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Apple predicted to launch lighter, thinner 9.7" iPad 'as quickly as possible' - Page 2

post #41 of 103
This analyst is so totally misguided that one has to wonder how stuff like this gets any airtime at all:

"If Microsoft Surface does catch on with consumers and businesses..."

Yeah, that a gigantic "if" given that the product is basically uncompetitive in the market with the exception that it runs Office apps for "free."

"he thinks Apple will move quickly to redesign the iPad once again in the near future."

Ok, first off, I can pretty much 100% GUARANTEE that Apple is factoring Microsoft into its iPad product planning 0%. Furthermore, any product we are going to see from Apple next year is ALREADY in development. There is no way, even in this day and age, a company selling the volumes Apple does of the iPad can just decide "oh yeah, company x is doing some shite product, so we are going to completely change our course and crank this new design out in the next 6 months in tens of millions of units."

Its great that Apple gets all this attention from the media, but "analysis" like this adds absolutely no value to their story or anybody's understanding of the company...
post #42 of 103

I don't normally give two shits about what the analysts say, but in this case, I agree that Apple is taking the Surface seriously. Apple has the upper hand, and they've shown that if they can keep it, Microsoft's can be successfully defeated. Zune? Windows Phone 7? It wasn't for a lack of trying.

 

I think the so-called 4th Gen iPad (which is really a nice spec bump of the 3rd Gen), is a reaction to the Surface. It's possible Apple didn't know about the Surface until it was announced (prematurely, thanks goodness) just a few months ago. If so, the A6X may have been something that they originally planned to introduce with whatever iPad redesign they had planned for March 2013. Or it could have been cooked up just for the spec bump.

 

Regardless, if they did have a redesigned retina iPad coming in March 2013, there's no reason to push it back.

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"Apple should pull the plug on the iPhone."

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post #43 of 103
Quote:
Originally Posted by Rabbit_Coach View Post

How about a smart house called iHome, where everything has Siri functionality integrated.

I'd be very interested in this one. 

post #44 of 103
Quote:
Originally Posted by netrox View Post

I would like a thinner lighter iPad 5! It is clearly possible it will happen sooner.

I am not sure it needs to be thinner, I would just like better battery life and better, more even backlighting.
Crying? No, I am not crying. I am sweating through my eyes.
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Crying? No, I am not crying. I am sweating through my eyes.
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post #45 of 103
This guy may be talking out of his ass, but if Apple DID do this, that's the one I'd buy. Need the large screen but my arm keeps getting tired of holding my iPad3. Weight is the only issue I have with it that I'd be willing to buy a new one so soon for. Apple may know this. I hope they do.
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A.k.a. AppleHead on other forums.
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post #46 of 103
IGZO isn't ready now but I would say would help tremendously to get the 9.7" iPad down in thickness & weight. I expect the next 9.7" iPad to be the first Apple product to use a IGZO panel combined with GF2 sometime before the fall of next year if at all possible.

IGZO also offers a path to put a retina screen into the mini as soon as late 2013 and no later than 2014. I suspect this is why it came out at $329, so they can cover the cost of new tech and drop what was launched this week down to $249-$299 when the retina iPad mini comes out. A retina iPad mini would have exactly the same PPI as the iPhone5: 325PPI.
post #47 of 103
Quote:
Originally Posted by AppleInsider View Post
   In combination with more power-efficient chips, Apple is expected to "dramatically lower the weight and thickness of the 9.7" iPad," Kuo wrote.

 

That means smaller batteries.  Thickness and weight are due to the batteries, and batteries are sized to give 10 hours of use given the particular power demands of the system-on-chip (SoC) and display.  Reduce the power demands of the SoC and display and you can use smaller batteries.  Smaller batteries allow thinner iPads.

 

Hence, as Kuo implies, power-efficiency is the key to thinner and lighter iPads.  Apple knew this years ago, and it's why they chose to develop their own ARM designs instead of being forced to buy off-the-shelf SoCs from Intel (at Intel prices.)  This year's A6 processor delivers twice the performance while consuming less energy than its predecessor, the A5.

