Originally Posted by Futuristic
Originally Posted by jmgregory1
Maybe it could be a successful campaign if RIM is talking about themselves - that they are the one in need of waking up (from the nightmare that has been the past 5 years since the iPhone was launched).
In this already thinning marketplace, where Apple and Android rule, while even MS fights to remain viable, RIM has what I suspect is an insurmountable challenge in front of it. They'd need to have the perfect storm of great OS with no issues, big uptake by developers and a way to stem the tide of defectors, even among the [boneheaded] financial and political communities and some competitive, if not groundbreaking, new hardware. I'm not a betting man, but the odds are really not in their favor given the misses they've had on all fronts the past few years.
It's not like they've all of a sudden had that "aha" moment and now they're going to right all the wrongs they've had. Sure, they've chopped the head off the monster, but what they're left with isn't going to be great or maybe even good. It would take years to get things not just up to speed but ahead of any competitor if they could hire some creative engineers.
I mostly agree with you, though, this was also said of Apple in the late 90s. Even I, as a loyal Mac user, was feeling the hurt (wish I'd bought stock then!), and now Apple is the biggest company in the world. So, strange things can happen. But, for Apple, it took a truly visionary leader, and powerful, driven team to make it happen. I think part of Apple's success is driven by the passion of the Apple folks. Apple is not just a company they work for, it's part of who they are. Yes, some executives and employees have been lured away by other companies, and I'm sure for some, it's "just a job", but I think most folks are proud of what they do. Now, if RIM can instill that level of pride and passion into their company and product development, they might have some hope of turning things around, but now they just seem desperate.
the big problem as I see it, is that everybody in waterloo (Not just RIM) makes excuses for them, thus they live in a bubble.
first the Iphone sucks, then the apple hate the "were better than apple... lets copy them", then they release the storm, torch, (which were probably copies of apple prototype with a keyboard) and finally in a fit of hubris release the playbook... which even if it is just-good-enough at 200 dollars, was unfit-for-consumption-at-the-original-price-of-500.
i still don't know why they released the playbook with build in studdering... when the Ipad was a model of fluid menus... (why-o-why could they not copy the fluidness of the iPad... had they done that then they might of had a shot) ... the answer is they did not do the work and instead allowed "FLASH" to do the work...
the this hour has 23 minutes (a CBC news/satire/comedy show skit mocking RIM ala "hells kitchen" is what RIM really needed in RIM headquarters...
if RIM would stop pandering to customers they don't have, and instead make products that the existing customers want, they may be able to prosper in a canadian sense.