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Inside iOS 7: Apple's partnership with Yahoo deepens

post #1 of 49
Thread Starter 
The relationship between Apple and Yahoo has seemingly expanded in the development of iOS 7, strengthening the bond that has existed between the two companies since the launch of the first iPhone in 2007.

Weather
Left: Yahoo Weather, redesigned in April. Right: Apple's new Yahoo-powered Weather app in iOS 7.


When the first iPhone debuted, Apple had partnered with two key companies to deliver content to users: Google and Yahoo. Now, in 2013, Google is a chief competitor to Apple and has all but disappeared from the built-in iPhone software, while Yahoo's iOS integration continues to grow.

Reports first surfaced this April indicating that Apple and Yahoo were in talks to deepen integration of Yahoo's services into Apple's iOS platform. And with the reveal of iOS 7 earlier this month, those rumors were seemingly confirmed with two key changes to the mobile operating system: a new Weather application, and built-in support for Yahoo's Flickr photography service.The new Weather application and Flickr integration verify rumors that Apple and Yahoo plan to collaborate on iOS software and services to an even greater degree than before.

The new native Weather app, in particular, demonstrates an apparent behind-the-scenes collaboration between the two companies leading up to the unveiling of iOS 7.

Yahoo's own weather application for iOS, available as a free download on the App Store, was updated in April with a new look. Many of those same design elements ? including font choice, icons and layout ? can be found in a similar appearance in Apple's new native Weather app in iOS 7.

The commonalities between the two applications indicate that Yahoo had a hand in developing and designing the native Weather application in iOS 7, and is not just supplying weather data to Apple. Yahoo Weather was also recognized by Apple this month in the company's annual design awards, handed out at the 2013 Worldwide Developers Conference.

Though it has a very similar appearance to Apple's software, the Yahoo Weather application is more full-featured, as it offers users the ability to scroll down and view a weather map, precipitation, wind, and even the position of the sun and moon. And while Apple's built-in Weather app features background animations that mimic the current weather conditions, Yahoo's offering instead pulls photos of the appropriate city from its Flickr service.

While Flickr users' photos don't appear in Apple's native Weather application in iOS 7, the first beta build of the new mobile operating system does include built-in support for Yahoo's photo sharing service. When viewing a picture in the native Photos app in iOS 7, users can select the share button and choose Flickr to upload their shots.

Weather


Flickr integration in iOS 7 can be enabled in the iOS 7 Settings application, where users can enter their username and password. The photo service now appears alongside Twitter, Facebook and Vimeo

While Yahoo's integration in iOS grows stronger, one major photo sharing option is unsurprisingly absent from iOS 7: Google+. Starting with the removal of Google Maps and YouTube as native options in last year's iOS 6, Apple has been looking to remove traces of Google from its mobile platform, not add them.

iOS 7 even takes the ouster of its rival one step further by replacing Google search in Siri with integrated results provided by Microsoft's Bing. Users can still have Siri search Google ? or even Yahoo ? through Safari by specifying the service of choice when searching, but general queries will return integrated Bing results by default.Closer cooperation with Yahoo comes as Apple has worked to eliminate Google's presence in its built-in iOS applications.

One aspect where Google remains the default choice, however, is as search provider in Apple's mobile Safari browser. Users can manually change their preferred search service to Yahoo or Bing in the Settings application if they so choose, but Google is still the standard for Safari.

Reports in 2010 claimed that Microsoft and Apple held discussions about potentially making Bing the default search provider in iOS. But Apple has not yet made any moves to cut that tie with Google.

The rift between Google and Apple began to form when Google started pushing its own Android mobile operating system to compete with Apple's iPhone. Late Apple co-founder Steve Jobs felt betrayed by Google, and that the search giant had betrayed an alliance with his own company

Google has responded by aggressively releasing its own third-party applications for iOS, including Google Maps, Google+, Gmail, Google Drive and others. Those applications can even be configured to automatically load websites in the company's own Chrome browser for iOS, bypassing Apple's default Safari browser.
post #2 of 49
I wonder what would happen if Bing was the default. How much market share will google lose?
post #3 of 49
Google, the Snowden of the tech world. Stealing Apple's secrets and offering them free to the world for the "good of all."
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post #4 of 49

And I'm really glad they did. Anyone who wants Google services can install the apps. For us who won't bother it feel clean.

post #5 of 49
Honestly, as time has gone on, Bing has progressed to the point where it is almost interchangeable with Google search for 90% of searches. On the occasion when I sit down at Windows computer at work, if I happen to search Bing unwittingly, I've never not found what I was looking for.