 

Power-efficiency is also why Apple is developing IGZO-based LCD panels (and reportedly planning IGZO-based OLED panels with a new low-cost, high-yield production process.)  Because IGZO conductors are 40 times (40 X, not 40%) more conductive than amorphous silicon.  Apple is doing the heavy lifting to make iPad and iPhone screens more efficient.  And better looking too, since IGZO conductors are also more transparent than amorphous silicon, producing brighter displays.

 

Meanwhile, Microsoft is still hedging its bets with the "Surface With Windows 8 Pro" and its red-hot Intel processor.  With "perimeter venting" to dissipate all that hot air.  Like a coal-burning locomotive in a world of electric trains.

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post #48 of 103
Quote:
Originally Posted by charlituna View Post

 

and now history shows that sometimes they will do it in half a year. 

 

Sorry but 'history shows' appears to be weakening as Tim Cook takes Steve Job's advice and runs with it. He's not necessarily doing as Steve did and the whole 'once a year' may go out the window for some things. This could be the first one. 

 

It's time to restart 'history' and expect anything. 

 

The market dynamics - the tech (hardware and software, components, form factors and designs), the players, the relationships, etc.- and the markets themselves in the entire iDevice class arena are evolving at a tremendous pace. 

 

And the boundaries between those markets and "traditional" PC's are blurring and morphing rapidly as well.  Phil Schiller may well have summarized Apple's notion of how they're going to be playing all of this best when he said (paraphrased): "And we're not about to take our foot off the gas pedal now!" (or maybe it was the obverse, "and we're going to keep our foot on the gas pedal" - whatever, same meaning).

 

Absent a Google "bug in the boardroom" - when Schmidt took the idea of the iPhone back to GOOG, if there had even been an "Android" type of "free OS" competitor, it would have come a year later and Apple would have an absolute numerical lead in phones as well as in tablets.  And I don't think they plan to cede their lead in the tab market to anyone, even tho' Android is there to write apps for, Amazon has a great ecosystem and Surface (well-reviewed by Wired) is launching (including a free copy of Office into enterprise markets where MS has many deep and established relationships that can't be discounted). 

 

  • PS: Even if Win 8 - admittedly a hodge-podge - turns out to be the "new Vista," MS has enough capital, inertia and talent to make Win 9 the "next Win 7" and Apple well knows this and won't ignore them. 
  • And people at large will begin to notice that they can't reach out and poke at their notebook screens when that's handy as they'll soon be able to do on virtually every cheap Win notebook - even on their $2800 rMBP. 
  • It's ALL moving targets and all motivated competitors here.  That "foot on the gas pedal" - even if parts of Win 8 look like a joke - can't be taken off in any area where Apple intends to stay relevant. 


And with all that in flux, the one thing a "built on the principles of Steve" Apple can't afford to do is freeze their own business plan based on the "way Steve did it," rather the fact that he always knew how to be a disruptive force in the tech world, ready to break any business model, including all his previous ones. If the company truly has "his DNA" in their corporate culture, that's likely the most critical gene.

 

Quote:

Originally Posted by JackMohack View Post

Wonder if it will keep the 4:3 ratio

Wonder no more.  If Apple had planned to change that anytime soon, they wouldn't have intro'd a brand new line yesterday that maintains it.  Never say never, though as more and more of "computing" in general moves to more svelte and mobile devices. 

An iPhone, a Leatherman and thou...  ...life is complete.

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post #49 of 103
Quote:
Originally Posted by Tallest Skil View Post

So… tomorrow, then. The 4th gen is already discontinued, moving to the 5th gen.

 

😒

 

 

No, but like with its Macs Apple used to often times update more than once a year. While Apple is the dominant player now with tablets, it can lose its position. It will act aggressively. 

post #50 of 103
Originally Posted by melgross View Post
Hah! Caught you! After that long argument about why the iPad name was enough, and that we didn't need numbers to describe older models, "just call the old model the iPad", you're reduced to calling it the iPad 3, thereby agreeing with what I said after all.
I knew you would do it.

 

What manner of nonsense is this? I've called it "iPad 3" on occasion since launch. Call it "iPad 3", call it the "3rd generation iPad". It's the same thing. It means the same thing. Fortunately for the iPad, the numbers actually mean the right product. 

