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Apple posts iPhone 5s and iPhone 5c intro videos to the Web

post #1 of 27
Thread Starter 
Following the Apple's announcement of the iPhone 5s and iPhone 5c, the company has posted videos shown in Tuesday's media event to the Web, offering a closer look at both devices and their new features.

iPhone 5s


The short videos were posted to Apple's official YouTube channel a few hours after SVP of marketing Phil Schiller introduced the iPhone 5c and iPhone 5s at a special media event held at the company's Cupertino, Calif., campus.

Touch ID fingerprint sensor



Apple introduced a biometric fingerprint sensor with the iPhone 5s, dubbed Touch ID, which promises to streamline user authentication and iTunes purchases.



iPhone 5s iSight



The iPhone's rear-facing iSight camera was the recipient of a major revamp with the 5s, bringing a slightly larger sensor array with larger pixels, dual-LED flash, and refined f/2.2 optics to the platform. In addition to the hardware buffs, iOS 7's camera software was also substantially revamped, with new burst shooting modes, slow motion video capture and image stabilization technology.



iPhone 5c - For the Colorful.



The lone video for the iPhone 5c takes a look into the thinking behind designing the polycarbonate-shelled handset. Color, weight, geometry and usability were all taken into consideration when designing the new lower cost handset.



Prior to the YouTube posting, the product videos were made available on Apple's website shortly after the announcement.

AppleInsider was at Tuesday's event and spent some hands-on time with the devices and was able to take detailed pictures of both the smartphones and their respective accessories.
post #2 of 27

The Apple event was very short. I guess the iPhone 5s and 5c unveiling was what most people were expecting, and Apple did not disappoint. But I just have a feeling Apple is going to surprise us with an event later this year where they might unveil a larger screen iPhone.

post #3 of 27
Quote:
Originally Posted by Connie View Post

The Apple event was very short. I guess the iPhone 5s and 5c unveiling was what most people were expecting, and Apple did not disappoint. But I just have a feeling Apple is going to surprise us with an event later this year where they might unveil a larger screen iPhone.

Not sure if they didn't disappoint, but they certainly didn't surprise. Lot of yawns coming from the tech blogs and stock closed down, so it's hard to categorize this one as a slam dunk.
post #4 of 27
I think they should stop having J Ive doing the promo videos. He's just too easy to parody.
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post #5 of 27
Quote:
Originally Posted by Cash907 View Post

Not sure if they didn't disappoint, but they certainly didn't surprise. Lot of yawns coming from the tech blogs and stock closed down, so it's hard to categorize this one as a slam dunk.

Stock closed down because the 5C was seen as too expensive.

Of course it'll sell well because its an Apple product but at the same time I feel Apple could have been a lot more aggressive with the pricing of their plastic phone.
post #6 of 27
Quote:
Originally Posted by blackbook View Post


Stock closed down because the 5C was seen as too expensive.

Of course it'll sell well because its an Apple product but at the same time I feel Apple could have been a lot more aggressive with the pricing of their plastic phone.

 

Sure they could have been more aggressive with their pricing, but that's never been the way that Apple has done things.  It hardly seems fair to fault Apple when it's the rumor mill that got things wrong.

post #7 of 27

I teach at a major university, and happened to have a lab on Tuesday during the announcement. One of the students showed off the picture of the iPhone 5C as it was being displayed in a live blog. The students went crazy - they immediately all started picking out their favorite colors and which one they were going to buy. They didn't care about the specs. They thought $99 was fantastic on contract. 

 I don't think the usual tech media crowd is the target audience for colorful iPhones.

post #8 of 27
Quote:
Originally Posted by Hopeless View Post

I teach at a major university, and happened to have a lab on Tuesday during the announcement. One of the students showed off the picture of the iPhone 5C as it was being displayed in a live blog. The students went crazy - they immediately all started picking out their favorite colors and which one they were going to buy. They didn't care about the specs. They thought $99 was fantastic on contract. 
 I don't think the usual tech media crowd is the target audience for colorful iPhones.

I definitely don't doubt the 5C will do well in the US and other countries where subsidized post paid plans are more popular than prepaid.

To many in the US $99 on contract sounds like a great price. On the other hand if they were told the price were $550 they probably wouldn't have the same positive reaction.

