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Rumored 'iPad mini' event to focus on iBooks, report says

post #1 of 125
Thread Starter 
Shortly after it was reported that Apple is "likely" to unveil a 7.85-inch iPad at an as-yet-unannounced event on Oct. 23, a separate report claims the alleged product announcement will focus on the purported tablet's e-book capabilities.

iBooks 2


According to "multiple sources," Apple's rumored "iPad mini" special event is expected to showcase the unannounced device's media support, especially in regard to iBooks, suggesting the company is planning on marketing the tablet as a content consumption vehicle, reports The Next Web.

Led by Amazon's Kindle Fire, the small form factor tablet market has seen success by luring in a wide base of users with low-cost devices to push content sales. Pundits speculate that Apple will take a similar tack and offer the iPad mini at a price comparable to rival offerings like Google's Nexus 7, boosting margins by leveraging content sales from iTunes.

The sources' claims are in line with previous reports saying that Apple is attempting to keep the unit's retail price down by using a non-Retina display, as well as other relatively low-cost components.

Earlier this week it was reported that Apple had tasked its Asian suppliers to build over ten million iPad minis for the fourth quarter, signaling the company's confidence in high sales for the holiday shopping season.

It is rumored that Apple will unveil the iPad mini at an event on Oct. 23, with a product rollout expected to follow shortly after.
post #2 of 125
The new "iBook" instead of "iPad mini"?

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post #3 of 125

Wasn't that the same focus they put on the original iPad?

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post #4 of 125
Pundits. What do they know for sure?

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post #5 of 125
C'mon Apple do this right and make the fire and nexus 7 look cheap (and not in a good way). If they start competing in a race to the bottom they dilute their brand. If Apple is going to compete on price I fear we'll get an inferior quality device so Apple can sell it cheap yet make decent margins on it.
post #6 of 125
Quote:
Originally Posted by SpamSandwich View Post

The new "iBook" instead of "iPad mini"?

I doubt it, but I would much prefer iBook over iPad mini as I've posted previously.

Quote:
Originally Posted by Gatorguy View Post

Wasn't that the same focus they put on the original iPad?

Not really. It was included, as an App Store app, not as a default app, when they announced the iPad in 2010, and they didn't even have iBooks Author until January of this year.

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post #7 of 125
Quote:
Originally Posted by iSheldon View Post

Then it better NOT be a backlit glossy LED screen (retina or not) because as any Kindle reader will tell you - that's an epic FAIL for book reading.

Because anyone that uses "epic fail" is someone we can trust to have a reasonable and balanced opinion¡

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post #8 of 125
Quote:
Originally Posted by SolipsismX View Post

Not really. It was included, as an App Store app, not as a default app, when they announced the iPad in 2010, and they didn't even have iBooks Author until January of this year.

It still is just another app in the App Store right? I think there is some legal or monopoly avoidance issue as to why it is not a core app.

 

If this is made for reading I don't think they can skimp out on the screen quality.

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post #9 of 125
If you expect the iPad mini to have anything other than the same kind of LED screen than the iPad and iPhones have, you're delusional.

The e-ink Kindle is a single use device, so it has the luxury of being able to just be the best thing for reading. The iPad (and presumably Mini) is multi-use: video, games, internet... Which e-ink does not do so well.

I'm sure Apple is quite happy to let Amazon have the sub-$100 e-ink reader market.
post #10 of 125
Quote:
Originally Posted by mstone View Post

It still is just another app in the App Store right? I think there is some legal or monopoly avoidance issue as to why it is not a core app.

I wonder about that.
Quote:
If this is made for reading I don't think they can skimp out on the screen quality.

Was the original iPad at 132 PPI bad for reading? Was the iPhone 3GS at 163 PPI bad for reading? Now I get why people have stated that it will be 7.85" as it will allow Apple to use their 163 PPI process and get a 1024x768 display which means that pre-iPad (3) apps will look alright and iPhone apps will do 1x at the exact same size and 2x reasonably. They will still optimize the UI for the display and update Xocde accordingly but it will be the best way to lessen the upset.