 

I never said "we [don't] need numbers to describe older models". I know for a fact that I said numbers in this argument itself. You know that; you can go back and look at it. It doesn't need to be MARKETED with numbers in the name. The easiest way to distinguish older models, then, is to use numbers—namely the year of introduction—just like with Macs. 

 

Marketing Name Internal Name Generation Name Colloquialism
iPad iPad (2010) first-gen iPad iPad
iPad 2 iPad (2011) second-gen iPad iPad 2
the new iPad iPad (Early 2012) third-gen iPad iPad 3
iPad with retina display iPad (Late 2012) fourth-gen iPad iPad 4

 

Maybe I'm "unique" in thinking this makes sense, too. It's how they do it for computers, and since the iPad is a computer… 


Originally Posted by TBell View Post
While Apple is the dominant player now with tablets, it can lose its position. It will act aggressively. 

 

And good for them in doing it! Let's just hope that getting the jump on this doesn't lead to the wrong perceptions, yeah? 

Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

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Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

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post #51 of 103
Quote:
Originally Posted by koban4max View Post

Well...4th generation IS just a speed bump.  It's possible they might drop another ipad next spring.

for the most part yes. remember, the 4th generation also includes the 28nm LTE chip, so it can be used on more high-speed networks and Facetime HD.

post #52 of 103
Quote:
Originally Posted by Tallest Skil View Post

 

The iPad 3 was also a speed bump. I don't see why people are treating this one differently. Heck, this one added a new port and different LTE capabilities. 

 

There's always a speed bump. But usually there's substantially something else as well.

 

iPad 1 --> iPad 2   New form factor, added a camera, new generation processor, double the RAM, less weight, smaller in all dimensions

 

iPad 2 --> iPad 3   Retina display, 1 GB RAM, improved cameras, 4G, improved bluetooth, voice dictation

 

iPad 3 --> iPad 4   Lightning connector, twice as fast, improved front camera, same form factor, same weight, same size

 

Isn't it telling that the iPad 3 is no longer available? This is just a marginally updated iPad 3. If it was a substantial upgrade there iPad 3 would still be available.

post #53 of 103

Im sure Apple wants to make a thinner lighter Ipad but with a retina display it doesn't seem that possible. I'm still on the fence since I have a 3rd generation ipad , but it would be nice to have everything with a lightening connector, faster wifi, and faster processor and such. They mentioned a lot of the displays having less reflection is the 4th generation Ipad one of them?
 

post #54 of 103
Originally Posted by TheHecta View Post

Isn't it telling that the iPad 3 is no longer available?

 

This takes that out of the equation. The iPad 2 is available.

 


Originally Posted by tkrunner1738 View Post
They mentioned a lot of the displays having less reflection is the 4th generation Ipad one of them?

 

I would hope so, but that does seem like a fairly difficult thing to get in there. I bet it's as good as they could make it, given the technology of the present.

Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

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Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

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post #55 of 103
It isn't just the Mac Pro, Apple has totally lost it with respect to desktop computers as the just released models are as much a regression as they area step forward. I know that more than a few people where expecting a Mac Mini at the $799 level to come with a vastly improved discrete GPU, instead we got nothing. This is frankly a huge step backwards for the Mac Mini platform so yeah it is probably crying in the corner fully ashamed to show its face in public.

The killer here is that ever desktop took a step backwards yesterday. It is almost as if Apple has lost Touch with its customer base. Slower hard drives slower video and an all around ripoff pricing scheme for that hardware.
Quote:
Originally Posted by iVlad View Post

Apple is sure focusing on iPads more than anything now. Not surprised, but other products like Mac Pro are just crying in the corner.
post #56 of 103
Quote:
Originally Posted by Tallest Skil View Post

Marketing Name Internal Name Generation Name Colloquialism
iPad iPad (2010) first-gen iPad iPad
iPad 2 iPad (2011) second-gen iPad iPad 2
the new iPad iPad (Early 2012) third-gen iPad iPad 3
iPad with retina display iPad (Late 2012) fourth-gen iPad iPad 4

 

 

In your opinion what do you think they will call the next generation iPad? I think that the "iPad with retina display" tagname is confusing for the average consumer. They won't know what's new because they're uninformed. Everyone knew what the "new iPad" was of course because, well, it was new and was different than "iPad 2".

