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Samsung exec says patent struggle with Apple is 'unreasonable'

post #1 of 140
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In an interview with Wired, Samsung's Chief Product Officer Kevin Packingham alludes to Apple's aggressive pursuit of patent litigation and finds it "unreasonable that we?re fighting over rectangles, that that?s being considered as an infringement."

The "rectangles" Packingham is referring to are Apple's design patents which are being asserted against certain Samsung Galaxy smartphones and tablets in a high-stakes California jury trial that started proceedings on Monday.

During the Wired interview, Packingham said Samsung is merely defending itself against claims that are "defying common sense."

"We?re all scratching our heads and saying, 'How is this possible that we?re actually having an industry-level debate and trying to stifle competition?'" Packingham said of the assertions being made against Samsung. "Consumers want rectangles and we?re fighting over whether you can deliver a product in the shape of a rectangle."

He goes on to say that a rectangle is not the product of research and development investments and while some of the South Korean company's products have such a shape, they aren't considered "to be an art or a science that [they've] created."

Packingham also calls on the technology industry as a whole to solve the allegedly broken U.S. patent system by not stifling competition with design patents that are not "particularly unique, and really don?t represent intellectual property."

Kevin Packingham
Samsung CPO Kevin Packingham. | Source: Wired


For its part, Samsung holds over 100,000 worldwide patents, some of which are design patents though the product chief is quick to point out that they are "not as simple as the rectangle," alluding to Apple's iPhone patent.

Apple is also described as being the lone aggressor among patent-holding tech companies.

"In the current environment, there?s just one company that?s firing the first shot consistently," Packingham said. "Most everybody else seems to be getting along really well. There are a few areas where there has been some contention recently, but if you look at those areas of contention, they were legitimate and people were able to come to terms, business terms, that were reasonable. That?s the way the system should work."

Apple first accused Samsung of copying the look and feel of the iPhone and iPad and sued the Korean electronics giant in 2011, sparking what would becoome a worldwide patent struggle that now spans across 10 countries.

A California jury trial regarding the matter began on Monday and is seen as one of the most important patent cases in recent U.S. history.
post #2 of 140

How stupid can someone possibly be? Even if he's being paid to play dumb, I wouldn't insult my own intelligence that much for the sake of the paper argument. I'd have my career after that company to think about. No one wants to hire someone so publicly stupid.

post #3 of 140

F#ck you Packingham.  Saying that same, tired, childish rant about rectangles just has you coming across like a slapping-b!tch for the those Korean Samsung boy-toys on the weekend.  Grow up. 

post #4 of 140
Quote:
Originally Posted by Tallest Skil View Post

How stupid can someone possibly be? Even if he's being paid to play dumb, I wouldn't insult my own intelligence that much for the sake of the paper argument. I'd have my career after that company to think about. No one wants to hire someone so publicly stupid.

1000

post #5 of 140

Must be the new battle cry ... "They're suing over rectangles!"

 

Disingenuous.

post #6 of 140


Idiot paid flack.
post #7 of 140
Where money is concerned anything is possible. If Google can be in perpetual state of denial, then why not this chump?
Quote:
Originally Posted by Tallest Skil View Post

How stupid can someone possibly be? Even if he's being paid to play dumb, I wouldn't insult my own intelligence that much for the sake of the paper argument. I'd have my career after that company to think about. No one wants to hire someone so publicly stupid.
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post #8 of 140
Quote:
Originally Posted by King of Beige View Post


Idiot paid flack.

He's standing next to rectangles made of glass edged in metal. I wonder if thinks Apple has a patent on those?
Edited by SolipsismX - 7/30/12 at 3:50pm

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post #9 of 140
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Originally Posted by Just_Me View Post

1000

 

Off-topic, but if you haven't seen the movie "Super" (2009?) with Dwight (above) in it, you are really missing something.  Fantastic, deep, and hilarious movie.  

post #10 of 140
Really? Fighting over rectangles?

Samsung, are you blind? How did tablets look like before the iPad came out? Some were so bulky and out of shape, they just look like 3D angled blobs!
Well, once the iPad came out, "oh look!" all the tablets afterwards were rectangles with some kind of black border around the LCD screen!

How did phones look like before the iPhone? Sure they might've been rectangles, but again, get had so many weird things sticking out, they were like blobs!
Well look! Once the iPhone came out, "coincidentally" all the phones had rounded edges, flat front, black border around the screen. REALLY?

Samsung, it's not rectangles we're talking about. It's about the overall design concept. Your galaxies look too much like the iPhone!
Just think outside the box. Look what happend to your Galaxy s3. It has 2 different corners, and it just looks different than the iPhone! Your new galaxy iii isn't "rectangular" and they don't have black borders like all the iPhones.