Anyway the 5C will drive up market share in places where the iPhone is already popular.
post #9 of 27
Quote:
Originally Posted by DroidFTW View Post

Sure they could have been more aggressive with their pricing, but that's never been the way that Apple has done things.  It hardly seems fair to fault Apple when it's the rumor mill that got things wrong.

That's true but investors seemed to have had their hopes in Apple shaking the low-cost/mid-range smartphone market with the 5C.

Without that the event brought nothing new to the table for Apple other than the NTT DoMoCo deal.
post #10 of 27
Apple did what they had to with the 5C and 5S. Aiming for the lowest cheap product is not the way to go. There is already too much junk around. On the other hand, Apple's iPhone is defining the company and if you are not in to cell phones then there really isn't a whole lot to be excited about these days. I am a bit iOS'd out. It would be nice to see something new on the Mac side, the ATV and even some solution to the palm rejection issue with the iPad. Apple can't stay away from handwriting forever, especially if they want these devices in schools.

philip
post #11 of 27

5C, I can not help but laughing all the way.  Apple just repackaged iPhone 5 with plastic and selling as a new product.

post #12 of 27
Quote:
Originally Posted by hjb View Post

5C, I can not help but laughing all the way.  Apple just repackaged iPhone 5 with plastic and selling as a new product.

Apple will be laughing all the way to the bank.

RIP Android in the US.
post #13 of 27
Quote:
Originally Posted by blackbook View Post


Apple will be laughing all the way to the bank.

RIP Android in the US.

 

I am not sure about that with 4inch screen.

post #14 of 27
Quote:
Originally Posted by hjb View Post

I am not sure about that with 4inch screen.

You do know the #1 selling smartphone in the world has a 4 inch screen right? (Hint that phone was also made by Apple)
post #15 of 27

The 5S is better than I thought. The touch sensor is good of course, but the 64-bit OS and double CPU and graphics speed was unexpected and great. As for the 5C well, I'm not so sure it will be a success.

post #16 of 27
Quote:
Originally Posted by hjb View Post
 

5C, I can not help but laughing all the way.  Apple just repackaged iPhone 5 with plastic and selling as a new product.

 

No wonder you are relatively new here.

Why they killed the iPhone 5?

 

 

With any new product, the last one get lower price, the 5c fills the void.

 

I wonder, WHY the obtuseness?

post #17 of 27

I'd have to agree with the comments on pricing. The US contract system distorts the market but here in the UK the 5C starts at £469 ($736) and the 5S at £549 ($862) and  a lot of people, me included, who would never dream of walking around with a £500 phone in their pocket and therefore won't consider an iPhone.

 

The combination of candy-bar, child-friendly colours and premium pricing is a gamble and it will be great for Apple if they pull it off if if I were an investor looking for significance growth in developing markets from a post-Steve Jobs era Apple I suspect I'd be dumping my stock too.

post #18 of 27

That is mucho money for a cell phone.I do not blame you about the price at all.

post #19 of 27
Quote:
Originally Posted by Cash907 View Post


Not sure if they didn't disappoint, but they certainly didn't surprise. Lot of yawns coming from the tech blogs and stock closed down, so it's hard to categorize this one as a slam dunk.

 

Yeah, stock closing down has never happened before. Except after the iPhone was announced. And the iPad. And every announcement since then. They'll sell tens of millions of these and make huge profits and somewhere, someplace, some people might realize that looking to analysts and stockholders for advice on what and when to buy and sell is the worst idea you could have for your stock portfolio.

 

-stock holder since 1996

post #20 of 27
Quote:
Originally Posted by Ochyming View Post

Quote:
Originally Posted by hjb View Post
 

5C, I can not help but laughing all the way.  Apple just repackaged iPhone 5 with plastic and selling as a new product.

 

No wonder you are relatively new here.

Why they killed the iPhone 5?

 

 

With any new product, the last one get lower price, the 5c fills the void.

 

I wonder, WHY the obtuseness?


No, that did not happen before. We could have purchased iPhone 5 for the same price of iPhone 5c.

Why killed iPhone 5? I don't know, but there maybe some major defaults in aluminium material for iPhone 5? Or Apple wants everyone buy 5s instead of iPhone 5 thus repackaging iPhone 5 with plastic and killing iPhone 5? I don't know.
post #21 of 27
Quote:
Originally Posted by hjb View Post



 Or Apple wants everyone buy 5s instead of iPhone 5 thus repackaging iPhone 5 with plastic and killing iPhone 5? I don't know.

