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Apple allegedly luring ex-Google Maps engineers to work on iOS 6 Maps app - Page 2
Don't get ahead of yourself. Google has over 7000 people working on Maps alone. Apple has a LONG way to go.
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It'll then be all the more embarrassing when Apple surpasses them. "Apple runs like a startup," Steve said, long after they became the richest company on the planet. Maybe that's part of why it works.
How many employees does Apple have at corporate, something like 20,000? They're keeping 1 Infinite Loop after Apple Campus 2 is built, but I figure they'll be getting rid of all the rented stuff they have right now.
$85,000 a year in San Francisco Bay area and you think they can afford to drive Ferrari's?
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Apparently since Dec 2010. But why isn't it on the desktop? It seems a little bit odd to go to all that effort and not use it more widely over a year and a half later.

The quintessential localized search originates from an individual's awareness of his or her own comfort zone. And there is no one more sensitive to the world around than an Apple end user. Fresh data sets will pour in from the Apple crowd in no time, ...fair-weather friends notwithstanding of course.
People keep saying crowd sourced information will propel Apple to the forefront of local search but I don't understand how that happens since they don't control thier own data. They get their data from other providers so how does an apple user requesting dry cleaning service make its way up stream to improve Apple search results?
Edited by mstone - 9/23/12 at 8:57pm
Life is too short to drink bad coffee.
Life is too short to drink bad coffee.

The google maps in iOS 5 were garbage compared to android, anyway. Normally I take a middle line on these issues, but I think Apple made the right move taking this in-house. Not providing native public transit was a poor strategy, and I feel like a lot of users will be put out by this, but the Google maps in iOS 5 were frequently DEAD WRONG and that is worse than no implementation at all.
The maps app in any smartphone is a key piece of the user experience, and I think Apple will close the gap in due time.
Let's not forget, though, dear fellow Apple enthusiasts, that the Google maps app that we've been stuck with was always rubbish. At least now the future might hold some promise. It's a short-term loss, (potential) long-term gain, and the fact that Apple is sniping Google software engineers is a clear sign that Apple is taking this seriously, as they should.
To draw a circle around the point, however, maps are a core component of any smartphone and in-house development is the best strategy for a company that has the resources to do it. Apple has those resources, and they made the right move.
I think a lot of people were upset by not being able to use the alternative while Apple maps goes through its teething problems. However, by taking away the alternative, it forced iOS6 users to put the app through its paces, and actually brought the weaknesses of the app to the forefront to be addressed immediately, rather than people simply stop using the Apple maps and going back to their comfort zone, the Google maps. While I wouldn't necessarily agree with this strategy from a customer standpoint, it does ensure a more rapid improvement of a core app without waiting for the yearly upgrade cycle. While I believe some people are upset with some inaccuracies depending on where they are, I believe most people are upset at the lack of the mass-transit related navigation (from reading these comments here). In the end, Apple maps will catch up much more quickly to where Google maps is now rather than in small increments, which would be better for iOS6 users in the long run. However, there is always that "in the meantime..." caveat. One thing to always keep in mind with Apple is that they always have a plan. Their goal is to sell the hardware, and they would not have jeopardized that goal with some foolish personal vendetta with Google. This will be resolved quickly, but they need a little time. The operating system just came out a few days ago and just to be sure, I looked outside, and the sky has not fallen yet. Of course we still have a few months according to those pesky Mayans.
The previous map app was written in-house by Apple.
Apple should have asked Google to write a map app.

People keep saying crowd sourced information will propel Apple to the forefront of local search but I don't understand how that happens since they don't control thier own data. They get their data from other providers so how does an apple user requesting dry cleaning service make its way up stream to improve Apple search results?
I'm lost on that myself. We don't have access to Apple's data set, so how are we going to improve it? We can complain about an error, but someone with access would need to actually verify the report and enter it. That said, my area seems fine save for a missing new campus for a local university. Hypothetically, adding a new road might work if enough people drive the road where the app doesn't show one, but there are limits to the idea of crowd sourcing.
http://nyti.ms/NLrpSu
We are all definitely paying for this little feud.
I just did a search for Walmart on the Westside of LA, and was shown a Walmart in a single family dwelling in the middle of a residential neighborhood.
And I just realized I lost street view which saved me a couple of times.
Oh Apple ... Why? Why didn't you just work secretly in this until it was really ready. I'm sure you'll get it right in a couple of years, but that's not really an acceptable answer when you've been selling a product that worked so well before ...

