Originally Posted by jungmark
Jobs chose 3.5"/4". Oh and the majority wants it? Interesting the 5 is still #1.
Jobs had MobileMe.
Jobs created iOS.
And I seem to remember Jobs touting copy/paste a year or so after the iPhone was released.
You guys ought to think deeper. The fact that Jobs chose small screen in 2007-2010, does not mean he would stay loyal to it in 2012. Jobs didn't give a shit to what he said yesterday, let alone years ago. Jobs loyalty was to one thing - and one thing only - make Apple products easiest in use.
So, in 2007, a small size phone was the best choice - easy to hold to your ear.
But iPhone's success - a revolutionary success - redefined the very purpose of the phone. People started to interact more with the screen but talk less. Larger phones became easier to use.
It is this subtle difference in consumers' preference that makes all the difference. A good CEO should be able to perceive it and act on it. Jobs had vision and balls to do it. Cook has neither.
In 2012 it was just gutless to keep it at 4", in 2013 it is stupid. In 2014.... if Cook still keeps it at 4", the board will fire him.
The same applies to iCloud. Yes, Apple always sucked at syncing - it sucked during Jobs (iDisk anyone?). But it was forgivable in the pre-Dropbox era. Now having unreliable cloud service is criminal. Cook does not understand it. Jobs would fire and hire people, shout and curse, but he would have it - by now iCloud would work.
Cook keeps saying "We want to make the best products." Sadly, he does not understand what "the best" means.
People can keep blaming Wall Street, trolls, crooks, shareholders, consumers, and Samsung; and Cook can incentivize his awards all he wants... but soon AAPL will see $3XX price.