Duh.

post #22 of 27
Quote:
Originally Posted by Cash907 View Post


Not sure if they didn't disappoint, but they certainly didn't surprise. Lot of yawns coming from the tech blogs and stock closed down, so it's hard to categorize this one as a slam dunk.
Quote:
Originally Posted by Proximityeffect View Post
 

 

Yeah, stock closing down has never happened before. Except after the iPhone was announced. And the iPad. And every announcement since then. They'll sell tens of millions of these and make huge profits and somewhere, someplace, some people might realize that looking to analysts and stockholders for advice on what and when to buy and sell is the worst idea you could have for your stock portfolio.

 

-stock holder since 1996

Thank you for reminding everyone of this, Proximityeffect—AAPL rises before nearly every media event, then drops precipitously during or immediately after the keynote. We all know the reasons so I won’t rehash them here—I just find it difficult to believe how few people realize this HAPPENS NEARLY EVERY FREAKING TIME. This also happens nearly every freaking time: Apple sells millions of things; makes huge profit; uses money to work on newer things. Yeah, what a crappy company. People are ridiculous.

 

Regarding “yawns coming from the tech blogs.” Cash907, you are absolutely correct—much of the writing on the web this morning is scathing—I’m sure they’ll revel in their page hits…whatever. Besides the fact that no one should ever care what these people write, EVER, here’s why I don’t care if anyone thinks the new iPhones are underwhelming:

 

I need my iPhone to do my job. There are many things for which I use my phone; but the critical ones are:

 

• Email—constant back and forth with clients

• Keep and sync my enormous list of contacts

• Keep/sync/share my complex and ever-changing schedule

 

I know other phones can do these things but I like Apple phones. I like they way they’re made and I like the OS.

 

I am, like many, locked into a long term contract. I hate the system but I’m stuck; that’s a topic for a different thread. Since I am allowed to upgrade my phone every two years without ‘penalty’ I’m still on an iPhone 4. My iPhone 4 was state of the art, now the new 5s will be better in every way, just like I expect from every Apple product. I’ll buy mine as soon as they’re available. That’s how it goes. Always. Why is this concept inconceivable to some people?

 

Regarding the people who ask (you know, the people who ALWAYS know better than Tim & friends): “Why didn’t they just keep the 5? Why bother to make the 5c at all?”

 

• It appeals to kids. Younger and younger kids have phones every time you turn around. They will sell. Duh.

• They had other reasons upon which many will speculate but few will ever know. Who cares? Try to build and run a multi-billion dollar company—I know I couldn’t!

post #23 of 27
With Touch ID, Apple just won the whole phone as a wallet game.
post #24 of 27
Quote:
Originally Posted by squareback View Post

With Touch ID, Apple just won the whole phone as a wallet game.

It's only for iTunes purchases and not available to developers. So no there's no wallet game won yet.
post #25 of 27
Quote:
Originally Posted by hjb View Post


No, that did not happen before. We could have purchased iPhone 5 for the same price of iPhone 5c.

Why killed iPhone 5? I don't know, but there maybe some major defaults in aluminium material for iPhone 5? Or Apple wants everyone buy 5s instead of iPhone 5 thus repackaging iPhone 5 with plastic and killing iPhone 5? I don't know.

 

Last year I was thinking the iPhone 5 was disappointingly boring.

 

Now they're selling the same, but less boring phone for 100 less and another less boring but significantly more powerful phone for the same price.

 

I call that progress.

post #26 of 27
Originally Posted by Connie View Post
But I just have a feeling Apple is going to surprise us with an event later this year where they might unveil a larger screen iPhone.

 

You need to take your feelings into the shop for their 30,000 emotion tune-up. In fact, replace the lot of 'em; buy a set of radials.

 

Originally Posted by hjb View Post

I am not sure about that with 4inch screen.

 

Best selling phone in the world for the past five years has had a screen equal to or smaller than 4". I'm pretty sure that you not being sure is just willful ignorance on your part.

 

Originally Posted by blackbook View Post
It's only for iTunes purchases and not available to developers. So no there's no wallet game won yet.


Key: yet.

Originally Posted by helia

I can break your arm if I apply enough force, but in normal handshaking this won't happen ever.
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Originally Posted by helia

I can break your arm if I apply enough force, but in normal handshaking this won't happen ever.
Reply
post #27 of 27

Maybe, lets check back in a year.

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