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First look: Apple's new Campus 2 construction site - Page 2

post #41 of 62
3/3/13 at 12:27pm
Quote:
Originally Posted by ankleskater View Post

Saucer section? Not exactly a Trekkie, are you? 1wink.gif

I really enjoy Star Trek but I wouldn't call myself a Trekkie or Trekker anymore than I'd call myself a Person of Interestie or Person of Interester for liking that show, but I feel I've heard them refer to it as a saucer section at some point on the show or in the movies. At any rate Memory Alpha, which seems like the goto guide for Star Trek, lists it as an acceptable term.

"Blank! BLANK! You're not looking at the big picture!"

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"Blank! BLANK! You're not looking at the big picture!"

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post #42 of 62
3/3/13 at 12:55pm
the Infinite Loop campus was originally built in the late 70s by Four Phase Systems, who made the first all-LSI minicomputer systems. The site included foundry space, where they designed and made their own LSI components. (Apple was scattered around the local area back then, much of it in buildings fronting De Anza Blvd.)

Four Phase faltered in the early 80s, got bought, eventually moving to Arizona under Motorola, finally being smothered in its bed with a pillow.
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post #43 of 62
3/3/13 at 1:33pm
Quote:
Originally Posted by steveH View Post

Four Phase faltered in the early 80s, got bought, eventually moving to Arizona under Motorola, finally being smothered in its bed with a pillow.

It sounds like a delightful way to go. Of course, that's life in Silicon Valley. Even Apple almost bought the farm back in '96.
"And just like that, everyone here realizes you're just another sweaty little Google licker with an axe to grind and no idea what he's talking about." --addabox
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"And just like that, everyone here realizes you're just another sweaty little Google licker with an axe to grind and no idea what he's talking about." --addabox
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post #44 of 62
3/3/13 at 1:34pm
This is an interesting article. Real reporting. Thanks to Mr. Dilger.

Also, the contrast between Samsung and Apple couldn't be clearer as expressed by their HQ buildings. One is serenely embedded in nature, employs crystalline semiotics in its design.

The other expresses the conquest and domination of nature: urban, rectilinear, overdone like a cruise ship.

It should be a sociological textbook case there in a few years.
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post #45 of 62
3/3/13 at 1:54pm
Quote:
Originally Posted by zoetmb View Post

The problem with all of these "campuses" is that they have no involvement with the street and as such, greenery or not, reinforce the automobile culture. The closed campus approach also reinforces Apple's paranoia and secrecy. All such companies act like they're the KGB or that they're protecting Area 51.

If Apple loves Cupertino so much, imagine if they had instead integrated the new facility with the town and the street life, instead of isolating it and if they had also built (or helped build) a futuristic public transportation system where you truly didn't need a car to get to work

Some months back, I looked at the detailed plans and I can't believe it's not going to be a nightmare getting in and out of the garages during rush hours.

It's great that Apple is supposedly eliminating acres of parking lots and planting trees instead, but if they really wanted to be a leader, they would have gone even farther in rethinking what a corporate environment should be like.

Wonder what's going to happen with the land that they're not using for this new campus. Holding it in case they have to expand yet again? Even though I don't live there and rarely visit there, I'd love to see them turn some of it into a public park.

No need to put a negative spin on their need to make a closed-off precinct for their academy. First, they don't owe the community a public recreational or touristic Appleland. They are employing a lot of workers and paying taxes. I also think you can expect that they're going to be very diligent about traffic problems

Do you demand to hang around Bell Labs, or JPL? Apple has to work under wraps, because they're the ones who are advancing the technology, and running the business well means making enough money off their lead to pay for more research. It's not paranoia, its running a tight ship.

Think of it like the temple complex that surrounded the Elusinian Mysteries. No tourists allowed, until the product was ready once a year.

http://en.wikipedia.org/wiki/Eleusinian_Mysteries#Entheogenic_theories
Edited by Flaneur - 3/3/13 at 2:04pm
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post #46 of 62
3/3/13 at 4:09pm
Finally, an article that didn't immediately degrade into Samsung bashing.
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post #47 of 62
3/3/13 at 4:41pm
Originally Posted by Neo42 View Post
Finally, an article that didn't immediately degrade into Samsung bashing.

 

They must like the pain. Why else would they copy Apple everywhere?

PhilBoogie
That's Google alright. For a stupid company they sure do dumb things.
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PhilBoogie
That's Google alright. For a stupid company they sure do dumb things.
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post #48 of 62
3/3/13 at 5:40pm

"The building will be located at 1 Copycat Loop" haha love it!

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post #49 of 62
3/3/13 at 5:48pm
Quote:
Originally Posted by Neo42 View Post

Finally, an article that didn't immediately degrade into Samsung bashing.

I so don't care about what Samsung is doing.
"And just like that, everyone here realizes you're just another sweaty little Google licker with an axe to grind and no idea what he's talking about." --addabox
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"And just like that, everyone here realizes you're just another sweaty little Google licker with an axe to grind and no idea what he's talking about." --addabox
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post #50 of 62
3/3/13 at 9:07pm
Quote:
Originally Posted by Suddenly Newton View Post

I don't think Apple should give the spaceship an address on "Pruneridge Ave"... I say Apple should rename Pruneridge Ave to Steve Jobs Way. And the campus would be located at 1 Steve Jobs Way.

 

I prefer the name "Steve's Way."

If they lay out the access roads cleverly and get direct access to the Junipero Serra Freeway, people would have the choice following "Steve's Way" or "the Highway."