I don't think anyone would really notice the difference if it went to Bing instead of Google. There is just that underlying feeling that maybe Google would have returned something else...

But, at this point I'm all for removing all traces of Google from iOS. They piggybacked on Apple's success, and have continued to do so, and are just awful and evil in every way imaginable. Their executives belong in jail for a handful of crimes committed over the last few years that were utterly swept under the rug.
post #6 of 49

It's awesome that Apple has given the Weather App and facelift, but what i've been wanting even more than that is the ability to change/choose where your weather data comes from. I find that Yahoo's weather data, at least in the Seattle area is horrible. It's always off by quite a few ticks in either direction. 

I'm hoping one day for a 'WeatherDav' standard, sort of the same way Caldav or CardDav work in that the app will interpret the data and present it to you beautifully on the front end. No weather service is better than your local news stations', imagine the ability to link to them natively without having to download their whole app. Or multiple weather apps at that.

post #7 of 49
It may have been more a fact that apple had a hand in designing yahoo's app
post #8 of 49
Quote:
Originally Posted by jungmark View Post

I wonder what would happen if Bing was the default. How much market share will google lose?

 

I'm fairly sure I read they are going to be doing this in iOS7

post #9 of 49
Quote:
Originally Posted by Frood View Post

I'm fairly sure I read they are going to be doing this in iOS7
From what I have heard only in Siri.

I like yahoo weather in overall, I also like apple maps over google, but I do like google search over bing, and sometimes yahoo.
post #10 of 49
Quote:
Originally Posted by TechManMike View Post

It's awesome that Apple has given the Weather App and facelift,
It'd be even more awesome if they made it available for the iPad. What's up with that anyway? Calculator, Weather, Stocks all on iPhone only.

Yeah, I know, third party apps are better yadda yadda. But if I wanted to tinker with basic services to get what I want I'd go Android.
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post #11 of 49
Quote:
Originally Posted by TechManMike View Post

It's awesome that Apple has given the Weather App and facelift, but what i've been wanting even more than that is the ability to change/choose where your weather data comes from. I find that Yahoo's weather data, at least in the Seattle area is horrible. It's always off by quite a few ticks in either direction. 

I'm hoping one day for a 'WeatherDav' standard, sort of the same way Caldav or CardDav work in that the app will interpret the data and present it to you beautifully on the front end. No weather service is better than your local news stations', imagine the ability to link to them natively without having to download their whole app. Or multiple weather apps at that.

Definitely. Here in the UK, I'd like to see data come straight from the Met Office, I know how to deal with them! :D

post #12 of 49
Quote:
Originally Posted by Robin Huber View Post

Google, the Snowden of the tech world. Stealing Apple's secrets and offering them free to the world for the "good of all."

 

Snowden will be extradited on espionage charges, charged with treason, convicted, and will be put to death as he deserves.

 

But will Google see the same fate?  

post #13 of 49
Quote:
Originally Posted by jameskatt2 View Post

 

Snowden will be extradited on espionage charges, charged with treason, convicted, and will be put to death as he deserves.

 

There's a forum for your personal political opinions.

 

Let's use it and keep the other forums free from this sort of bs.

Hmmmmmm...
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Hmmmmmm...
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post #14 of 49
Quote:
Originally Posted by jameskatt2 View Post

Snowden will be extradited on espionage charges, charged with treason, convicted, and will be put to death as he deserves.

But will Google see the same fate?  

And you'll continue to be a good little sheep while unaccountable government agencies sift through every trace of electronic communications in an effort to thwart the terrorist boogeyman they created. As long as you feel "safe", who cares if the government is acting like the USSR, not the USA.
post #15 of 49

I'm astonished no trolls have posted "LOL Apple copied the look and feel of the Yahoo weather app" yet. Calling iOS 7 a rip off of Android and/or Windows Phone was soooo two weeks ago.

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post #16 of 49
As I have said previously, I think Apple should have bought yahoo and developed its search engine for safari. With the amount of time spent on the web by Apple users this could really hurt Google.
post #17 of 49
Quote:
Originally Posted by jameskatt2 View Post

Snowden will be extradited on espionage charges, charged with treason, convicted, and will be put to death as he deserves.

But will Google see the same fate?  

Only if they interfered with national security.
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post #18 of 49
Quote:
Originally Posted by robbyx View Post

And you'll continue to be a good little sheep while unaccountable government agencies sift through every trace of electronic communications in an effort to thwart the terrorist boogeyman they created. As long as you feel "safe", who cares if the government is acting like the USSR, not the USA.
Oh, I see, if governments do it it's evil. But if corporations do it for profit that's just good clean capitalism. Think about it.

