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Microsoft starts buying used iPads for $200 Microsoft Store gift cards, pushes Surface

post #1 of 68
Thread Starter 
Microsoft announced on Thursday that it has initiated a limited time offer which allows iPad owners to trade in their old tablets for at least a $200 gift card, which can be applied to a Surface RT, Surface Pro, or any other product at the company's retail stores.

Microsoft iPad
Source: Microsoft Store


The offer, which runs through Oct. 27, appears to be aimed at luring iPad users away from the Apple ecosystem and pushing them toward Microsoft's floundering Surface devices.

According to Microsoft's website, "gently used" iPad 2 tablets, as well as third- and fourth-generation iPads, can be swapped for a minimum $200 Microsoft Store gift card at the company's retail outlets. The ad recommend those interested in upgrading their tablet to look at the Surface RT or Surface Pro.

Microsoft's new initiative comes after the Redmond tech giant permanently slashed the price of its Surface Pro by $100, bringing the 32GB version down to $799 and the 64GB model to $899. That program came on the heels of a push in education that promised free Surface RT units to schools using the Bing search engine.

Microsoft has had a rough time with its foray into the tablet hardware sector. Earlier this year, the company had to take a $900 million write down for unsold Surface inventory and advertisement costs associated with Windows 8.

A next-generation version of the Surface is already in the works, though final specifications and pricing have yet to be announced. Microsoft will be revealing more details regarding the future device at an event later this month.
post #2 of 68
MSFT is probably collecting the iPads so they can give them out to MSFT employees. That way they will have a tablet that they can actually (and want to actually) use.
post #3 of 68

Resold for ~$300, Microsoft just might have a new, lucrative business on their hands!

 

Except for the one little hitch where no one in their right mind wants a Microsoft Store gift card.

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post #4 of 68

...and in unrelated news, Apple is offering $2.99 for trade-ins of Microsoft Surface RT or Surface Pro.

post #5 of 68

Gently used?  iPad 2?

 

You mean they won't take my original iPad that - after dropping over a dozen times - finally cracked?

 

:???:

 

I was so looking forward to that store credit to pick up Office.

post #6 of 68

Why would I downgrade?

post #7 of 68
Wait... What?
post #8 of 68
I wonder if I can get that for my old iPad one? I could then buy a windows license to run in a VM when I really really have to.
post #9 of 68

Microsoft Gift Card.  Remember, its the thought that counts.

"Building for the future?! They should be running around reacting to the present!" -John Moltz
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"Building for the future?! They should be running around reacting to the present!" -John Moltz
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post #10 of 68

Apple is also offering a 'special' deal.

 

Pay full price, with no discount whatsoever, and...

 

<ka-ching>

 

...Apple will give you...

 

<ka-ching>

 

...a superb quality device backed up with...

 

<ka-ching>

 

...a rich, full app ecosystem that will allow you to...

 

<ka-ching>

 

furher extend the abilities of the device in such a way that...

 

<ka-ching>

 

...will fully enhance the user...

 

<ka-ching>

 

experience.

 

 

What IS that annoying sound?


Edited by GTR - 9/12/13 at 5:13pm
post #11 of 68

This sounds like the worst deal ever.

 

Giving up an amazing iPad and getting 200 MS dollars in exchange, and then buying a horrible Surface tablet instead, and being forced into a life of misery, using that doomed tablet?

post #12 of 68
If you can't beat them, buy them and reverse engineer them.

Still, is it 200 Microsoft points, Zune credits or US dollars?
post #13 of 68
Mmmm, desperation. I like this.
(Name that movie)

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Quality isn't expensive... it's priceless.

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post #14 of 68
Quote:
Originally Posted by drewys808 View Post
 

...and in unrelated news, Apple is offering $2.99 for trade-ins of Microsoft Surface RT or Surface Pro.

 

Apple should actually do this. It would be funny.