If you so strongly believed this argument is a stupid battle, well why did you change the overall design of Galaxy SIII??
post #11 of 140
Quote:
Originally Posted by Tallest Skil View Post

How stupid can someone possibly be? Even if he's being paid to play dumb, I wouldn't insult my own intelligence that much for the sake of the paper argument. I'd have my career after that company to think about. No one wants to hire someone so publicly stupid.

 

Well the whole "They want to patent rectangles!!!" argument is good in that it works to identify idiots and liars.  The second anyone trots it out you can immediately discount them as an idiot or someone being purposefully disingenuous.  

post #12 of 140

Of course Apple is suing aggressively. No one is copying Samsung or anyone else in smart phone or tablet markets. 

post #13 of 140

It sounds like Peckerhand didn't read beyond the first line of the design patent. His statement regarding "rectangles" is nothing more then a straw man argument.

 

While the U.S. patent law needs updating, and whether such updating even would effect this court case, current law is what it is, and Samsung has to live or die by what "is" and not what they wish it "is."

 

Peckerhand needs to stop the verbal masturbation and deal with law as it currently is written.

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post #14 of 140
Quote:
Originally Posted by Tallest Skil View Post

How stupid can someone possibly be? Even if he's being paid to play dumb, I wouldn't insult my own intelligence that much for the sake of the paper argument. I'd have my career after that company to think about. No one wants to hire someone so publicly stupid.

 

an employee backing their employer to the hilt is always classified as unemployable.

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post #15 of 140

samsung didn't copy apple any more than that street vendor in downtown copied rolex.  how can you patent a circle?

post #16 of 140
Quote:

700

 

Looks like someone installed some safety bars in front of Peckerhand's office window to keep him from "falling out."

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post #17 of 140
Quote:
Originally Posted by SolipsismX View Post


he standing next to rectangles made of glass edged in metal. I wonder if thinks Apple has a patent on those?


Shhh... I think Anderson's Windows has a patent on them... don't take the hot air out of Samsung's balloon... :)

post #18 of 140

1000

post #19 of 140

Apple is going to win hands down in the US. The trial jury are no tech geeks, just ordinary people and they are not going to side with a foreign company period. I personally believe Samsung copied Apple's product designs in the first place and they should be punished for that. Samsung will be paying Apple some money once it's all over. Product sales ban is unlikely. 

post #20 of 140
You'd think the Chief Product Officer of Samsung could afford better fitting clothes plus not take a pic next to a dilapidated window.
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post #21 of 140

I totally feel sorry for Samsung after reading this article.

 

I mean, do they really deserve to be treated this way after revolutionising the music player and music industry in 2001, the mobile phone industry in 2007, the laptop market in 2008, and tablet market in 2010?

 

Apple should leave these poor innocent, innovative bastards the hell alone, and let them get back to work making the world a better place...

 

 

400

 

 

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post #22 of 140
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Originally Posted by bcode View Post


Recently all the retorts to those images have been something along the lines of those were prototypes or Samsung was only foolin' or something.

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post #23 of 140
Originally Posted by Just_Me View Post

1000

 

Wow, could there be any more piracy watermarks on that?

 

Originally Posted by SolipsismX View Post
He's standing next to rectangles made of glass edged in metal. I wonder if thinks Apple has a patent on those?

 

Gosh dang it, you beat me to it!


Originally Posted by cycomiko View Post
an employee backing their employer to the hilt is always classified as unemployable.

 

You're right. Why, Himmler found successful employment as a bootblack when Nazi Germany fell. OOPS I LOST THE ARGUMENT.


Originally Posted by 69ergoo View Post
The trial jury are no tech geeks, just ordinary people and they are not going to side with a foreign company period.

 

What about the Apple employees, the woman without a cell phone, and the Google UI designers that snuck in?

post #24 of 140
Quote:
Originally Posted by Tallest Skil View Post

 

Wow, could there be any more piracy watermarks on that?

 

 

1000

post #25 of 140

If it's just rectangles, then Apple is also suing Swanson for the design of their TV dinner boxes. 

post #26 of 140

I agree it's disingenuous.

 

They're not arguing over rectangles, but something called 'trade dress'.  A C-level should (and undoubtedly does) understand this.  But he's trying to sway opinion, clearly.  Unfortunately, it's transparent to those who also know what the issue being discussed is.

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post #27 of 140
Quote:
Originally Posted by kimys1022 View Post

Really? Fighting over rectangles?
Samsung, are you blind? How did tablets look like before the iPad came out? Some were so bulky and out of shape, they just look like 3D angled blobs!
Well, once the iPad came out, "oh look!" all the tablets afterwards were rectangles with some kind of black border around the LCD screen!

