Update: After Schmidt's comments began to gain attention, Apple provided a statement to CNet revealing that a rumored Google Now iOS application has not been submitted for App Store review.
Update 2: CNet has confirmed Schmidt's statement was false, reporting that a Google representative said, "Yes, I can confirm for you: We have not submitted Google Now to Apple's App Store."
In a lengthy interview at Google's Big Tent Summit, Schmidt was asked whether Apple had a problem with Google Now and declined to comment. When it came to when Google Now might show up on iOS, Schmidt hinted that the issue was out of Google's hands.
"You'll need to discuss that with Apple," Schmidt said. "Apple has a policy of approving or disapproving apps that are submitted into its store, and some of the apps we make they approve, and some of them they don't."
A predictive search feature that debuted on Android with the release of version 4.1 Jelly Bean, Google Now displays information that the system believes will be relevant to a user. Initially, the system featured integration with sports scores, weather forecasts, and stock market information, but it has expanded since its introduction to include information like flight reminders and possible events of interest.
Google is thought to be bringing the system to its Chrome web browser, and an alleged promotional video leaked in mid-March, showing the system running on iOS.
Later in the interview, Schmidt had some kind words to say regarding Apple, calling the iPhone maker "a tremendous technology innovator" right before turning around and recommending a Samsung tablet over the iPad as more scalable and more secure.
Schmidt was asked whether he preferred Amazon or Apple. After saying that, due to his time as a member of Apple's board, he had a soft spot for the company, Schmidt praised the Cupertino company for its leadership position in technology.
"Apple will continue to be a tremendous technology innovator and build beautiful products," Schmidt said, "regardless of the market share of the products, and that's a great strength."
He went on to reveal that he has both an iPad mini and an iPad, but that he prefers the full-size iPad because the mini is, to him, too small. The Google exec pivoted, though, to tout a competing product from one of Google's partners.
"But you know, frankly, if you take a look at the Samsung 10-inch tablet, the Nexus 10," Schmidt segued quickly, "more apps, more scalable, more secure."