And the last time I checked, democracy by definition is accountable. Corporations, not so much.
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post #19 of 49

Yahoo needs to really up it's game on the big conversion to a new "relevant" social company as it's currently doing pretty shittily on all fronts.  

 

Flickr integration is great, but Flickr itself needs lots of work just to get up to the level of an acceptable service.  It's really showing it's age.  They just redesigned the interface after ten years but it's only half done and has created huge new problems and is looking like a bit of a rush job.  

 

They have an iOS app, but it's severely limited and buggy and it's only for iPhone, not iPad.  I don't think it's even Retina yet.  

 

Their plug-in for Apple TV is just the worst piece of crap imaginable, crashy, buggy, etc.

 

Unless they seriously step up the pace on designing new software and a better site, all the new attention from being integrated into iOS 7 could be a very bad thing. 

post #20 of 49
Quote:
Originally Posted by pmz View Post

Honestly, as time has gone on, Bing has progressed to the point where it is almost interchangeable with Google search for 90% of searches. On the occasion when I sit down at Windows computer at work, if I happen to search Bing unwittingly, I've never not found what I was looking for.

I don't think anyone would really notice the difference if it went to Bing instead of Google. There is just that underlying feeling that maybe Google would have returned something else...

Well if you're alright, that must mean everyone's alright :/

Bing is woeful in most of the world, it's nothing more than the old, crappy 'Windows Live Search' with the logo changed.

Even where Bing is operational outside of the US it's often severely lacking, in the UK for example (probably the 2nd market after the US) it's barely fit for purpose and not noticeably better than any of the other alsorans like 'Ask' etc.
Quote:
But, at this point I'm all for removing all traces of Google from iOS. They piggybacked on Apple's success, and have continued to do so, and are just awful and evil in every way imaginable. Their executives belong in jail for a handful of crimes committed over the last few years that were utterly swept under the rug.

Absolutely ridiculous statement.
post #21 of 49
It's interesting to see what's different in Apple's app. The obvious ones are the positioning of the temperature and the inclusion of the status bar. The former is a matter of taste, and the latter is in the HIG. They've replaced the "Forcast" text with the much better [day] Today, and included the highs and lows of the day there, rather than crowd the main (currentish) temperature. Mostly to do with clarity, one presumes.

Also of interest to me are Apple's use of an "i" to denote a settings/attributes menu and THE INCLUSION OF A LINK TO YAHOO WEATHER. How did the Yahoo guys miss that one? Surely that's the point of their app? Drive people from their slick iOS interface to their ad-laden web page for "further details" and uh... maybe make some money of 'em eyeballs.

On the "i", Apple clearly hate the menu = buttons. How tf do you get exactly equal to on iOS. Anyway, not sure about replacing the disclosure arrow buttons on iOS menu items with "i"s in iOS7, but get info/inspect has come a long way, and they love it dearly. Maybe we'll get a standard usage at some point.

Including a blurry picture of the location? That's silly. Better to search for pictures of "rain" on Flickr lol.gif

Oh well, looks like Apple are taking some good cues from others and sticking with what they know benefits their users. In other words, what they do better than anyone else.
post #22 of 49
Quote:
Originally Posted by Crosslad View Post

As I have said previously, I think Apple should have bought yahoo and developed its search engine for safari. With the amount of time spent on the web by Apple users this could really hurt Google.

 

An interesting possibility, but I think Apple wasn't interested in losing focus on creating great devices and great experiences. It's not in their DNA to compete against Google on Google's turf; that is classic Microsoft's thinking: compete with everyone, everywhere. I'm also not convinced Apple is out to hurt Google, just not depend on Google or to help Google win, much in the same way it is trying to not help Samsung win by using alternate suppliers. Finally, if Yahoo had the technical chops to beat Google at search, wouldn't they have done it by now?

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post #23 of 49
Quote:
Originally Posted by Robin Huber View Post


It'd be even more awesome if they made it available for the iPad. What's up with that anyway? Calculator, Weather, Stocks all on iPhone only.

Yeah, I know, third party apps are better yadda yadda. But if I wanted to tinker with basic services to get what I want I'd go Android.

I do agree with you about weather being available on the iPad, it's always been weird to me that it hasn't been available from day one.