Why didn't Apple start doing this 5 years ago? Why are they playing catch up now when there are more competitive options in the smartphone space? Seems to me Steve dropped the ball on this. By the time you're ready to go live with a map app it shouldn't be beta (or worse). The map app on iOS 6 just feels like its not ready for prime time.
Do we know exactly when Apple "started doing this"?
"Can't innovate anymore my ass!" -- Phil Schiller
"Can't innovate anymore my ass!" -- Phil Schiller
Edited by PeterAlt - 9/23/12 at 11:43pm

I must give Tim Cook credit for making such a brazen decision to dump Google products like that with homegrown replacements. This was a massive undertaking at Apple, and you can't expect them to get it perfect on the first release. I'm just wondering now what will happen with the YouTube app on Apple TV when iOS 6 is released for Apple TV.

The New York Times just posted a particularly salient article:
http://nyti.ms/NLrpSu
We are all definitely paying for this little feud.
I just did a search for Walmart on the Westside of LA, and was shown a Walmart in a single family dwelling in the middle of a residential neighborhood.
And I just realized I lost street view which saved me a couple of times.
Oh Apple ... Why? Why didn't you just work secretly in this until it was really ready. I'm sure you'll get it right in a couple of years, but that's not really an acceptable answer when you've been selling a product that worked so well before ...
I find it hilarious that there are double the amount of hits to Maps from iOS users compared to Android users. As in web-browsing, Android users does not seem to actually use their smartphones as actual smartphones. And to expect Google to willingly miss out on all that usage (and exposure to ads) by NOT delivering a Google Maps app for iOS ASAP would probably be wrong.
They will not have the balls to leave all those users (and revenue) on the table.
My thoughts exactly.
Apple already made search on the desktop (and iOS) workable (without the ultra slow windows indexing and horrible interface) and promotes Wolfram Alpha.
Maybe internet search is the next big thing.
J.
You could see it like this: Google missed out bigtime by not releasing a standalone maps app on time.
J.
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finally someone who gets it..
what apple did to maps is already amazing, and they sure know how to do search.
Not really. NOT releasing one at launch was intentional. Google doesn't ultimately care about your iPhone experience. Google was getting $$$ from Apple, now they will give it away and not get paid, why should they rush? They are enjoying the bad press Apple is getting over Maps, they aren't missing out on anything. Wait for a month or two when they do release it and act the savior of your maps. Ha.

Not really. NOT releasing one at launch was intentional. Google doesn't ultimately care about your iPhone experience. Google was getting $$$ from Apple, now they will give it away and not get paid, why should they rush? They are enjoying the bad press Apple is getting over Maps, they aren't missing out on anything. Wait for a month or two when they do release it and act the savior of your maps. Ha.
The new Google maps app will be ad driven, so Google will leave a lot of money on the table if they do not release it for iOS
J.

People keep saying crowd sourced information will propel Apple to the forefront of local search but I don't understand how that happens since they don't control thier own data. They get their data from other providers so how does an apple user requesting dry cleaning service make its way up stream to improve Apple search results?

I'm lost on that myself. We don't have access to Apple's data set, so how are we going to improve it? We can complain about an error, but someone with access would need to actually verify the report and enter it. That said, my area seems fine save for a missing new campus for a local university. Hypothetically, adding a new road might work if enough people drive the road where the app doesn't show one, but there are limits to the idea of crowd sourcing.
Let me move sideway first...
Siri doesn't evolve in a vacuum. It steers data sets from third parties to end users, ...with the learning process taking root in actual usage patterns on a micro scale, ...a one on one relationship end user/Siri, thereby tipping ever so slightly the macro scaling of queries on a system-deep, and system-wide basis. In other words, Siri acquires the singularity of a single user and blends it into a singularity of the whole, ...and then feeds it right back to its point of origin as socio-economics and what-not coordinates. An intra-system loop of dynamical knowledge.
What has it got to do with Maps?
Siri and Maps are parts and parcels of the same knowledge flow chart within the iOS/OSX extended platform.The Siri microcosm helps to understand the evolution of the whole Apple universe, as well as its more obscure elements, ...such as Maps. Data sets are one thing; what gregarious people do with them engages a system wide, to-and-fro learning process on a natural, on a Darwinian...albeit accelerated by knowledge awareness, ...on a path to augmented cognitive reality.
I gotta say, it warrants...if you ask me...lightening up the load on sentience within the platform core on a lasting riddance of a Google dependency.
After using maps this weekend on a 150.. mile trip - I learned about many wonderful features and one in particular; maps is never sleeping even when the locked screen is dark - maps will always light up and prompt when an exit is near. Annoying feature is Lag, which can be fixed - If lag is typical, then reverse it!
3)there are many wonderful features to experience built within maps and all we can do is just wait and see - and adjust for lag, forks in the road, incorrect street names, and not to worry about all the streets showing up from 1920 maps. Maps will get you there.