Now, this has all been speculation. It makes sense that Apple would consider going this route but that also means it's something others could have conceived because it's the path of least resistance, so who knows.

Personally, I think it's going to happen. I also doubt I'd buy on based on the rumors.

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post #11 of 125
Quote:
Originally Posted by iSheldon View Post

It simply cannot compete with the new innovative, groundbreaking PaperWhite display of a KindlePW
unless someone here can tell me how? That is for book reading.

We are into an 'apple and pears' (pun sort of intended) argument here. The iPad is a multi-functional device whereas the Kindle (in all its forms) is for reading books, so we really shouldn't be comparing them. As far as 'innovative, groundbreaking' goes I think that's a bit extreme see http://daringfireball.net/2012/10/kindle_paperwhite


Edited by silversquonk - 10/12/12 at 11:18pm
post #12 of 125
I have to agree with isheldon about the screen. I LOVE my iPad and all things iPad, but for reading, the Kindle can't be beat and I'm very tempted to buy a Kindle PaperWhite once they are available in Canada (where I live).

However, if the new iPad had a screen similar to that, I'd be thrilled.
post #13 of 125
Quote:
Originally Posted by SolipsismX View Post


I wonder about that.
Was the original iPad at 132 PPI bad for reading? Was the iPhone 3GS at 163 PPI bad for reading? Now I get why people have stated that it will be 7.85" as it will allow Apple to use their 163 PPI process and get a 1024x768 display which means that pre-iPad (3) apps will look alright and iPhone apps will do 1x at the exact same size and 2x reasonably. They will still optimize the UI for the display and update Xocde accordingly but it will be the best way to lessen the upset.
Now, this has all been speculation. It makes sense that Apple would consider going this route but that also means it's something others could have conceived because it's the path of least resistance, so who knows.
Personally, I think it's going to happen. I also doubt I'd buy on based on the rumors.

Now that we've been spoiled by Retina or HiDPi displays, the answer to your questions is YES, the original iPad & iPhone 3GS are bad for reading.  The iPad Mini with a 326dpi 2048x1536 display would be killer. I'd be first in line to buy one.  Once you go retina there's no going back, at least not for me.

post #14 of 125
Quote:
Originally Posted by SolipsismX View Post

Was the original iPad at 132 PPI bad for reading? Was the iPhone 3GS at 163 PPI bad for reading? 

I did not have a problem with the original iPad however I did not use it for any lengthy period of time and I often zoomed in and out if the type was too small, so I didn't really notice a huge difference when upgrading to the iPad 3 however after getting my retina MBP there is a noticeable difference perhaps because I've used it for extended periods of time and it is a lot easier to read small type.

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post #15 of 125
Funny I use my iPad to read books all the time. I'm guessing people use the Fire and Nexus 7 for that purpose too. I guess we're all epic failures? lol.gif
post #16 of 125
Quote:
Originally Posted by Shameer Mulji View Post

Now that we've been spoiled by Retina or HiDPi displays, the answer to your questions is YES, the original iPad & iPhone 3GS are bad for reading.  The iPad Mini with a 326dpi 2048x1536 display would be killer. I'd be first in line to buy one.  Once you go retina there's no going back, at least not for me.
Me too. Once you have retina there's no going back.
post #17 of 125
Quote:
Originally Posted by SpamSandwich View Post

The new "iBook" instead of "iPad mini"?

 

Trust Spam to think of this. You're a genius, on par with the likes of... me :P

 

What handheld device I'd love from Apple more than anything is an e-ink reader.

Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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post #18 of 125
Quote:
Originally Posted by Gatorguy View Post

Wasn't that the same focus they put on the original iPad?