 

700

 

700

 

700

 

 

How did phones look like before the iPhone? Sure they might've been rectangles, but again, get had so many weird things sticking out, they were like blobs!
Well look! Once the iPhone came out, "coincidentally" all the phones had rounded edges, flat front, black border around the screen. REALLY?

700

post #28 of 140

Prior to his gig at Samsung (he's been there 11 months), he was a VP at Sprint Nextel  

 

His LinkedIn profile:  www.linkedin.com/pub/kevin-packingham/0/17/7
 

That situation turned out very well 

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post #29 of 140
Originally Posted by jinglesthula View Post

Unfortunately, it's transparent to those who also know what the issue being discussed is.

 

I was going to make a 'rectangular panes of glass' joke, but decided against it.

post #30 of 140

I just want to point out that his title on LinkedIn is "SVP of Product Development and Marketing" and not "Chief Product Officer".   FYI.  There is a big difference   

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post #31 of 140
When this is over it would be nice to see Samsung fined a couple of extra million for stupid excutive speak. The ripoff nature of Samsungs hardware is obvious to anybody with a reasonable mind. So unless Samsung can pay someone off it really don't see them winning.
post #32 of 140
Quote:
Originally Posted by wizard69 View Post

When this is over it would be nice to see Samsung fined a couple of extra million for stupid excutive speak. The ripoff nature of Samsungs hardware is obvious to anybody with a reasonable mind. So unless Samsung can pay someone off it really don't see them winning.

maybe google can point to who they paid to win the oracle case.

post #33 of 140

the before and after iphone/ipad picture doesn't prove samsung copied apple. if you read samsung's trial brief, you'll see samsung's internal design plans document dated 2006, before the iphone came out, that shows that Samsung had been planning rectangular, curved corner designs for their phones before the iphone came out, and thus didn't change their designs completely in response to Apple's iphone release in 2007

post #34 of 140

I think he may be right though!

Why can't Apple just relax, allow Samsung et al to steal ideas and IP, and sit back and watch them make billions doing so??!??!?

After all, Ive has just said that Apple isn't doing what they do to make money,

so why can't they simply celebrate others doing so...with Apple's ideas?

 

And before you say he's wrong about fighting over "rectangles",

remember the shape most currency comes in...

post #35 of 140
Quote:
Originally Posted by jcallows View Post

samsung didn't copy apple any more than that street vendor in downtown copied rolex.  how can you patent a circle?

 

Sure they did and anyone who thinks they didn't is either blind, trolling, or retarded. Envy is a deadly sin! Patent infringement is illegal. If rectangles were the only reason they got a patent, I'd be amazed, but I'm not retarded enough to believe that Samsung didn't copy the iPhone & iPad.

post #36 of 140
Quote:
Originally Posted by SolipsismX View Post


Recently all the retorts to those images have been something along the lines of those were prototypes or Samsung was only foolin' or something.

 

Apple's lawyers should show those images to the jury. They tell it all.


Edited by ljocampo - 7/30/12 at 5:09pm
post #37 of 140

This guy is unbelievable. Some of Samsung's product look almost like Apple's products, and we now learn that people have been returning their Samsung products simply because they are not iDevices like they thought.

 

And what about Samsung wanting more from Apple than other device manufacturers, in licensing fees for FRAND patents?

 

This whole lawsuit goes well beyond rectangles and Samsung knows it -- I think the set backs they've suffered so far has led to a PR-assault on Apple, trying to make  look bad.

post #38 of 140

Wow, first it was the ads that mocked people for lining up for iPhones....

Samsung just keep on pressing the right buttons I have to say.

 

They must take ordinary people for retards to come up with such dumb statements. Have you seen a Samsung phone prior to the iPhone??? Yeah, it's all just a rectangle...what about multitouch?

 

I just had enough with this retarded company and will never buy a Samesung product again.

 

By the way, who cares what Kevin Packingham has to say. This douche was behind the launch of the Palm Pre when he was at Sprint. He has a record of bullshitting and as with the Pre, time will prove that he is on the wrong side of history.

post #39 of 140
Quote:
Originally Posted by AppleInsider View Post

In an interview with Wired, Samsung's Chief Product Officer Kevin Packingham alludes to Apple's aggressive pursuit of patent litigation and finds it "unreasonable that we?re fighting over rectangles, that that?s being considered as an infringement."
...

"We're all scratching our heads and saying, 'How is this possible...?"
...

 

I'm scratching my head too, Kevin. Just not about the same thing, ya doofus.

post #40 of 140
Quote:
Originally Posted by Just_Me View Post

maybe google can point to who they paid to win the oracle case.

I think they paid the same attorneys that Samsung is using.

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