But how would choosing what source you want your weather data to come from be any different than setting up your email(s) in the mail app, or setting up your calendar with whatever server/service you use? That's the whole point of "WeatherDav," it's simple. It could even complete your search for you with known WeatherDav services, just like Maps pulls up known places OR how Apple Mail has popular presets already in there. 

post #24 of 49
Personally can't wait. From thievery of information to being in bed with the gov't can't trust them with any of our data.
post #25 of 49
Quote:
Originally Posted by Robin Huber View Post


It'd be even more awesome if they made it available for the iPad. What's up with that anyway? Calculator, Weather, Stocks all on iPhone only.

Yeah, I know, third party apps are better yadda yadda. But if I wanted to tinker with basic services to get what I want I'd go Android.

Patience young grasshopper.

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post #26 of 49

This explains why iOS7's Weather app looks like a sibling to Yahoo's Weather app. Can't believe Apple would so blatantly copy Yahoo and can't believe Yahoo would stay silent. But perhaps Yahoo could've been credited publicly?

post #27 of 49
Quote:
Originally Posted by Crosslad View Post

As I have said previously, I think Apple should have bought yahoo and developed its search engine for safari. With the amount of time spent on the web by Apple users this could really hurt Google.

 

Quote:
Originally Posted by Suddenly Newton View Post

 

An interesting possibility, but I think Apple wasn't interested in losing focus on creating great devices and great experiences. It's not in their DNA to compete against Google on Google's turf; that is classic Microsoft's thinking: compete with everyone, everywhere. I'm also not convinced Apple is out to hurt Google, just not depend on Google or to help Google win, much in the same way it is trying to not help Samsung win by using alternate suppliers. Finally, if Yahoo had the technical chops to beat Google at search, wouldn't they have done it by now?

 

But isn't Yahoo search really just Bing?

post #28 of 49
Quote:
Originally Posted by StruckPaper View Post

Can't believe Apple would so blatantly copy Yahoo and can't believe Yahoo would stay silent. But perhaps Yahoo could've been credited publicly?

Probably because that didn't happen. Probably because they have an agreement for Yahoo! to serve data to Apple, and have since 2005. 1oyvey.gif
Edited by Tallest Skil - 6/22/13 at 4:00pm
post #29 of 49
I don't trust Google with any of my personal data. But the search engine works well. If Bing or Yahoo can't give the search results I needed, and only then that I use Google. I hope that people would use Vimeo more.

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post #30 of 49
I really hope you can choose to NOT use Bing throughout iOS. I dislike Google intensely, but Bing really sucks if you are not Stateside.
By default, Google is the only option really.

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post #31 of 49

Ya-who?

 

Just joking.

 

Marissa shows real promise, so far.

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post #32 of 49
The current weather app has been powered by Yahoo weather since the iOS 1. The collaboration has always been there.

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post #33 of 49
Quote:
Originally Posted by Andysol View Post
The current weather app has been powered by Yahoo weather since the iOS 1. The collaboration has always been there.

Yes but I don't remember an instance of a built-in iOS app sharing an interface design with a third-party app, hence the "deepens" in the title.

post #34 of 49
Quote:
Originally Posted by pmz View Post

Honestly, as time has gone on, Bing has progressed to the point where it is almost interchangeable with Google search for 90% of searches. On the occasion when I sit down at Windows computer at work, if I happen to search Bing unwittingly, I've never not found what I was looking for.

I don't think anyone would really notice the difference if it went to Bing instead of Google. There is just that underlying feeling that maybe Google would have returned something else...

But, at this point I'm all for removing all traces of Google from iOS. They piggybacked on Apple's success, and have continued to do so, and are just awful and evil in every way imaginable. Their executives belong in jail for a handful of crimes committed over the last few years that were utterly swept under the rug.

 

 

Microsoft is being pretty aggressive in marketing Bing as superior to Google search. Replicating the Pepsi Challenge. 

 

http://www.bingiton.com

 

I have taken the challenge a few times. Bing usually wins for common searches. I often like the way it displays information better. Google wins for more scholarly searches. 

post #35 of 49

It's a good choice of partner, I don't think they have any ambitions to create a phone any time soon.

post #36 of 49

Quote:

From the article:

iOS 7 even takes the ouster of its rival one step further by replacing Google search in Siri with integrated results provided by Microsoft's Bing. Users can still have Siri search Google ? or even Yahoo ? through Safari by specifying the service of choice when searching, but general queries will return integrated Bing results by default."Closer cooperation with Yahoo comes as Apple has worked to eliminate Google's presence in its built-in iOS applications."

If I recall the Keynote correctly, Siri will also query or offer to query Wikipedia for you.  Is that right?  And if so, is that the extent of Apple's "integration" with the service?