 

Do you think they will call the 5th Gen iPad "the new iPad" again?

post #57 of 103
Quote:
Originally Posted by JP55 View Post

IGZO isn't ready now but I would say would help tremendously to get the 9.7" iPad down in thickness & weight. I expect the next 9.7" iPad to be the first Apple product to use a IGZO panel combined with GF2 sometime before the fall of next year if at all possible.
IGZO also offers a path to put a retina screen into the mini as soon as late 2013 and no later than 2014. I suspect this is why it came out at $329, so they can cover the cost of new tech and drop what was launched this week down to $249-$299 when the retina iPad mini comes out. A retina iPad mini would have exactly the same PPI as the iPhone5: 325PPI.

Excellent points. I agree.

post #58 of 103
Quote:
Originally Posted by Tallest Skil View Post

 

This takes that out of the equation. The iPad 2 is available.

 

 

You just proved my point. The iPad 2 is still available because it is able to be differentiated from the "iPad with Retina Display". The iPad 3 cannot and therefore the iPad 4th gen is not a substantial update.

post #59 of 103
Quote:
Originally Posted by shompa View Post

Nope.
This is the real iPad3. The iPad3 that was released was a desperate product when plans did go wrong.
TSMC production of A6 tanked and Qualcomms 28nm baseband chip was delayed.
This lead to the desperate A5X thicker battery.
Apple should of course have waited and released the real iPad3.
Apple wants to release the new iPad in late Q3-early Q4 to maximise holiday season.
This is the new Apple. About maximising profits. Steve's Apple was about making the greatest products possible, then get profit. And when customers starts to feel milked for money, its over.
There is a 95% chance that Apple will repeat everything wrong they did after Steve left 1985. Just like back then, Apple will have a couple of great years before the decline starts.
Apple have already started with a wasteful dividend and share buy back. Apple should have instead fixed iCloud (by using revamped Xserve/Xsan Unix clustering) and bought/build a foundry to produce its own SoCs and NAND flash. Just one dividend could have bought AMD bought back Fab30 in Germany. If AMD was a separate part of Apple, they would have kept their X86 license. Apple could have done a custom X86 chip with DSPs and other fun stuff they have inside the A series SoC.

You're clearly well-intended, but, damn, the only way I can put it is there's too much rubbish here to sort through your whole trash pile.

 

But for starters, every new strategically important tech product release is the end a desperate struggle full of frustrations and compromises, trying to coordinate the release, ramp-up and actual delivery of components from many different suppliers, all of Apple's own internal arms (in overall product design, OS and app software, ties to the developing ecosystems of the Cloud and store, relationships with telco's and resellers all over the world, the status of hugely complex IP litigation in progress and emerging, all of the aspects of the assembly and production lines via Foxconn and others, and much more - involving probably tens of thousands of people, all with their own interests and opinions involved. 

So no new product is ever "ready" - let alone everything everyone would like it to be.  And your contention that they should "of course" waited to "release the real iPad 3," would have left them with no new model for a year and half and that would have made many parts of their world - customers, resellers, competitors, the press and the stock market - more than antsy.  The loss of "momentum" would have been palpable.

 

The newly discontinued "new iPad" then, WAS the "real" iPad 3.  And this is gen 4, a fluidly fast, useful upgrade of the 3rd, that itself's beginning to feel a bit heavy in the overall landscape.  And gen 5 will be released when it hits its next minimally acceptable internally specced target (which will certainly include being at least lighter and thinner), whenever that is. And people who don't get that will bitch about what that one won't have.

Further, given Apple's whole history of "market segmentation" and the way they "pack" options into models, if people were going to leave Apple because they get "milked for money," the company would have disappeared 15 years ago.  And since no one seems to really be ready to let go of the "what would Jobs have done" meme, I will remind you that while Steve always loved creating "insanely great products," he was never against creating "insanely great profits" as well.  (After all, even though the guy remains a personal icon and inspiration to me, in his very first Apple business deal it's thoroughly documented he pocketed $500 that should have been split with Woz.)

 

And it won't be perfect, and it won't include every feature on any tablet anywhere, but it will be released. 

 

Pedal to the medal folks.  Schiller nailed it. 

An iPhone, a Leatherman and thou...  ...life is complete.

