or Connect
AppleInsider › Forums › General › General Discussion › Nokia commercial slams iPhone 5's lack of color
New Posts  All Forums:Forum Nav:

Nokia commercial slams iPhone 5's lack of color - Page 2

post #41 of 93
Quote:
Originally Posted by Tallest Skil View Post

 

The oft-proclaimed greatest advertisement of all time did "nothing"?

 

 

Apple stock actually fell by almost 50% in the year following the "1984" ad. It wasn't until 15 years later that AAPL had any significant growth.  If the intent of the 1984 ad was to improve apple marketshare and corporate profitability, then yes it did nothing for AAPL,  

 

Not saying it wasn't a good ad though.

post #42 of 93
Quote:
Originally Posted by geoadm View Post

Nokia is run by stupid people. Don't they realise its Android killing them, not iPhone. People who don't care what phone they have got a Nokia on the cheapest plan, now they end up with Android on the cheapest plan.

The Lumia 920 runs windows phone 8......

 

The phone does look kinda interesting, camera is Carl Zeiss optics, image stabilization, wireless charging. Don't know how good Win Phone 8 will be though. Looks nice but that ain't saying much.

post #43 of 93

Don't know if the ad will work, but I liked it. Graphically interesting and unusual for phone ads. I'm actually happy not to get the usual list of specs and bravado.

 

Doesn't seem an awful strategy to try to paint Apple buyers as conforming establishment types, however ironic that may seem to us. (What else can iPhone competitors focus on?) Apple got a lot of mileage out of painting PC buyers as uninspired Wintel devotees.

post #44 of 93

Yep, what an amazing commercial.

 

I'm now definitely going to abandon Apple and buy a Nokia phone running windows, because it comes in highly desirable puke yellow.

post #45 of 93
First of all, Nokia is still around?!
Second of all, the idea of the ad, while a minor quibble, is still a good point of attack for a company like this. But the execution has to be one of the worst things I've ever seen. Why not use real actors and do a whole Wizard of Oz motif, sepia to begin with and then colour later on when he gets his new phone. Or a black and white world but colour for everyone who is using the Nokia. Just terrible.
I guess that's why Nokia doesn't have the brand awareness it once had....
post #46 of 93
Quote:
Originally Posted by AaronJ View Post

Black is, pretty much by definition, not "colorful."  He didn't say that TV bezels don't have a color.

That's the point. There's still black immediately around the screen.

iPhone 4S 64GB, Black, soon to be sold in favor of a Nokia Lumia 920
Early 2010 MacBook Pro 2.4GHz, soon to be replaced with a Retina MacBook Pro, or an Asus U500

Reply

iPhone 4S 64GB, Black, soon to be sold in favor of a Nokia Lumia 920
Early 2010 MacBook Pro 2.4GHz, soon to be replaced with a Retina MacBook Pro, or an Asus U500

Reply
post #47 of 93
Yes ... Particularly offputting to me, as a loyal Apple customer, is a lack of an olive-color option.

Maybe we should be guided by the latest episode of Glee… The senior class president was running for her second term (a story in itself)... To help voters make up their mind they decided to have an issues-oriented, hard-ball debate between the two leading candidates.

One of the in-depth questions asked of the incumbent was: "what is your favorite color?".

Her answer: was "Filipino -- and they're such a hard workers too!"
"...The calm is on the water and part of us would linger by the shore, For ships are safe in harbor, but that's not what ships are for."
- Michael Lille -
Reply
"...The calm is on the water and part of us would linger by the shore, For ships are safe in harbor, but that's not what ships are for."
- Michael Lille -
Reply
post #48 of 93

I would be willing to bet that the two most purchased colors of the Lumia 920 are:

 

1. Black

and

2. White 

post #49 of 93
I slam the 920s lack of existence.
post #50 of 93
That sh!t is DARK...
post #51 of 93

While I've never used one, this phone actually does look like a nicely designed phone.    The spot is mildly interesting EXCEPT:

- half of it is stolen from the "1984" commercial

- the other half is stolen from "Yellow Submarine"

- when they pour the yellow over the phone to give it color, it gives the impression that you must do something to the Nokia to give it color.  It implies you're putting a color case on it, which obviously, you can also do with the iPhone5.

