So early in the game and Samsung is already in "check". By showing the jury 40 prototypes (and I'm sure there are many more) of early iPhones design concepts, Apple strikes down the notion by Samsung (and many of their fans) that there's only so many ways to design a phone around a basic rectangle and they will all end up resembling an iPhone. Here Apple showed that there are many many ways to design a phone, around a "basic rectangle", without it looking exactly like the actual iPhones that was released. Apple showed to the jury that the design of the iPhone is more than the 2 dimensional basic rectangle that Samsung wants you believe it is. It's more or less like a 3 dimensional rectangular cuboid (only without the right angles).
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Apple designer Chris Stringer reveals dozens of iPhone prototypes at trial - Page 2
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So early in the game and Samsung is already in "check". By showing the jury 40 prototypes (and I'm sure there are many more) of early iPhones design concepts, Apple strikes down the notion by Samsung (and many of their fans) that there's only so many ways to design a phone around a basic rectangle and they will all end up resembling an iPhone. Here Apple showed that there are many many ways to design a phone, around a "basic rectangle", without it looking exactly like the actual iPhones that was released. Apple showed to the jury that the design of the iPhone is more than the 2 dimensional basic rectangle that Samsung wants you believe it is. It's more or less like a 3 dimensional rectangular cuboid (only without the right angles).
I was thinking the same thing. The "there's only one way to design a phone" argument goes out the window.
Of course, Samsung probably lost the ability to use that argument, anyway. They showed many of their own prototypes, as well. Out of all the possible designs that they considered, they chose the one that looks the most like the iPhone.
spoken from a person that has probably never created a single thing in their lifetime. Apple is making the point that huge financial investments (which is what business is all about) and in the case of the iPhone the actual future health of the company was at risk if they failed to get the iPhone a "wow" product. The iPhone is a masterpiece of technology and designed and is greater than its parts. Samsung (and others) with the help of Google's rip off OS Android are profiting from the path Apple has cleared with the iPhone and iPad. Innovation will end when it is simply not worth investing in innovation because it is easier and more profitable as in Samsung's case to just copy another product.
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now that's a design process!
Btw, evolution in ideas, as opposed to genetic evolution, works horizontally as well as vertically. For instance, general relativity would have found it's way, even without Einstein. Pointcaré came up with th same ideas at about the same time but following a more geometric route.
The images presented by Samsung, where the F700 is depicted, show just that.
As does the notification center on my iphone...
Social Capitalist, dreamer and wise enough to know I'm never going to grow up anyway... so not trying anymore.
Social Capitalist, dreamer and wise enough to know I'm never going to grow up anyway... so not trying anymore.
We do know what the next few iphones and ipads are gonna look like though, because Apple ran out of design ideas 3 years ago. Their big innovation this year? Stretch the iphone half an inch and call it 'revolutionary'! LOL poor Apple.

While it is historically true that Poincaré was the first to formulate the correct equations, Einstein was the first to elaborate the correct physical interpretation associated to them, and to derive all consequences ... Ideas in the air, even correct, are not enough ..
having said this , as noted by G Kawasaki, the basic ingredient is "chutzpah" !
... Which is not what you can learn in management schools ...
Too true. Is "chutzpah" a variation on"Eureka"?

We don't know what the next Samsung phones are gonna look like because they continue to evolve.
We do know what the next few iphones and ipads are gonna look like though, because Apple ran out of design ideas 3 years ago. Their big innovation this year? Stretch the iphone half an inch and call it 'revolutionary'! LOL poor Apple.
Uhuh.

While it is historically true that Poincaré was the first to formulate the correct equations, Einstein was the first to elaborate the correct physical interpretation associated to them, and to derive all consequences ... Ideas in the air, even correct, are not enough ..
having said this , as noted by G Kawasaki, the basic ingredient is "chutzpah" !
... Which is not what you can learn in management schools ...
I don't want to argue with the idea "who was first". That seems irrelevant to me. It's just that horizontal emergence of ideas is a fact.
Ine can easily argue that Samsung as a hardware company just wauted for the correct software (Android) to glue all the pieces they produce (cfr F700)
Now claiming that someone has foreseen all the consequences of an invention or discovery is quite odd. Even Einstein, when playing some of his mind experiences with Bohr was beaten on his own turf... and un to this very day, new insights in GR are discovered.
So this 2006 Sony designer interview in Business Week that Samsung is claiming Apple used to copy Sony, was in reference to the Walkman device below. Which, according to the interview, Sony said they took inspiration from the iPod (clean, uncluttered design asthetic) for its creation.

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now that's a design process!
Btw, evolution in ideas, as opposed to genetic evolution, works horizontally as well as vertically. For instance, general relativity would have found it's way, even without Einstein. Pointcaré came up with th same ideas at about the same time but following a more geometric route.
The images presented by Samsung, where the F700 is depicted, show just that.
As does the notification center on my iphone...
This F700?
Yep, spitting image of the iPhone, you can hardly tell them apart. /s
Proof of Samsung's bullshit, misleading campaign at least the judge had the common sense to throw this stupid comparison out.
"The cobbler's children have no shoes", is a saying that applies a lot to companies who provide products and services. -KDarling on Google Search.
"The cobbler's children have no shoes", is a saying that applies a lot to companies who provide products and services. -KDarling on Google Search.