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post #60 of 103

You know, this analysis is just a bit silly.  If MS Surface does start to gain traction in the business community,  making the iPad thinner or changing the display technology will have F-all to do with regaining market share for AAPL.  Significant upgrades to a major product line every 6 months is not without cost in customer alienation.  Not saying they won't do it (they did do it yesterday after all), but it will have nothing to do with MS Surface, just their obsession with thinner and lighter.
 

post #61 of 103

I think Apple should avoid doing refresh on a predictable scheduled. This slow sales a lot at the end of the cycle and create impossible to meet demand at launch.

 

They should just suprise the market each time and avoid those predictable patterns.

post #62 of 103
Quote:
Originally Posted by JackMohack View Post

Wonder if it will keep the 4:3 ratio

I certainly hope so. It seems the only area where wide aspect screens excel at all is with video playback. That's great if all you're going to do is use the iPad for watching video, but everything else suffers.

Do you realize that fluoridation is the most monstrously conceived and dangerous Communist plot we have ever had to face? - Jack D. Ripper
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Do you realize that fluoridation is the most monstrously conceived and dangerous Communist plot we have ever had to face? - Jack D. Ripper
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post #63 of 103
This post is largely garbage!
Quote:
Originally Posted by shompa View Post

Nope.
This is the real iPad3. The iPad3 that was released was a desperate product when plans did go wrong.
TSMC production of A6 tanked and Qualcomms 28nm baseband chip was delayed.
There is no evidence to support this idea. Apple didn't start looking at TSMC until after Samsung became a problem.

Beyond that a company like Apple always has contingency plans. It is part of prudent business management because business isn't clock work like.
Quote:
This lead to the desperate A5X thicker battery.
Have you used an iPad 3? Nothing disparate at all about the device, fundamentally it was the best tablet on the market.
Quote:
Apple should of course have waited and released the real iPad3.
Not at all. IPad 3 takes what was a proof of concept machine and turns it into a viable platform.
Quote:
Apple wants to release the new iPad in late Q3-early Q4 to maximise holiday season.
That may be part of the reason. The biggest component here though is being able to market new against Microsofts new Surface product.
Quote:
This is the new Apple. About maximising profits. Steve's Apple was about making the greatest products possible, then get profit. And when customers starts to feel milked for money, its over.
Read a bit about Apple, the first Mac and other products and you will find that Steve was all about profits.
Quote:
There is a 95% chance that Apple will repeat everything wrong they did after Steve left 1985.
Well they totally screwed up the desktop I will give you that much. Yesterday's iOS releases though are all about Apple doing the right things.
Quote:
Just like back then, Apple will have a couple of great years before the decline starts.
Apple have already started with a wasteful dividend and share buy back. Apple should have instead fixed iCloud (by using revamped Xserve/Xsan Unix clustering)
What does Xserve/Xsan have to do with iCloud? Your logic here escapes me. By the way I do think iCloud needs some fixing but that has more to do with the basic concept.
Quote:
and bought/build a foundry to produce its own SoCs and NAND flash. Just one dividend could have bought AMD bought back Fab30 in Germany. If AMD was a separate part of Apple, they would have kept their X86 license. Apple could have done a custom X86 chip with DSPs and other fun stuff they have inside the A series SoC.

While we can debate the specifics I do agree that Apple needs its own foundry. The difference is I see them being better off simply buying all new.
post #64 of 103
Originally Posted by TheHecta View Post
In your opinion what do you think they will call the next generation iPad? I think that the "iPad with retina display" tagname is confusing for the average consumer. They won't know what's new because they're uninformed. Everyone knew what the "new iPad" was of course because, well, it was new and was different than "iPad 2".

 

Do you think they will call the 5th Gen iPad "the new iPad" again?

 

That's interesting. Since they've dropped the 3rd iPad, perhaps the 5th will be "iPad with retina display", also dropping the 4th iPad. Or, as I've said before, it could be "the new iPad", with the 4th gen being sold as "iPad" at $399 (and the iPad 2 at $299). 


Originally Posted by TheHecta View Post
You just proved my point. The iPad 2 is still available because it is able to be differentiated from the "iPad with Retina Display". The iPad 3 cannot and therefore the iPad 4th gen is not a substantial update.

