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RIM looks to BB10, software licensing for survival

post #1 of 25
Thread Starter 
Research in Motion CEO Thorstein Heins said in a Thursday earnings conference call that the company is working hard to overcome the challenges faced by the rapidly expanding smartphone market and is looking to the upcoming BB10 platform and licensing deals for BlackBerry Messenger to survive.

After posting its first operating loss since 2004 on poor device sales and waning market interest, Research in Motion is looking to the BlackBerry 10 OS and companion smartphone to open a new chapter in the company's history, reports The Wall Street Journal.

"I?m not satisfied," Heins said of the company's bleak first fiscal quarter of 2013. "I want to show you we?re not standing still"

He went on to say that the once-lucrative overseas market has dried up for BlackBerry devices as Android and iOS gobble up worldwide marketshare.

As for the anticipated mini PlayBook" and notes that the delays are "not due to quality" issues. He also said that carriers may actually prefer a 2013 launch as networks will be faster and more robust. BB10 has been pushed back for over a year and some analysts believe that when the mobile OS launches it will be too little, too late.

Heins said the once-powerful Canadian company will pare down its handset offering and focus on the QNX-based BlackBerry 10 in a last-ditch attempt to compete with the two prevailing smartphone operating systems, Apple's iOS and Google's Android. RIM CFO Brian Bidulka reiterated a push toward a limited model offering, alluding that a structure more in line with Apple's one handset per year strategy may be more beneficial than a deluge of devices.

Despite moving to a more Apple-based hardware business model, RIM is looking to keep the software side of BB10 much like Android and Heins said that the platform is "fully open." He qualifies the statement by saying, "we are not trying to be one of many, we?re trying to be different.?

Thorsten Heins
RIM CEO Thorsten Heins. | Source: Business Week


While software licensing wasn't fully detailed, Heins mentioned that the company was aggressively pursuing possible deals for BlackBerry Messenger among other security-centric assets. When asked about the current state of RIM's patent holdings, the executive refused to comment but claimed the company was in "a good position." It was rumored in April that a financial advisor had been brought on to examine the company's patent licensing options, but there has yet to be any official news regarding the subject.

While plans to plug the holes in RIM's ship are already in action, the situation will likely become worse before it gets better as the company warned of more losses next quarter. Some are concerned that the the BlackBerry maker may not be able to hold on long enough to see the proposed changes bear fruit, but it appears the company has no intention of yielding to rumored takeover bids and will weather the storm alone.
post #2 of 25
47,888

"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

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"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

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post #3 of 25

Bye bye Blackberry.  That's what I think this means - RIM just doesn't have the wherewithal to survive and compete.
 

post #4 of 25
Maybe with the delay RIM will finally have time to develop BB 8 and 9. Or they could just call it "BlackBerry OS X".
post #5 of 25
The problem with licensing is that you have to find someone willing to license your software.
Apple has no competition. Every commercial product which competes directly with an Apple product gives the distinct impression that, Where it is original, it is not good, and where it is good, it...
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Apple has no competition. Every commercial product which competes directly with an Apple product gives the distinct impression that, Where it is original, it is not good, and where it is good, it...
Reply
post #6 of 25

Their wisest move would just be to shut down all operations effective immediately and begin producing maple syrup or something.

post #7 of 25
Quote:
Originally Posted by Apple ][ View Post

Their wisest move would just be to shut down all operations effective immediately and begin producing maple syrup or something.

 

You can't produce Maple Syrup.  You can just bottle it and sell it.  

post #8 of 25
Quote:
Originally Posted by Gazoobee View Post

 

You can't produce Maple Syrup.  You can just bottle it and sell it.  

 

Not that I know anything at all about Maple Syrup, but wouldn't the whole process of collecting the syrup and then bottling it in factories and then shipping it out for retail be called producing?

post #9 of 25
Quote:
Originally Posted by Gazoobee View Post

 

You can't produce Maple Syrup.  You can just bottle it and sell it.  