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post #15 of 68

MS stores would make money IF they just start selling iPads. 

post #16 of 68
I have an original iPad and you would have to give me a surface and $200 to part with it.
post #17 of 68

Given that Gift is the German word for "poison"... they actually make sense this time around. 

post #18 of 68

Microsoft is going to get into the business of selling refurbished iPads. At least that would be profitable for them and it sure beats a $900,000,000 USD write off.

post #19 of 68
What??? It's like KIA is offering $5000 giftcard for a Lexus or an Infinity toward buying a KIA RIO! ROFLMAO Tell me you were just kidding!
post #20 of 68
They'll earn more profit reselling the used iPads than they'll make on their own new Surface tablets.
post #21 of 68
Sh*t deal, but fun to watch Microsoft being desperate.
post #22 of 68
Maybe they are building something horrifying o_0

Like pharmaceutical companies buying toes to make some giant toe monster :-O

Seriously though, wtf are they planning to do with these iPads, that's so fricking weird.
post #23 of 68
Why would anyone do that?
post #24 of 68

my job is near the time warner center store... if they take 200 off a Lenovo thinkpad tablet 2 and give it to me for 299 they have a deal

post #25 of 68

I don't want to look like piling on...but this must be Balmer's last "good" idea! :)

post #26 of 68
Quote:
Originally Posted by lightstriker View Post
 

MS stores would make money IF they just start selling iPads. 

 

Brilliant! Why can't I think of anything like that! Drats! :)

post #27 of 68
Well that is just sad.
post #28 of 68
Quote:
Originally Posted by agramonte View Post
 

my job is near the time warner center store... if they take 200 off a Lenovo thinkpad tablet 2 and give it to me for 299 they have a deal

 

Dude! This is an intelligence test! Be careful. :)

post #29 of 68

might as well be giving out monopoly money

post #30 of 68

haha..ms has good sense of humor. On the other hand I hope  they have a fire sale on surface RT tablets for $49 a piece...and dont talk about trading in ipads.

post #31 of 68

This is clearly going to be huge for MS.  They've already had three people sign up for the deal.  Massive potential, massive!

post #32 of 68
Quote:
Originally Posted by christopher126 View Post
 

 

Dude! This is an intelligence test! Be careful. :)

 

Na man - everything is a talent test.

 

We get the Lenovo TP2 with the built in Wacom pen from work - but it is locked by iT - i would like my own to do what I want with it. I have an old iPad 2 with a jot touch that I got for Procreate. If I can upgrade for 299 it is a deal for what I would use it for. 

post #33 of 68

How much store credit will they give for a very "gently used" Surface? :lol:

post #34 of 68
Quote:
Originally Posted by Bluestone View Post
 

This is clearly going to be huge for MS.  They've already had three people sign up for the deal.  Massive potential, massive!

 

300% increase to their customer base. Way to go Balmer!

post #35 of 68
Quote:
Originally Posted by Tallest Skil View Post

Resold for ~$300, Microsoft just might have a new, lucrative business on their hands!

Except for the one little hitch where no one in their right mind wants a Microsoft Store gift card.

Not an authorized Apple Reseller. But Microsoft can apply to join the reseller program. lol.gif

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John C. Dvorak, 2007
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"Apple should pull the plug on the iPhone."

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post #36 of 68
This promotion is like flushing my old iPad into toliet. Or even less considered than a replacement unit offered by Apple store for a broken one.

A workable Surface costs $1000 (WINPRO), -$200, I still have to pay $800 for a 1080p in 10" space, 64G usable Storage laptop without a keyboard. If I want a decent working environment, $499 is more than enough. It just don't make sense.
post #37 of 68
Quote:
Originally Posted by agramonte View Post
 

my job is near the time warner center store... if they take 200 off a Lenovo thinkpad tablet 2 and give it to me for 299 they have a deal

 

Deleted Why waste my time.


Edited by Realistic - 9/12/13 at 7:51pm

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post #38 of 68
Okay, so after the promotion ends what are they going to do with a dozen iPads?
post #39 of 68
Quote:
Originally Posted by Dunks View Post
 

How much store credit will they give for a very "gently used" Surface? :lol:

 

Wow, you must really like your Surface. Most I heard were hardly used.

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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"Apple should pull the plug on the iPhone."

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post #40 of 68
Originally Posted by BradVa View Post
Okay, so after the promotion ends what are they going to do with a dozen iPads?

 

Use them, unlike the Surface.

Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
Reply

Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
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