 

So why'd they keep the iPhone 4 when the 4S came out? "The iPad 3 cannot" is entirely subjective, and very probably wrong. Fewer changes are made with Macs and they're still differentiable between models.

Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

Reply

Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

Reply
post #65 of 103
Quote:
Originally Posted by SockRolid View Post

That means smaller batteries.  Thickness and weight are due to the batteries, and batteries are sized to give 10 hours of use given the particular power demands of the system-on-chip (SoC) and display.  Reduce the power demands of the SoC and display and you can use smaller batteries.  Smaller batteries allow thinner iPads.
It is a mistake to believe that Apples only goal is smaller batteries and a thinner device. If that was the case iPad 4 would have been thinner. Instead the extra efficiency is going to power, power in this case being system performance. Frankly it is important that Apple is taking this avenue as iPad 3s performance can be wanting at times.
Quote:
Hence, as Kuo implies, power-efficiency is the key to thinner and lighter iPads.  Apple knew this years ago, and it's why they chose to develop their own ARM designs instead of being forced to buy off-the-shelf SoCs from Intel (at Intel prices.)  This year's A6 processor delivers twice the performance while consuming less energy than its predecessor, the A5.
Power efficiency is key to higher performance.
Quote:
Power-efficiency is also why Apple is developing IGZO-based LCD panels (and reportedly planning IGZO-based OLED panels with a new low-cost, high-yield production process.)  Because IGZO conductors are 40 times (40 X, not 40%) more conductive than amorphous silicon.  Apple is doing the heavy lifting to make iPad and iPhone screens more efficient.  And better looking too, since IGZO conductors are also more transparent than amorphous silicon, producing brighter displays.
A more efficient display means that they can do things like up the performance or expand the amount of flash. There are real issues of performance with iPads, I don't see a huge rush to even thinner devices when they need to deal with real issues. When IGZO comes I'm really hopping for some of that power budget going to other areas of the machine.
Quote:
Meanwhile, Microsoft is still hedging its bets with the "Surface With Windows 8 Pro" and its red-hot Intel processor.  With "perimeter venting" to dissipate all that hot air.  Like a coal-burning locomotive in a world of electric trains.
Yeah a joke in the tablet world. However you need to realize that there is a size able market for better performing tablets. The issue here though is that that means a new processor to start with, as such I don't see an Apple A7 for about another year, maybe longer. This is where I see this analyst falling on his face, a viable iPad 5 would require all new internal hardware that doesn't exist yet. More importantly that hardware would need to be built on a sub 32nm process, which significantly limits Apple vendor wise.
post #66 of 103
Quote:
Originally Posted by Tallest Skil View Post

So why'd they keep the iPhone 4 when the 4S came out? "The iPad 3 cannot" is entirely subjective, and very probably wrong. Fewer changes are made with Macs and they're still differentiable between models.

 

I thought they kept the iPhone 4 around because they reduced the storage to 8GB and by then (almost a whole year later) the parts were cheaper and they could afford to lower the price in order to differentiate it.

post #67 of 103
Originally Posted by TheHecta View Post
I thought they kept the iPhone 4 around because they reduced the storage to 8GB and by then (almost a whole year later) the parts were cheaper and they could afford to lower the price in order to differentiate it.

 

Hmm. You also have to take into account that they started using a brand new chip in the iPad 2 when the 3rd one came out… 

 

I still think they should keep that around next year for $299. 

Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

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Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

Reply
post #68 of 103
Quote:
Originally Posted by charlituna View Post

Quote:
Originally Posted by cpenzone View Post

This is absolute silliness.  This type of article pops up almost every time Apple makes a product announcement.  History shows us that Apple updates their products once a year and sometimes a year-and-a-half. I think people publish this type of article just to get hits on their website.

 

and now history shows that sometimes they will do it in half a year. 

 

Sorry but 'history shows' appears to be weakening as Tim Cook takes Steve Job's advice and runs with it. He's not necessarily doing as Steve did and the whole 'once a year' may go out the window for some things. This could be the first one. 

 

It's time to restart 'history' and expect anything. 