Not quite. Reading was one of various activities described.

post #19 of 125

Well, that article hardly claims the PW to be 'innovative, groundbreaking' - just better than the Nook. That was my point - nothing to argue about here - move on. 

post #20 of 125
Quote:
Originally Posted by Shameer Mulji View Post

Now that we've been spoiled by Retina or HiDPi displays, the answer to your questions is YES, the original iPad & iPhone 3GS are bad for reading.  The iPad Mini with a 326dpi 2048x1536 display would be killer. I'd be first in line to buy one.  Once you go retina there's no going back, at least not for me.

But you need to consider the other factors when talking about this. Tech isn't created in a bubble. There are trade offs with all options. They could go with the same PPI on the iPhone 5 to give it the same resolution as the iPad (3) on a 7.85" display but you'll need the 4 GPU cores and even with the 32nm lithogprahy you're simply not going to cut down on power usage enough to make it as light as I imagine such a device needs to be. And this is all without even considering price, which I think is another huge factor for this mass purchase for schools and businesses, and those that want both a cheaper and smaller tablet.

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post #21 of 125
Quote:
Originally Posted by SolipsismX View Post


I doubt it, but I would much prefer iBook over iPad mini as I've posted previously.
Not really. It was included, as an App Store app, not as a default app, when they announced the iPad in 2010, and they didn't even have iBooks Author until January of this year.

 

Gruber is sticking with the moniker iPad Air. I think there are good reasons to side with him.

 

Quote:
Originally Posted by iSheldon View Post

It simply cannot compete with the new innovative, groundbreaking PaperWhite display of a KindlePW
unless someone here can tell me how? That is for book reading.

 

Groundbreaking? Do you even know how PaperWhite works? Do you know what groundbreaking means?

 

Quote:
Originally Posted by iSheldon View Post


No- but your eyes are just cooked.


That's absurd. Millions and millions of people stare at LCDs all day and their eyes are not cooked. Do you not care about credibility at all?

post #22 of 125
Quote:
Originally Posted by Shameer Mulji View Post

Now that we've been spoiled by Retina or HiDPi displays, the answer to your questions is YES, the original iPad & iPhone 3GS are bad for reading.  The iPad Mini with a 326dpi 2048x1536 display would be killer. I'd be first in line to buy one.  Once you go retina there's no going back, at least not for me.


I agree that some of us are getting accustomed to Retina Display everywhere. But, with iPhone 3GS discontinued, Apple has no other reason to manufacture the 163 ppi LCDs. Might they get larger economy of scale by making more 326 ppi panels. So let's not take it for granted that we won't see Retina on iPad Air, although one could argue it would be typical Apple to bring that out in the second edition.

post #23 of 125

I think iBooks and education iTextbooks(?) makes alot of sense on the smaller device.  It'll be cheaper than a regular iPad, have all the same apps and video capabilities but will be lighter which makes a big difference for book reading.  Not as light as a kindle but maybe around 3/4 of a pound (12 oz) will make it much easier to hold in one hand and read.  That's only about the weight of 3 iphone 5s, which is pretty light.

post #24 of 125

The iBooks focus makes great sense. First of all, Apple doesn't introduce a product for its own sake. They usually come at the design with a specific user angle. Second, reading on the iPad is akin to reading a hardcover while reading on the iPad Air would be like reading a paperback; at least from the portability perspective (particularly if it will be notably light as Gruber predicts). The analogy is imperfect, but I think it is not completely an ill fit.

post #25 of 125
Quote:
Originally Posted by Rogifan View Post

If they start competing in a race to the bottom they dilute their brand. If Apple is going to compete on price I fear we'll get an inferior quality device so Apple can sell it cheap yet make decent margins on it.
And this is why it won't be like any of the speculation going on in these threads.

Apple simply will not crank out a device just to gain market share. If they are indeed creating a mini-tablet, it will not simply be a miniaturized iPad designed to take on Amazon, Google, Samsung and the rest. It will redefine the 7" tablet space, for better or worse, but they will not simply throw their hat into the ring and be just one more mini-tablet maker, with better design and finish. They will lead the field. They have to.

