Price isn't much of a problem... as a laptop user I wanted something more portable than standard iPad but I didn't want to deal with Android. The iPad mini is exactly what I wanted. I'm a little miffed about the $100 for the first additional 16gb of storage. That's getting a little ridiculous but meh... I'm not about to jump to Android over that. I don't care that it doesn't have retina. Frankly, I want a go anywhere, just-works device for reading and browsing. For high-photo editing from my 20 mpx SLR, I've got a 24" monitor so I wasn't going to use an iPad for that anyway. I know for a fact that we're getting at least two of these this holiday season.... just hope availability isn't too much of a problem.
You and probably 20 million other people will feel the same way. The iPad mini is about losing weight and size to make it easier to use as a reader. I predict a lot of people will eventually own an iPad mini and an iPad.