- while I understand that the beginning of the commercial is purposely "depressing" because it's about the iPhone5, it makes it seem like the entire commercial is going to be depressing and I don't think people will want to watch it.

- maybe different carriers have different colors, but on the AT&T site, the Lumia 900 is available only in black, white, pink and cyan.     (Edit:  OK, I see they're actually talking about the 920.   Be nice if they mentioned the model #).

- aside from color, there's nothing in the spot about the Nokia.   It's all about the iPhone.    

- they show someone putting down what looks like several hundred dollars for the iPhone5, but they never tell you how much the Lumia is.   From AT&T, with a 2-year contract, the Lumia 900 only $50, which is a good deal.    Don't know how much the 920 will be, but if it's cheaper than the iPhone, they should have shown that.   

 

The design of this phone actually reminds me of the first iPod-mini.     

 

IMO, they didn't need to compare their phone to the iPhone5.   They only needed to promote the merits of the phone on its own.   It will definitely appeal to some people.   I would have pushed the following:   Beautiful design, fast 4G, large 4.3" display, 12 1/2 days of standby time, Carl Zeiss camera optics, Microsoft Office pre-loaded.    Use it for fun...use it for business.   Stand out from the crowd.  And do it in four beautiful colors.     Only $xx.xx.      (Edit:  That's assuming it has at least as good a spec as the 900).

post #52 of 93
Quote:
Originally Posted by drblank View Post

I didn't know the color of the phone makes it better or worse.

you don't have a tweener daughter.

post #53 of 93
Now just how much money and time does Apple spend on ads spefically targeting Android products? The answer would be Zero ... Guess why?
Use duckduckgo.com with Safari, not Google Search
Been using Apples since 1978 and Macs since 1984
Long on AAPL so biased. Strong advocate for separation of technology and politics on AI.
Reply
Use duckduckgo.com with Safari, not Google Search
Been using Apples since 1978 and Macs since 1984
Long on AAPL so biased. Strong advocate for separation of technology and politics on AI.
Reply
post #54 of 93
Quote:
Originally Posted by TheOtherGeoff View Post

you don't have a tweener daughter.

Our tweeter grand kids use a colored case on their iPhones, they wouldn't be seen out with anything other ...
Use duckduckgo.com with Safari, not Google Search
Been using Apples since 1978 and Macs since 1984
Long on AAPL so biased. Strong advocate for separation of technology and politics on AI.
Reply
Use duckduckgo.com with Safari, not Google Search
Been using Apples since 1978 and Macs since 1984
Long on AAPL so biased. Strong advocate for separation of technology and politics on AI.
Reply
post #55 of 93

Does Elop really think that the iPhone's colour selection has *ever* been a problem?

 

This is a phone for which consumers actually line up. Aggressively. 

 

A phone that at most, comes in 3 models, and two colours. 

 

The result? Worldwide frenzy.

post #56 of 93
Quote:
Originally Posted by Lukeskymac View Post


That's the point. There's still black immediately around the screen.

 

Yes, it's black because it doesn't detract from the content.  Which is the EXACT POINT the OP was making!

 

Jesus.

post #57 of 93
Quote:
Originally Posted by patpatpat View Post

Apple stock actually fell by almost 50% in the year following the "1984" ad. It wasn't until 15 years later that AAPL had any significant growth.  If the intent of the 1984 ad was to improve apple marketshare and corporate profitability, then yes it did nothing for AAPL,  

 

Not saying it wasn't a good ad though.

 

Slightly selective financial history and significant is relative.

 

Actually it fell more the year before the 1984 ad was shown, and while it did fall 50% from 1984 into 1985 ($1.80/share), it went back up 600% ($17) through 1987, and up another 100% ($19) from that bottom in 1991.   then it eroded back down to $3.3/share until 1998 ("PRAY"), which it went up to $34 (1999) with the iMac release and the dotcom boom, but then in late 2000 it had slid back to 1/5th of that ($7/share compared to today).  It stayed there for a year.

 

Then Enter the iPod.

 

add 2 years later the current climb started (basically, no one believed in Apple or the consumer technology direction it was pivoting on, and to some extent they still don't).

post #58 of 93
The iPhone is available in 2 colors. The Lumia 920 is available in 0 colors. We don't know when the 920 will be released nor do we know how much it will cost.