Frankly if they don't do this I will be very disappointed, and I think it will mark a negative turning point in the company's philosophy.
post #26 of 125

iBook app for Mac, please.

 

 
post #27 of 125
Quote:
Originally Posted by Harbinger View Post


I agree that some of us are getting accustomed to Retina Display everywhere. But, with iPhone 3GS discontinued, Apple has no other reason to manufacture the 163 ppi LCDs. Might they get larger economy of scale by making more 326 ppi panels. So let's not take it for granted that we won't see Retina on iPad Air, although one could argue it would be typical Apple to bring that out in the second edition.

1) They aren't manufacturing any 163 PPI iPhones or iPod Touches is one of the key reasons they would use that same equipment they long ago paid for and perfected in these new tablets.

2) There is also diseconomies of scale. Aren't some of the rumours on the iPhone delays based on the display not being easily manufactured? So why add to that by creating millions of displays that are 4.27x the size of the current iPhone 5 display just so they are also 326 PPI?

3) At 326 PPI the 7.85 iPad mini would have the same resolution of the iPad (3) which is already very heavy, expensive, and simply doesn't have the room to put all that in a smaller device without getting thicker. You can loose some battery bulk with the smaller backlight and 32nm process but not enough to counter more than a fraction of it. It's simply not feasible. It could also wind up being more expensive than the 9.7" version because in technology using smaller, more power efficient components is more costly... not less.

4) The iPad (3) has a 264 PPI display so why do would you think that isn't good enough? Why not at least something that is closer to the PPI of the current iPad as you hold a tablet farther from your face than a phone? 1600x1200 would be 255 PPI.

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post #28 of 125
There little point in an iPad mini exceeding the main iPad's dot pitch. The idea is to put pixel density just below perceptibility, not waste pixels just because specs are cool.

I just don't see Apple scaling the exact same UI down to a screen half the surface area, it needs a smarter translation than that, much like how good iPad apps aren't just scaled up iPhone apps.
Edited by JeffDM - 10/12/12 at 5:34pm
post #29 of 125

SolipsismX nailed it. The size is very specific: 7.85". At 163 dpi that's exactly 1024 x 768. Is it a coincidence that the iPad Mini is being introduced (if it is) just as the 3GS drops out of the bottom of the lineup and there's surplus capacity to make 163-dpi mother glass? No way—that's the screen of the iPad Mini.

 

At the distance you're going to hold it, it will be just fine for reading. I've read hundreds of books on a 15" screen with the same resolution, so that's only 85.33 dpi. Also just fine. The antialiasing on all of Apple's screens is very good. Don't worry about it.

 

Of course iSheldon is either a paid troll or just insane and doing it for free, but e-ink is crap. I thought it sounded cool when people started talking about it 25 years ago, but remember that was when LCD displays were like a digital watch. The main advantages were supposed to be that they could be made in any size and would be cheap as dirt. Well, they finally showed up and they're tiny, expensive (for what you get—cheaper than a good LCD of the same size of course), coarse (with antialiasing impossible), and most importantly, display gray type on a very, very slightly lighter gray background—and of course, have to be brightly lit to be read at all. How anybody can tolerate these things is beyond me.

post #30 of 125
Quote:
Originally Posted by SolipsismX View Post

1) They aren't manufacturing any 163 PPI iPhones or iPod Touches is one of the key reasons they would use that same equipment they long ago paid for and perfected in these new tablets.
 

I don't know much about the actual manufacturing process but if you examine the path Apples usually takes with the evolution of technology you will rarely see them go backwards. I would guess they will use the in cell technology like the iPhone and that may require a completely new manufacturing process anyway so they are free to create whatever display resolution they want. I don't think the old 3Gs screen technology needs to be reused for expediency or for the sake of price reduction. I hope we see a first class device and not some lowest common denominator competitor with a price similar to the other small tablets on the market. That will make me sad.

