Originally Posted by herbapou
Originally Posted by jungmark
Blackberry was slow to change and it cost them. They underestimated the iPhone. Apple doesn't underestimate the competition. It knows who it is. iOS 7 is a major change and I can't wait for new products that will use it. Apple adapts, others follow.
Still what's more surprising is that they still sell the play book.
Unless the goal behind iOS 7 is multiple resolution scalability and easy adaptation to a broad range of devices, I dont see it a has major innovation. If its just to follow the flat interface trend for cosmetic reasons, its pretty dissapointing imo.
Here are some interesting thoughts on the reasoning behind iOS7 *via Gruber):
I did not do much experimentation with iOS7 before it became available on the iPad (Old Eyes & Fat Fingers). I was not very impressed. Once I got it on the iPads, my opinion changed. It's hard to describe, but the UI gets even more out of the way than prior iOS releases -- there is less between you and your stuff and what you want to do. The brouhaha about the UI, the icons, the starkness of the apps -- fades, as you quickly gain command of the... the... the.., whatever you you want to do.
We can start from a baseline of the iPhone in 2007, and assume that everyone knows and understands that incarnation of a touch UI as a given. But 6 years have passed -- a lifetime in technology.
iOS 7 is much, much more than a flatter interface -- it is a more up to date way to deal with the power and capabilities of today's devices -- and lays the groundwork for the next several years technology advances.
The two links above may be on the mark -- that Apple is setting a new standard, which will take the competition several years to attain...
Manny, Moe and Jack are on a bear hunting trip. The first night they are sitting around the fire in their cabin in the woods -- laying out their strategies for stalking... After a while, Moe says: "you're making it too complicated -- tomorrow, I'll show you how to catch a bear, by myself... with no weapon".
The next morning, Moe tells Manny and Jack: "I am going into the woods, unarmed to find a bear and get him to chase me. I'll run back the cabin -- when I get close I'll start yelling...".
So Moe sets out and before long they hear this great commotion. Manny and Jack look out the window and see Moe being chased by this humongous bear.
Moe runs up on the porch with the bear close on his heals... At the last moment, Moe opens the door, and leaps aside as the bear goes crashing by him into the cabin...
Moe jumps back and slams the door, yelling: "You guys skin that one, and I'll go catch another!"