If necessary/profitable, Apple could easily roll out iPhones in different colors a la the new iPod touches.
post #59 of 93
Quote:
Originally Posted by faZZter View Post

The Lumia 920 runs windows phone 8......

 

The phone does look kinda interesting, camera is Carl Zeiss optics, image stabilization, wireless charging. Don't know how good Win Phone 8 will be though. Looks nice but that ain't saying much.

 

I know, thats my point. The should be promoting Windows and attacking Android. They have a much better chance of Android users switching to Windows than iPhone users

post #60 of 93
Quote:
Originally Posted by jd_in_sb View Post

A dying smartphone company slams the most successful smartphone company in the world for making a product that, in their opinion, is not good enough. Interesting marketing strategy.

Lipstick on a pig? Glitter on a turd?

Glitter on a lips ticked pig's turd?
post #61 of 93
Quote:
Originally Posted by VisualZone View Post

Checkout http://www.ifixdirect.com/

He is asking for a made by Apple, so doing it doesn't void your warranty and all rights to any service from Apple, Red phone
post #62 of 93
Quote:
Originally Posted by geoadm View Post

 

I know, thats my point. The should be promoting Windows and attacking Android. They have a much better chance of Android users switching to Windows than iPhone users

Ok I see your point....

post #63 of 93

Gosh, where to start....and I actually want Nokia to do well.

 

In a word, IMHO - misguided.

 

One of the funny things in all this, that I keep seeing is the WP folks (from top to bottom - probably from the old PC view of the world) keep focusing on Apple as their prime target for grabbing switching customers (folks, that's not where the marketshare is) - and that just isn't the customer base who will be able to easily just try out another platform to see if they like it or not.  iOS keeps you in tight with the integration of the media, books, and on and on - its a huge leap to turn your financial back on that and try something else (WP or Android) out.

 

On the other hand, over in (larger marketshare) Android land, its often easier to go give something else a try without so much pain, and that is where I think WP will get most of its smartphone converts...even if only temporarily....new users they'll be battling for RIMM survivors and feature phone up-graders.
 

The actual advertisement was really jarring and looked like something the 6th grade computer class put together with Flash on their computers.

post #64 of 93
Quote:
Originally Posted by jragosta View Post

Funny how the iHaters accuse Apple of focusing on style rather than function - yet their competitors are attacking them for lack of color in their phone cases.
Three words:
Buy a case.

 

The sad thing is that the Lumia 920 does actually seem to be a nice phone. They don't need to attack Apple. They can attack Samsung and HTC for just releasing cheap copies. Nokia is actually doing something different. At the same time, by attacking the iPhone for the lack of color choices they come across as petty. 

post #65 of 93
Quote:
Originally Posted by geoadm View Post

 

I know, thats my point. The should be promoting Windows and attacking Android. They have a much better chance of Android users switching to Windows than iPhone users

 

True. Android is the top in market share. Apple buyers tend to be loyal. Nokia would do better to try to reclaim market share from Samsung, who took it from them in the first place. 

post #66 of 93
Why do you need colors on a phone?
post #67 of 93
Quote:
Originally Posted by rbalmer View Post

Quite possibly the worst commercial I've ever seen, which is a shame because it actually looks like a nice phone. Unfortunately, like most companies competing with Apple now a days, the seem so focused on trying to find things that iPhone can't do, the completely forget to tell me what there phones can do.

 

Their phones can yellow and green.

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply
post #68 of 93

I agree, but why does every iPhone have to be black or white??? If the edges rim were silver on the 3GS why couldn't the shell be navy blue, emerald green, or ruby red? We don't live in a black and white world... and frankly we should all have a phone that matches our color preference other than black or white.. I think even shimmering rock shells would be great, anything other than black or white on the back.... and don't say just buy a case because cases make the device fatter and heavier.If we had to decide on that we wouldn't even need cases.

post #69 of 93

HTC's 8X is not a copy... but meh.

post #70 of 93
Quote:
Originally Posted by old-wiz View Post

Why do you need colors on a phone?