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post #31 of 125
Quote:
Originally Posted by Mac_128 View Post


And this is why it won't be like any of the speculation going on in these threads.
Apple simply will not crank out a device just to gain market share. If they are indeed creating a mini-tablet, it will not simply be a miniaturized iPad designed to take on Amazon, Google, Samsung and the rest. It will redefine the 7" tablet space, for better or worse, but they will not simply throw their hat into the ring and be just one more mini-tablet maker, with better design and finish. They will lead the field. They have to.
Frankly if they don't do this I will be very disappointed, and I think it will mark a negative turning point in the company's philosophy.


I agree that Apple will lead the field, but it will be A LOT subtler than most think.  I think that it's getting harder and harder to "redefine" (as you put it) any mobile device.  I just can't see many more dramatic changes that can be made.  We're maxing out on evolutionary changes (like screen resolution, camera quality, screen size, snappiness, voice recognition, etc.), I mean, how sexier can a smart phone or tablet get?  Don't get me wrong, there WILL BE improvements, but they'll be smaller defining moments...and these small improvements will be important, but just not as dramatic as the past.  But in a pragmatic sense, Apple as a corporation (& publicly held company), will continue its dominance especially in a post-PC era.

 

Hey, I'm still hoping for something thrilling to be announced as well...one can only hope.  Maybe an enhanced gaming device/remote embedded into the iPad Mini's hardware/ios?!

post #32 of 125
Quote:
Originally Posted by Mac-sochist View Post

SolipsismX nailed it. The size is very specific: 7.85". At 163 dpi that's exactly 1024 x 768.
Why is this specification being quoted as if it's gospel? Isn't this just as big a rumor as Apple supposedly sending an invite out two days ago for an event next week?

Bottom line, the display has to be "retina" for this thing to compete at all (but not necessarily the same density as the iP5 or new iPad). Since the 3GS is gone, that actually opens up the door to create a new third resolution for developers, in addition to the iPhone 5 and iPad (the iPad 2 will likely be dropped when this tablet comes out as well).
post #33 of 125
Quote:
Originally Posted by Mac-sochist View Post

The antialiasing on all of Apple's screens is very good. Don't worry about it.

I'm under the impression that only Mac OS X has anti-alising, which explains why the RMBP text looks so good despite only being around 200 PPI compared to the iPad (3).

edit: http://daringfireball.net/2012/08/pixel_perfect
Quote:
Originally Posted by mstone View Post

I don't know much about the actual manufacturing process but if you examine the path Apples usually takes with the evolution of technology you will rarely see them go backwards. I would guess they will use the in cell technology like the iPhone and that may require a completely new manufacturing process anyway so they are free to create whatever display resolution they want. I don't think the old 3Gs screen technology needs to be reused for expediency or for the sake of price reduction. I hope we see a first class device and not some lowest common denominator competitor with a price similar to the other small tablets on the market. That will make me sad.

They did with the iPod Touch. It was released after the iPhone and it always had a worse display (up until the latest one). Even when the iPhone 4 got an IPS display the 4th gen iPod Touch was stil only TN. I think this will be a low-cost device compared to the iPad (3), not unlike the iPod Touch is a low-cost device compared to the iPhone.

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post #34 of 125
Quote:
Originally Posted by Mac_128 View Post
the iPad 2 will likely be dropped when this tablet comes out as well

I hope not. The education market is just getting off the ground with the iPad 2. I would hate to see them destabilize that initial momentum by discontinuing the super inexpensive option for schools. I also firmly believe that the 10" size is much better for textbooks as well as for pre-school aged children. The educational apps for younger children need the additional screen real estate because the UI is more pictographic in nature. A smaller screen is not a good platform for K-12 in my opinion.

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post #35 of 125
Quote:
Originally Posted by Mac_128 View Post

Why is this specification being quoted as if it's gospel? Isn't this just as big a rumor as Apple supposedly sending an invite out two days ago for an event next week?
Bottom line, the display has to be "retina" for this thing to compete at all (but not necessarily the same density as the iP5 or new iPad). Since the 3GS is gone, that actually opens up the door to create a new third resolution for developers, in addition to the iPhone 5 and iPad (the iPad 2 will likely be dropped when this tablet comes out as well).