 

You forced me do a quick Google search for maple syrup, and if you do one yourself, you'll find out that there are many maple syrup producers out there, and there are even maple syrup producer associations and organizations.

post #10 of 25
Quote:
Originally Posted by Apple ][ View Post

 

Not that I know anything at all about Maple Syrup, but wouldn't the whole process of collecting the syrup and then bottling it in factories and then shipping it out for retail be called producing?

 

Tapping trees. Collecting the extracted syrup. Boiling it down according to the requirements for different grades, filter it, and *then* bottle it, etc. 

 

My stepdad used to run a little Maple Syrup operation at his cottage in Northern Ontario. I helped from time to time. It's hard work. 

post #11 of 25

Last time someone mentioned "fully open" it was the open sourcing of WebOS...................... story continues ...................

post #12 of 25
Quote:
Originally Posted by GadgetCanada View Post

LOL, maple syrup has proven to be more interesting than RIM, news at 11


Ingredients

1 2/3 cup blackberries
1/4 cup maple syrup
1 tsp flour
1 Tbsp water


Gently break up the Blackberries with a wire masher, leaving them chunky so that there is a mix of whole berries, partly broken berries and crushed berries.
Dissolve the flour in the water in a small saucepan.  Stir in the maple syrup.  Then add the crushed Blackberries.  Bring the mixture to a gentle bubbling simmer and let it simmer for 2-3 minutes, being careful not to let it boil vigorously.

Serve the chunky Blackberry syrup warm with pancakes, waffles or french toast.
post #13 of 25
That's also how Palm went quietly into oblivion... We'll license webOS. Any takers?

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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post #14 of 25
Quote:
Originally Posted by Gazoobee View Post

 

You can't produce Maple Syrup.  You can just bottle it and sell it.  

you obviously know nothing about it. That's like saying you can't produce beef, you just put a cow in your basket and send you off to the cashier.

post #15 of 25
Quote:
Originally Posted by Quadra 610 View Post

 

Tapping trees. Collecting the extracted syrup. Boiling it down according to the requirements for different grades, filter it, and *then* bottle it, etc. 

 

My stepdad used to run a little Maple Syrup operation at his cottage in Northern Ontario. I helped from time to time. It's hard work. 

That's awesome.

 

I love tir!

post #16 of 25
Quote:
Originally Posted by Mac Voyer View Post

The problem with licensing is that you have to find someone willing to license your software.

Exactly.  The consumers DON'T want their product.  Why would anyone want to license it?

 

Does Blackberry really offer anything we can't get from Apple for Android (except business security).

post #17 of 25
Quote:
Originally Posted by Apple ][ View Post

Their wisest move would just be to shut down all operations effective immediately and begin producing maple syrup or something.

 

BREAKFAST HOUR IS OVER. lol.gif

 

Amateur Hour is Over

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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post #18 of 25
Quote:
Originally Posted by Suddenly Newton View Post

BREAKFAST HOUR IS OVER. lol.gif

478

Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
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Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
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post #19 of 25
Quote:
Originally Posted by AppleInsider View Post


"I'm not satisfied," Heins said of the company's bleak first fiscal quarter of 2013. " I want to show you we're not standing still"

300
post #20 of 25
Quote:
Originally Posted by markbyrn View Post

300

I think RIM is more "Lonesome George" at this point.

On that note, RIP, Lonesome George, the last of his subspecies, now extinct.

Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
Reply

Originally Posted by Marvin

The only thing more insecure than Android’s OS is its userbase.
Reply
post #21 of 25

I sympathise with the rank-and-file staff, but, why is this company still existing? At some stage you just have to slice the head of the zombie clean off.

post #22 of 25

Its to bad those previous CEO's  were not booted out of the company sooner and removed completely from the company. BB was a great phone as I had owned a Bold and a Torch.

Now I am going to have some French Toast with Maple syrup and don't care how they make or produce it!

post #23 of 25

Funny!

post #24 of 25
Quote:
Originally Posted by BBUser View Post
Now I am going to have some French Toast...

 

Isn't that the new version of Android?

post #25 of 25

Not sure, but I know they have some type of name that has to do with bread.

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