Quote:
Originally Posted by
dasanman69 
This is a rare instance that Apple can't offer a higher service for a higher price.
I've been thinking about this. For ebooks, this is true. But when it comes to devices for reading ebooks, it's no longer as true as it once was.
Prior to the release of the iPad 3, Apple did not have a tablet which was good for reading a book, even indoors. The resolution was just too low. Now, with the release of the iPad 3 and Amazon's Kindle Fire, Apple and Amazon are starting to intrude into the same space, Apple with a high price/high value solution and Amazon with a low price/low value solution. (I'm talking about the Kindle Fire, not the eInk Kindles where Apple doesn't have a competing product.) IMHO, neither of these is good for reading. The Kindle Fire is too low resolution and the iPad 3 is too heavy.
Maybe if Apple releases a smaller, lighter tablet which is otherwise like the iPad 3, they'll have a great tablet for reading which is also a great general use tablet. And if Amazon releases a Kindle Touch with backlit eInk, they'll have an excellent reader for ALL situations. Then both will be on the same general low-cost/limited use : high-cost/high-value curve.
Even in this case, though, Apple still won't have the advantage in the ebooks themselves. Kindle format books can be used on just about any platform. Apple's iBooks are no more convenient that Amazon's. iBooks can have features that Kindle can't, but using those features comes at an extra cost of development for publishers; which is a bit of low-cost/low-value vs. high-cost/high-value for those particular titles. So Apple probably should be competing on price. But they're not. Instead, customers are finding the price for ebooks going up when competition
should be driving the prices down.