 


Edited by Dick Applebaum - 10/24/12 at 2:06pm
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post #69 of 103
Quote:
Originally Posted by Harbinger View Post

Quote:
Originally Posted by allenbf View Post

So now that everything is updated (save Mac Pro, which is coming soon) what do we have to look forward to/argue about?  Apple TV?  Since everything has been updated from iPod to Macs, seems there isn't much to wish for? Right?


There is still the Mac Pro.

It's a matter of time before they upgrade the Cinema Display to to same thickness, or thinness of the new iMac.

 

As for the TV thing, Michael Gartenberg mentioned something smart the other day: The entire TV market, at $30B, isn't quite large enough to interest Apple. That's amazing thing about Apple - whatever market they go after needs to have a potential grow really, really, really ginormous.

 

I've said it before...  The iPad market is the Personal TV market -- and much greater potential than for the the behemoth in the family room.

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"Swift generally gets you to the right way much quicker." - auxio -

"The perfect [birth]day -- A little playtime, a good poop, and a long nap." - Tomato Greeting Cards -
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post #70 of 103
Quote:
Originally Posted by Tallest Skil View Post

The iPad 3 was also a speed bump.

 

Sure, if you don't count the Retina display as a new feature.

 

 

 

(I *still* say that to the average buyer, as opposed to an AI forum geek, the Retina display is "Yeah, yeah, that DOES look nice... so how long did you say the battery lasts again?")

post #71 of 103
Quote:
Originally Posted by Bancho View Post

[...] It seems the only area where wide aspect screens excel at all is with video playback.

 

That's what some of us were screaming back in 2005 when laptop displays started going "wide screen."  We wound up with LESS actual display area. Of course we got the benefit of... um...

post #72 of 103
Quote:
Originally Posted by Tallest Skil View Post

 

 

 

 

Seems they just no longer exist. They must be being held back for replacements. The iPad 3 is available in the refurb store, though.

 

Interesting. Usually, when a product update is upcoming, someone would notice slower shipment delays and diminishing inventory. This time, nada. Did they time this to perfection or are they saving up lots of them for repairs and replacements?

post #73 of 103
Apple's next step "ipad-pro"
post #74 of 103
Quote:
Originally Posted by Tallest Skil View Post

Originally Posted by melgross View Post
Hah! Caught you! After that long argument about why the iPad name was enough, and that we didn't need numbers to describe older models, "just call the old model the iPad", you're reduced to calling it the iPad 3, thereby agreeing with what I said after all.
I knew you would do it.

 

What manner of nonsense is this? I've called it "iPad 3" on occasion since launch. Call it "iPad 3", call it the "3rd generation iPad". It's the same thing. It means the same thing. Fortunately for the iPad, the numbers actually mean the right product. 

 

I never said "we [don't] need numbers to describe older models". I know for a fact that I said numbers in this argument itself. You know that; you can go back and look at it. It doesn't need to be MARKETED with numbers in the name. The easiest way to distinguish older models, then, is to use numbers—namely the year of introduction—just like with Macs. 

 

Marketing Name Internal Name Generation Name Colloquialism
iPad iPad (2010) first-gen iPad iPad
iPad 2 iPad (2011) second-gen iPad iPad 2
the new iPad iPad (Early 2012) third-gen iPad iPad 3
iPad with retina display iPad (Late 2012) fourth-gen iPad iPad 4

 

Maybe I'm "unique" in thinking this makes sense, too. It's how they do it for computers, and since the iPad is a computer… 


Originally Posted by TBell View Post
While Apple is the dominant player now with tablets, it can lose its position. It will act aggressively. 

 

And good for them in doing it! Let's just hope that getting the jump on this doesn't lead to the wrong perceptions, yeah?

 

Actually, there is another model -- there was a revision A of the iPad 2 WiFi.

"Swift generally gets you to the right way much quicker." - auxio -

"The perfect [birth]day -- A little playtime, a good poop, and a long nap." - Tomato Greeting Cards -
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"Swift generally gets you to the right way much quicker." - auxio -

"The perfect [birth]day -- A little playtime, a good poop, and a long nap." - Tomato Greeting Cards -
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post #75 of 103
Originally Posted by Dick Applebaum View Post

Actually, there is another model -- there was a revision A of the iPad 2 WiFi.

 

Right, but like the Mac, its model number would be under the "iPad (2011)" umbrella.

Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

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Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

Reply
post #76 of 103
This is more of a iPad 3s than a 4 yet still the iPhone 6g is called 5. The next IPad will still release in march. Apple just wanted the iPhone to get the a6 and lighting first. But also wants the lighting out as fast as possible( no reason to buy it with soon to be outdated accessories). Apple might finish off the lighting in the iPod line soon. That is the only thing lacking. The iOS platform now is fully lighting, why can't anyone point that out as there reasoning.
post #77 of 103
Quote:
Originally Posted by bigpics View Post

You're clearly well-intended, but, damn, the only way I can put it is there's too much rubbish here to sort through your whole trash pile.

But for starters, every new strategically important tech product release is the end a desperate struggle full of frustrations and compromises, trying to coordinate the release, ramp-up and actual delivery of components from many different suppliers, all of Apple's own internal arms (in overall product design, OS and app software, ties to the developing ecosystems of the Cloud and store, relationships with telco's and resellers all over the world, the status of hugely complex IP litigation in progress and emerging, all of the aspects of the assembly and production lines via Foxconn and others, and much more - involving probably tens of thousands of people, all with their own interests and opinions involved. 


So no new product is ever "ready" - let alone everything everyone would like it to be.  And your contention that they should "of course" waited to "release the real iPad 3," would have left them with no new model for a year and half and that would have made many parts of their world - customers, resellers, competitors, the press and the stock market - more than antsy.  The loss of "momentum" would have been palpable.

The newly discontinued "new iPad" then, WAS the "real" iPad 3.  And this is gen 4, a fluidly fast, useful upgrade of the 3rd, that itself's beginning to feel a bit heavy in the overall landscape.  And gen 5 will be released when it hits its next minimally acceptable internally specced target (which will certainly include being at least lighter and thinner), whenever that is. And people who don't get that will bitch about what that one won't have.


Further, given Apple's whole history of "market segmentation" and the way they "pack" options into models, if people were going to leave Apple because they get "milked for money," the company would have disappeared 15 years ago.  And since no one seems to really be ready to let go of the "what would Jobs have done" meme, I will remind you that while Steve always loved creating "insanely great products," he was never against creating "insanely great profits" as well.  (After all, even though the guy remains a personal icon and inspiration to me, in his very first Apple business deal it's thoroughly documented he pocketed $500 that should have been split with Woz.)

And it won't be perfect, and it won't include every feature on any tablet anywhere, but it will be released. 

Pedal to the medal folks.  Schiller nailed it. 

They waited 16 months in between the 4 and 4S and the sky didn't fall, they could've easily waited the same time with the iPad.
"Few things are harder to put up with than the annoyance of a good example" Mark Twain
"Just because something is deemed the law doesn't make it just" - SolipsismX
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"Few things are harder to put up with than the annoyance of a good example" Mark Twain
"Just because something is deemed the law doesn't make it just" - SolipsismX
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post #78 of 103
Quote:
Originally Posted by Harbinger View Post

Interesting. Usually, when a product update is upcoming, someone would notice slower shipment delays and diminishing inventory. This time, nada. Did they time this to perfection or are they saving up lots of them for repairs and replacements?

There was probably a slow down in demand because of 1. The iPad mini rumors and 2. Christmas is 2 months away, well the holidays. Didn't mean to leave out our brethren of different faiths.
"Few things are harder to put up with than the annoyance of a good example" Mark Twain
"Just because something is deemed the law doesn't make it just" - SolipsismX
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"Few things are harder to put up with than the annoyance of a good example" Mark Twain
"Just because something is deemed the law doesn't make it just" - SolipsismX
Reply
post #79 of 103
Originally Posted by Curtis Hannah View Post
…lighting out as fast as possible…

 

Am I the first one to find humor here? We've said this in a few different ways before, but still.

Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

Reply

Originally Posted by Slurpy

There's just a TINY chance that Apple will also be able to figure out payments. Oh wait, they did already… …and you’re already fucked.

 

Reply
post #80 of 103
I would like to see the display tech from the iPhone 5 in the iPad, that and the battery tech from the mini should make it much thinner OR give it a 15 hour battery life at the same size/weight?
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  • Apple predicted to launch lighter, thinner 9.7" iPad 'as quickly as possible'
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