I feel exactly the same way. Only reason google is making this device is to exploit its users. Same reason they make the chrome browser. It has nothing to do with making a profit on the HW. The buyer is the product via exploitation.
No thanks. You want cross platform go buy a Roko or install 3rd party airplay apps on Windows and Android clients
. How much is your privacy worth? Hopefully more than $65 per TV. What does this work out to spread over the life of the TV? Less than a dollar a month? Yeah. Great deal. Right.
Privacy worths nothing nowadays. NSA knows everything about you. Google, MS, FB, Twitter, even Apple are feeding NSA everything. The only way is to be not using the web.