Please someone explain how Apple is going to overtake Google in mapping when the entire mapping trend is toward localized search and we all know who the king of localized search is. Apple does not stand a chance in this niche market because they don't own their data to begin with and they are dependent on others to deliver questionable data to them where as Google is constantly adding, in a massive scale, to their already huge database which they own and manipulate as needed.
It is possible. The whole point of Apple ditching Google is so that it can own its own data. Apple is accumulating data all the while denying Google the same data. I have seen it reported that Google makes half its money from iOS devices. Apple is now denying Google that data.
Instead, Apple is gathering data from Siri searches, location services, iCloud, Safari, and now Maps. It also has tons of data in regards to where people live, their credit card numbers, and what media they downloaded.
Moreover, Google is famous for stealing its data and making enemies along the way. That is why Skyhook is currently suing Google. Companies like Yelp also complain of Google taking their data without permission.
Apple, however, is partnering with companies like Yelp, Facebook, and Twitter, which will also bring it data.

My opinion has changed somewhat of maps and very excited about the new engineers coming aboard to help Apple with a product which I feel will be the Bee's Knees.
After using maps this weekend on a 150.. mile trip - I learned about many wonderful features and one in particular; maps is never sleeping even when the locked screen is dark - maps will always light up and prompt when an exit is near. Annoying feature is Lag, which can be fixed - If lag is typical, then reverse it!
3)there are many wonderful features to experience built within maps and all we can do is just wait and see - and adjust for lag, forks in the road, incorrect street names, and not to worry about all the streets showing up from 1920 maps. Maps will get you there.
Lag is related to Internet speed. The phone itself can render the data quicker than any GPS unit I have seen.
Maybe. You have a source? Or just pure useless conjecture.

Not really. NOT releasing one at launch was intentional. Google doesn't ultimately care about your iPhone experience. Google was getting $$$ from Apple, now they will give it away and not get paid, why should they rush? They are enjoying the bad press Apple is getting over Maps, they aren't missing out on anything. Wait for a month or two when they do release it and act the savior of your maps. Ha.
It also assumes Apple will approve it.
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Let me move sideway first...
Siri doesn't evolve in a vacuum. It steers data sets from third parties to end users, ...with the learning process taking root in actual usage patterns on a micro scale, ...a one on one relationship end user/Siri, thereby tipping ever so slightly the macro scaling of queries on a system-deep, and system-wide basis. In other words, Siri acquires the singularity of a single user and blends it into a singularity of the whole, ...and then feeds it right back to its point of origin as socio-economics and what-not coordinates. An intra-system loop of dynamical knowledge.
What has it got to do with Maps?
Siri and Maps are parts and parcels of the same knowledge flow chart within the iOS/OSX extended platform.The Siri microcosm helps to understand the evolution of the whole Apple universe, as well as its more obscure elements, ...such as Maps. Data sets are one thing; what gregarious people do with them engages a system wide, to-and-fro learning process on a natural, on a Darwinian...albeit accelerated by knowledge awareness, ...on a path to augmented cognitive reality.
I gotta say, it warrants...if you ask me...lightening up the load on sentience within the platform core on a lasting riddance of a Google dependency.
How do you suggest added landmarks? Do you just say "there is a gas station here" when the map didn't show one? And hope someone else confirms it?
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Is "view-from-the-drivers-seat" an option in Apple's turn-by-turn navigation (as it is in Tom-Tom)? That is absolutely crucial for me. If they can do that AND fix the train stations in the ocean stuff (lol) I'd be interested. A Street-view type function would also be welcome.
Needless to say Maps will be a huge undertaking even for Apple. Still, early days for them in this department and given time I'm sure they'll do it right.
- Apple allegedly luring ex-Google Maps engineers to work on iOS 6 Maps app
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