 

Because the color is the most important feature of a smartphone. None of that other stuff really matters.

post #71 of 93
Quote:
Originally Posted by jacodb View Post

For many years Nokia existed because nobody in the phone industry innovated, consumers had to be happy with the crap phone companies created, that was untill Apple created the iPhone. 

 

Did not innovate the user experience would be more precise. If you look at the wealth of innovation that companies like Ericsson, Nokia and Motorola poured into the industry for the first 20 years, it's nothing but breathtaking. Like all great products, Apple stood on the shoulders on innovation from others and added their own unique innovation (the user experience) to make a great product.

post #72 of 93

If colors say what your sexual preference is, then the nokia phones have a great future, pink anyone? LOL

post #73 of 93
Quote:
Originally Posted by Lukeskymac View Post



Sure. Fake.

The picture was taken at the nokia lab and not some independent photographer. No one has ever handle a lumia 920 yet except the nokia folks.

post #74 of 93
Quote:
Originally Posted by MacCentric View Post

The iPhone is available in 2 colors. The Lumia 920 is available in 0 colors. We don't know when the 920 will be released nor do we know how much it will cost.

Yes, we do. Search Engadget and you'll find price/release dates for the US and Europe.
post #75 of 93
Quote:
Originally Posted by AdamC View Post

The picture was taken at the nokia lab and not some independent photographer. No one has ever handle a lumia 920 yet except the nokia folks.

The photos were taken by Engadget in a Nokia lab. See: http://www.engadget.com/2012/09/26/lumia-920-low-light-shootout/

Engadget, and other blogs, have had plenty of hands-on time with the Lumia 920.
post #76 of 93
Quote:
Originally Posted by Lukeskymac View Post



Sure. Fake.

 

 

Nokia did produce fakes and the photo you posted here is from an Engadget test using a prototype that Nokia gave them.  Don't you want to see a full range of photo tests (e.g. all lighting conditions) with off the shelf devices?  Don't you want to compare the devices in every other smartphone category as opposed to just the camera and the color of the shell?  Obviously not since your sig stated that you're switching to a Lumia 920 and it's not on the market yet.     

post #77 of 93
Quote:
Originally Posted by RichL View Post


The photos were taken by Engadget in a Nokia lab. See: http://www.engadget.com/2012/09/26/lumia-920-low-light-shootout/
Engadget, and other blogs, have had plenty of hands-on time with the Lumia 920.

 

Actually they had a limited amount of time with a prototype that Nokia gave them and failed to do or publish a complete comparison test that showed photos from the full range of lighting conditions.  Of course no comparison can be done with off-the-shelf devices since the Lumia 920 isn't for sale yet.  

post #78 of 93
Showed this to my non-techie wife (perhaps a target for Nokia with this ad?) and her response was "Most people put a case on their phone. You never see the color."

So in that aspect? Not sure what this ad is doing, other than getting hits so Nokia can say, "look at all the eyes our ad is getting!"
post #79 of 93
One of the worst ads I've ever seen! Horrible narrative.
post #80 of 93
Quote:
Originally Posted by markbyrn View Post


Nokia did produce fakes and the photo you posted here is from an Engadget test using a prototype that Nokia gave them.  Don't you want to see a full range of photo tests (e.g. all lighting conditions) with off the shelf devices?  Don't you want to compare the devices in every other smartphone category as opposed to just the camera and the color of the shell?  Obviously not since your sig stated that you're switching to a Lumia 920 and it's not on the market yet.     

Engadget did indicate that in their tests the Nokia 920 did have excellent low light performance. The iPhone 5 was good, but not as good as the Nokia.

As always, your choice of phones depends on what you are planning to do with it. If your ability to take pictures in a dim street at midnight (one of the tests they did) is the most important thing you'll do with the phone, then you'll want the Nokia (assuming that the prototype was representative which, with Nokia, isn't guaranteed). If you're not going to routinely be taking pictures in the middle of the night, that test probably won't be important to you.
"I'm way over my head when it comes to technical issues like this"
Gatorguy 5/31/13
Reply
"I'm way over my head when it comes to technical issues like this"
Gatorguy 5/31/13
Reply
New Posts  All Forums:Forum Nav:
  Return Home
  Back to Forum: General Discussion
AppleInsider › Forums › General › General Discussion › Nokia commercial slams iPhone 5's lack of color