He said the size is very specific. That can't be argued! There is a very clear way as to how the 7.85" rumour came about. If you accept that 7.85" is a possibility then you have to assume that it's 163 or 326 PPI because those are the only two that even come close to making any sense for that size. If you want to hypothesis a smaller display or different aspect ratio and why its PPI and resolution will be different go right ahead but note that as you start to change additional variables you add work and cost for Apple, work and cost for devs, and cost and compatibility issues for customers.

There is a reason why Apple used the 163 PPI display on the iPhone 3GS when other vendors were pushing well above it in 2009. There is a reason the weight and thickness increased dramatically on the iPad (3) to quadruple the pixels. There is a reason Apple choose to do a quad-rupling of the iPhone, Touch and iPad instead of simply adding an extra 50 PPI to their devices every year.

I see no reason for a 9.7" tablet to be dropped because a 7-7.85" budget tablet is rumoured to be hitting the market. The 13" MBA wasn't dropped because the 11" MBA hit the market.

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post #36 of 125
Quote:
Originally Posted by 11thIndian View Post

If you expect the iPad mini to have anything other than the same kind of LED screen than the iPad and iPhones have, you're delusional..

If they intend to market it as a reading device, and they don't do something to substantially reduce the glare that you get on the current models, they'll be setting themselves up for another round of the same thing that's happening with maps. There will be no end of over the top "man blinded trying to use iPad" type stories being carried my the mainstream press. And they'll actually have a point this time. My iPad is completely unusable outside because of the excessive glare. They can use the same LCD panel, but they have to do something about the glossy glass on top of it. Look at the amazing difference just taking the glass off does for the Macbook Pros.
post #37 of 125
Originally Posted by bsenka View Post
There will be no end of over the top "man blinded trying to use iPad" type stories being carried my the mainstream press.

 

Never been blinded reading on my iPad in the years I've had it. Pretty sure everyone will be fine.

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post #38 of 125
Quote:
Originally Posted by SolipsismX View Post


They did with the iPod Touch. It was released after the iPhone and it always had a worse display (up until the latest one). Even when the iPhone 4 got an IPS display the 4th gen iPod Touch was stil only TN. I think this will be a low-cost device compared to the iPad (3), not unlike the iPod Touch is a low-cost device compared to the iPhone.

Sure but the Touch is a continuing product which always improves with each new version. The iPad mini is a new iPad model and it would seem unnatural to make a new version with substantially worse specifications than any other product that proceeded it in its product category. They might as well call it something else besides iPad if they are not going to make it at least as good as its predecessors.

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post #39 of 125
Quote:
Originally Posted by bsenka View Post

Look at the amazing difference just taking the glass off does for the Macbook Pros.

Those matte displays look washed our and faded. It's what I'd expect from a display after swimming in a heavily chlorinated pool for a day. Those RMBP with the glass front, IPS and full sRGB look great.

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post #40 of 125
Quote:
Originally Posted by mstone View Post

Sure but the Touch is a continuing product which always improves with each new version. The iPad mini is a new iPad model and it would seem unnatural to make a new version with substantially worse specifications than any other product that proceeded it in its product category. They might as well call it something else besides iPad if they are not going to make it at least as good as its predecessors.

That has been my argument since this first came up. I don't think a budget table should sully the name of the iPad and I don't see how people are expecting it to be more costly than the current iPad for a given capacity with their talk of iPhone resolution on 4.27x the display area but with the iPad (3)'s resolution and performance.

I wouldn't call the thing an iPad at all, but this is Apple and they tend to go the opposite way in naming conventions. There are very Apple products whose names i like... but I don't buy Apple's products for their names so it's a moot point for me.


PS: I don't know what you mean by continuing product. When it debuted in 2007, months after the iPhone, it was a brand new product that was a lesser version in every way than the iPhone that came before it.

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