Great article here from Fortune. http://tech.fortune.cnn.com/2012/08/01/the-sony-device-samsung-claims-inspired-apples-iphone/
So this 2006 Sony designer interview in Business Week that Samsung is claiming Apple used to copy Sony, was in reference to the Walkman device below. Which, according to the interview, Sony said they took inspiration from the iPod (clean, uncluttered design asthetic) for its creation.

Looks nice. I'm eagerly waiting for the day when screens are so slim and have such a high contrast that the interface just seems to be part of the surface glass. Just like consoles in Star Trek. For example when turning the phone on, you'd only see the Apple logo at the center without being able to see the extent of the screen.

I don't want to argue with the idea "who was first". That seems irrelevant to me. It's just that horizontal emergence of ideas is a fact.
Ine can easily argue that Samsung as a hardware company just wauted for the correct software (Android) to glue all the pieces they produce (cfr F700)

So early in the game and Samsung is already in "check". By showing the jury 40 prototypes (and I'm sure there are many more) of early iPhones design concepts, Apple strikes down the notion by Samsung (and many of their fans) that there's only so many ways to design a phone around a basic rectangle and they will all end up resembling an iPhone. Here Apple showed that there are many many ways to design a phone, around a "basic rectangle", without it looking exactly like the actual iPhones that was released. Apple showed to the jury that the design of the iPhone is more than the 2 dimensional basic rectangle that Samsung wants you believe it is. It's more or less like a 3 dimensional rectangular cuboid (only without the right angles).
This is exactly what I was thinking.
Not really. All this stuff is being talked about to show how much work Samsung allegedly avoided by just copying. But it hasn't made that they copied fact at this point
LOL. Doesn't even need to be a hyperlink; wiki and xerox on a Samsung discussion already says it all. Props.

We don't know what the next Samsung phones are gonna look like because they continue to evolve.
We do know what the next few iphones and ipads are gonna look like though, because Apple ran out of design ideas 3 years ago. Their big innovation this year? Stretch the iphone half an inch and call it 'revolutionary'! LOL poor Apple.
1. We don't know that the rumors are true. Folks thought 2011 would be the year of the teardrop after all.
2. Many folks would agree that doing nothing to the enclosure in order to say you did something fresh, while focusing on the more important internals, is in fact a revolutionary idea. One that should be copied
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So many different designs! What a “coincidence” that only the ones seen outside of Apple were blatantly copied...
And here I was thinking there WAS only one way to design a phone, and Apple invented nothing...
i suspect the argument goes if you remove the physical keypad from the Sony phone, the form factor and user interface has resemblance to today's smartphones. perhaps the lawyers for Samsung are stating the current set of smartphones are an evolution of and/or inspired by products from years past.
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That's exactly what the trolls say, at least. "What Apple did was a "natural progression" of what all phones were doing at the time. The iPhone was nothing unique."
That's Google alright. For a stupid company they sure do dumb things.
That's Google alright. For a stupid company they sure do dumb things.
i suspect trolls are a bit more blunt in their messaging.
if there's compelling reasons to believe the form factor and user interface / experience of the Sony Ericsson phone would have evolved into something akin to what we have today, Samsung has a case. of course, Apple thinks otherwise.
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I am not a troll (I guess that's subjective) but I do believe touchscreen based smartphones was a natural progression. The question is when and how it would have happened. Dating back to 1984, Apple has a history of not just being first with delivering such *progressions*, but doing so with little regard for legacy. Being an innovative pioneer does not mean one has to invent every component of a system from scratch. From GUI to touch to SSD to Retina Display, Apple didn't invent any of these technologies but has clearly been the first to deliver them to the mass market in a uniquely Applesque way.
in which case, we'll have to see whether the jury shares the same viewpoint.
anyways, i served on a jury before (double attempted murder) and i would love to be in the courtroom in current Samsung vs Apple proceedings.
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Looks nice. I'm eagerly waiting for the day when screens are so slim and have such a high contrast that the interface just seems to be part of the surface glass. Just like consoles in Star Trek. For example when turning the phone on, you'd only see the Apple logo at the center without being able to see the extent of the screen.
We jumped a lot closer with the iPhone 4 when it brought IPS, Retina, and melded the display components directly to the glass. Back in 2010 that did look painted on. With the next iPhone we should hopefully get the display and touch panels as one meshed unit and GorillaGlass 2 which should bring that image even close to the top. If we assume they make the color representation better and backlight brighter, too, we could move even closer.
"Blank! BLANK! You're not looking at the big picture!"
"Blank! BLANK! You're not looking at the big picture!"
No. You can Google it, but here it is : it means in Yidish, something like "extreme boldness". Nb : I learned this term from G Kawasaki, I do not speak yidish).
(the funny thing is that G Kawasaki learned to speak yidish, and uses this word, although he is not jewish).
The equations you are referring to, first discovered by Poincaré (and may be, a few others), "only" deal with special relativity, but not general relativity, introduced later on by Einstein alone.
But anyway my point is : even in Physics, a correct idea is not enough. the hard part is to "make it work", give it a " meaning", in other words, somehow, "implement it".
"chutzpah" is the trade mark of people afraid of nothing, and, because of this, often characterized as rebels.
Of course, this necessary condition is not enough to make a genius out of anybody, but Einstein, Grothendieck .. And Steve Jobs ... Fit with this psychological pattern.
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