 

WikiP's consistent format makes it my go to for a first pass at an overview of any "knowledge topic." However, I'd prefer to just ask Wolfram Alpha (another iOS partner) a lot of the questions that come up, but in maybe 100 tries of the service over several years and really trying to make the questions concrete, my ratio of usable results to either very tangential answers, unrelated gibberish or no answer at all is about 50:2.

So Wikipedia plus my browser's find service works best for me. Has anyone else managed to get what they want out of Wolfram?  Any tips for doing so??

 

Quote:

Originally Posted by pmz View Post

Honestly, as time has gone on, Bing has progressed to the point where it is almost interchangeable with Google search for 90% of searches. On the occasion when I sit down at Windows computer at work, if I happen to search Bing unwittingly, I've never not found what I was looking for.

I don't think anyone would really notice the difference if it went to Bing instead of Google. There is just that underlying feeling that maybe Google would have returned something else...

But, at this point I'm all for removing all traces of Google from iOS. They piggybacked on Apple's success, and have continued to do so, and are just awful and evil in every way imaginable. Their executives belong in jail for a handful of crimes committed over the last few years that were utterly swept under the rug.

 

Quote:
Originally Posted by TBell View Post

Microsoft is being pretty aggressive in marketing Bing as superior to Google search. Replicating the Pepsi Challenge. 

 

http://www.bingiton.com

 

I have taken the challenge a few times. Bing usually wins for common searches. I often like the way it displays information better. Google wins for more scholarly searches. 

 

T. Bell wins the kewpie doll in the posts on this I've read.  And continuing work seems to be going into Bing - but when you start pushing for details or the obscure, Bing falls by the wayside compared to the depth of Google's results. 

However, while I'd abandoned everything except G.Maps on my desktop, I was running late to a facebook event and used the Bing map inside of the event posting, and found (very pleasantly to my surprise) that there were several advantages (I don't have access to the beta desktop Apple Maps so can't compare that):

1. Bing noted "landmarks" at turning intersections, e.g., "Texaco Station on the SW corner."

2. And while sluggish, the "street view" style tools really let me look around the big apartment complex I was heading to to from all angles, so finding the right cubbyhole was a snap when I arrived. 

3. This area is also a metro county with many "cities" that simply run into each other with borders found on few maps - and the MS maps had a handy "location tree" displayed at the top - something like "World->N.America>US>Utah>Salt Lake County>Holladay Heights." Cool. 

 

My friend, in fact, didn't even know which of the amorphous towns she was actually living in until I told her (as the county provides most of the governmental services, anyway).

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post #37 of 49
Quote:
Originally Posted by bigpics View Post

Quote:

However, while I'd abandoned everything except G.Maps on my desktop, I was running late to a facebook event and used the Bing map inside of the event posting, and found (very pleasantly to my surprise) that there were several advantages (I don't have access to the beta desktop Apple Maps so can't compare that)


1. Bing noted "landmarks" at turning intersections, e.g., "Texaco Station on the SW corner."

Bing is dumping their own maps in favor partner Nokia's Navteq maps. Those directions that included landmarks is a feature of Navteq's Natural guidance and is several years old now. Mixed success with it on PND's and not commonly included in the feature set for pre-installed maps from Navteq. Some of Garmin's most recent devices use it, and some others toyed with it over the past couple of years.

MS "Streetside" supplied by Nokia'Navteq mapping cars is getting some of the same privacy complaints as Google's Streetview. Already taken off the market altogether in Germany with other countries raising questions too, one reason I don't expect Apple to follow with their own mimick of it.

EDIT: On a related note Google may not end up purchasing Waze after all .
Edited by Gatorguy - 6/23/13 at 12:14pm
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post #38 of 49
This isn't surprising. Looks like Jony and Marisa Mayer are best friends now.

5023-Tipping-130502_wm_download2.jpg

1911-Tipping-130502_wm_download2.jpg

5035-Tipping-130502_wm_download2.jpg
Edited by Rogifan - 6/23/13 at 4:56pm
post #39 of 49
Quote:
Originally Posted by Rogifan View Post

[photos]

You want to see my skeuomorphism?
Why don't we pop on off to the Apple Store for a little hardware demo?
And then Ballmer said, "Hey, that's not my OS!"
post #40 of 49
Quote:
Originally Posted by Rogifan View Post

This isn't surprising. Looks like Jony and Marisa Mayer are best friends now.

5023-Tipping-130502_wm_download2.jpg

1911-Tipping-130502_wm_download2.jpg

5035-Tipping-130502_wm_download2.jpg
Hey, she is a beautiful, intelligent woman. Who wouldn't want to talk with her?

I really hope she can turn Yahoo around - the web needs a stronger effort from them.

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