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post #51 of 62
3/3/13 at 9:13pm

I'm disappointed their plan doesn't address the Middle East conflict!

/s

 

Quote:
Originally Posted by zoetmb View Post

The problem with all of these "campuses" is that they have no involvement with the street and as such, greenery or not, reinforce the automobile culture. The closed campus approach also reinforces Apple's paranoia and secrecy. All such companies act like they're the KGB or that they're protecting Area 51.

If Apple loves Cupertino so much, imagine if they had instead integrated the new facility with the town and the street life, instead of isolating it and if they had also built (or helped build) a futuristic public transportation system where you truly didn't need a car to get to work.

Some months back, I looked at the detailed plans and I can't believe it's not going to be a nightmare getting in and out of the garages during rush hours.

It's great that Apple is supposedly eliminating acres of parking lots and planting trees instead, but if they really wanted to be a leader, they would have gone even farther in rethinking what a corporate environment should be like.

Wonder what's going to happen with the land that they're not using for this new campus. Holding it in case they have to expand yet again? Even though I don't live there and rarely visit there, I'd love to see them turn some of it into a public park.
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post #52 of 62
3/4/13 at 2:33am

So "large successful electronics firm opens campus in silicon valley" is somehow copying Apple? Maybe all the other companies that have opened campuses are copying Apple?

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post #53 of 62
3/4/13 at 4:10am

Someone on the Verge called the Samsung one the Photocopier at 1, Redundant Loop.

I try to be objective here, and having some knowledge in architecture, I think the building is ok. The park at the bottom and around it is nice, but those floors partially covered in plants just look like something a student would do in first year. Nothing very original ('let's put plants!'). Apple's spaceship has a very basic shape too, but its huge proportions and the way the exterior is refined makes it a lot more interesting imo.

At least Samsung doesn't risk being sued for 'rounded corners' with those harsh angles.

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post #54 of 62
3/4/13 at 6:11am
What is missing (unless i missed it) is an underground or ariel maglev train (something like Epcot Center although I'm not sure if that uses maglev technology or not) running between all the Apple buildings and extra parking areas.
Been using Apples since 1978 and Macs since 1984
Long on AAPL so biased. Strong advocate for separation of technology and politics on AI.
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Been using Apples since 1978 and Macs since 1984
Long on AAPL so biased. Strong advocate for separation of technology and politics on AI.
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post #55 of 62
3/4/13 at 6:12am
Quote:
Originally Posted by DESuserIGN View Post

I prefer the name "Steve's Way."
If they lay out the access roads cleverly and get direct access to the Junipero Serra Freeway, people would have the choice following "Steve's Way" or "the Highway."

LOL, very good.
Been using Apples since 1978 and Macs since 1984
Long on AAPL so biased. Strong advocate for separation of technology and politics on AI.
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Been using Apples since 1978 and Macs since 1984
Long on AAPL so biased. Strong advocate for separation of technology and politics on AI.
Reply
post #56 of 62
3/4/13 at 7:10am
Quote:
Originally Posted by Flaneur View Post

Also, the contrast between Samsung and Apple couldn't be clearer as expressed by their HQ buildings. One is serenely embedded in nature, employs crystalline semiotics in its design.

The other expresses the conquest and domination of nature: urban, rectilinear, overdone like a cruise ship.

 

They seem to have different design goals.

 

Apple's architect's design for their HQ is a closed circle, keeping outsiders out.  It's also said to be designed so that each compartmentalized group will only know what the necessary groups nearby are doing.  Its design is all about secrecy.

 

Samsung's architect's design (I believe that the one shown here is for the semiconductor group, btw) expresses openness instead, inviting outsiders to view the park levels, and those inside to view the area around them.


Edited by KDarling - 3/4/13 at 7:46am
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post #57 of 62
3/4/13 at 9:47am
@KDarling: And these different design goals are appropriate, would be my next point.

Apple needs to sequester itself from predator competitors and various media and financial peanut galleries outside its borders, and it has to develop products under wraps within. What makes this ok is their motivation. They really are focused on making things to amplify people's abilities, to do good in the world.

Samsung, on the other hand, can benefit by becoming more like good connected citizens of Silicon Valley. I think. Or I hope.

You're right that the "HQ" in my previous post is inaccurate.
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post #58 of 62
3/4/13 at 10:17am
Quote:
Originally Posted by digitalclips View Post

LOL, very good.

 

The fact that at least one person noticed and enjoyed it makes my day! 1smile.gif

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post #59 of 62
3/4/13 at 2:05pm

With this stock crash speeding, this new building won't have chance to finish

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post #60 of 62
3/4/13 at 4:24pm
Originally Posted by bkestore View Post
With this stock crash speeding, this new building won't have chance to finish

 

LAWL APULL IS DÜMED.

 

Great first post. 1oyvey.gif

PhilBoogie
That's Google alright. For a stupid company they sure do dumb things.
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PhilBoogie
That's Google alright. For a stupid company they sure do dumb things.
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post #61 of 62
3/4/13 at 11:18pm

Rumor has it Samsung's campus will have a statue of Steve Jobs in it.

Yes, they're that ruthlessly shamelessly pathetic. :D

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post #62 of 62
3/4/13 at 11:27pm

Not sure if it's been posted here, but here's what happened to be Steve's last public appearance. It's him presenting the new concept to the Cupertino Counsel. Speaking for myself, it made me miss him even more-so, kind of a tear jerker, especially as you can see how weak he is, yet how strong he still is.

 

http://www.youtube.com/watch?v=gtuz5OmOh_M

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