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Apple scoops up Toronto Blue Jays assistant GM for App Store position

post #1 of 20
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Apple is pulling from the Toronto Blue Jays' bench to secure a new executive, as reports have the baseball team's assistant general manager Jay Sartori leaving to take over management of part of the App Store.


Sartori (center) will be leaving the Blue Jays next month to head up the Sports section of the App Store.
(image via SportsNet)


Sartori has been with the Blue Jays since September of 2010, will be leaving the post for a job handling the Sports section of Apple's App Store, according to SportsNet. The Jays manager will leave his position next month, and Toronto has yet to name a replacement.

Prior to his position as assistant general manager for the Blue Jays, Sartori directed baseball operations for the Washington Nationals. From 2005 to 2009, he managed salary and contract administration for Major League Baseball. A graduate of Boston College, Sartori has also held positions at Pacific Growth Equities and Robertson Stephens.

Sartori's exact duties with Apple are as yet unknown, but the position he is heading to is said to be at an executive-level.

AppleInsider has reached out for more information regarding the new hire and will update when a response is received.
post #2 of 20
But the Blue Jays were awful this season! :P
post #3 of 20

Apple is doomed. /s

"Building for the future?! They should be running around reacting to the present!" -John Moltz
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"Building for the future?! They should be running around reacting to the present!" -John Moltz
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post #4 of 20
Apple wants to offer more sports on Apple TV. They already offer MLB. Could NFL Sunday Ticket be next? I'd buy!
post #5 of 20
Apple is buying the A's and renaming them the iTeam or the iAthletics.
post #6 of 20
Quote:
Originally Posted by Masteric View Post

Apple wants to offer more sports on Apple TV. They already offer MLB. Could NFL Sunday Ticket be next? I'd buy!

 

UFC fights!!! : )

post #7 of 20
Hmm... That's an interesting hire. I expect more of this as they boost their sports content.

Proud AAPL stock owner.

 

GOA

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Proud AAPL stock owner.

 

GOA

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post #8 of 20
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Originally Posted by jungmark View Post

Apple is buying the A's and renaming them the iTeam or the iAthletics.

 

the A9x's 

post #9 of 20

With subscriptions for all the major sports on Apple TV it might add up to be more expensive than cable and they will still black out local games.

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Life is too short to drink bad coffee.

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post #10 of 20
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Originally Posted by mstone View Post

With subscriptions for all the major sports on Apple TV it might add up to be more expensive than cable and they will still black out local games.

How does one black out local games on a mobile device? I think since the iPad media is not being broadcast via local stations, it can not be blacked out.
"That (the) world is moving so quickly that iOS is already amongst the older mobile operating systems in active development today." — The Verge
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"That (the) world is moving so quickly that iOS is already amongst the older mobile operating systems in active development today." — The Verge
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post #11 of 20
Quote:
Originally Posted by Masteric View Post

Apple wants to offer more sports on Apple TV. They already offer MLB. Could NFL Sunday Ticket be next? I'd buy!

 

The guys resume' is that he's got financial savvy and back office skills.  While sunday ticket is wishful thinking…  He could be the 'exec' in charge of coming up with the money plan that makes FB, basketball and hockey win win for apples and the leagues. 

 

...or this is just MLB's big play and they wanted 'one of them' in at Apple before they expanded their iOS offerings (after looking at football, I'm thinking that Apple sports entree' is better suited for Baseball as a first major partner in streaming content in a new model [per game purchase] or maybe a national iOS passbook ticket purchasing system).  

post #12 of 20
Quote:
Originally Posted by Macky the Macky View Post


How does one black out local games on a mobile device? I think since the iPad media is not being broadcast via local stations, it can not be blacked out.

GPS.  If app driven the app can require location services.  then they  know where you are, and that's all they need.

post #13 of 20
Quote:
Originally Posted by mstone View Post
 

With subscriptions for all the major sports on Apple TV it might add up to be more expensive than cable and they will still black out local games.

 

who is 'they?'   Apple… no.   The local Franchise, yes, maybe, and that's their prerogative.   Remember, blackouts are for one reason… free or semi-free (cable) TV keeps people out of the stands.   If the stream is Pay Per View at $10 vs a $16 bleacher seat, the team may think that's close enough, and the game won't be blacked out for purchased games.

 

NFL Football is the only sport I know that blacks out as a rule… that's a national rule (they want full stadiums for the ambiance).   My guess is that they'll figure out a price for blacked out games so you can watch them on your iDevice…. the NFL doesn't turn down revenue;-)

post #14 of 20
Quote:
Originally Posted by TheOtherGeoff View Post

the A9x's 

And then Apple will buy the Mariners and rename them the M7's!
post #15 of 20
Quote:
Originally Posted by TheOtherGeoff View Post

who is 'they?'   Apple… no.   The local Franchise, yes, maybe, and that's their prerogative.   Remember, blackouts are for one reason… free or semi-free (cable) TV keeps people out of the stands.   If the stream is Pay Per View at $10 vs a $16 bleacher seat, the team may think that's close enough, and the game won't be blacked out for purchased games.

NFL Football is the only sport I know that blacks out as a rule… that's a national rule (they want full stadiums for the ambiance).   My guess is that they'll figure out a price for blacked out games so you can watch them on your iDevice…. the NFL doesn't turn down revenue;-)

Baseball blacks out as well. If you're in the team's home area, you can't stream it with the at bat app.
post #16 of 20
Quote:
Originally Posted by TheOtherGeoff View Post
 

 

who is 'they?'   Apple… no.   The local Franchise, yes, maybe, and that's their prerogative.   Remember, blackouts are for one reason… free or semi-free (cable) TV keeps people out of the stands.   If the stream is Pay Per View at $10 vs a $16 bleacher seat, the team may think that's close enough, and the game won't be blacked out for purchased games.

 

NFL Football is the only sport I know that blacks out as a rule… that's a national rule (they want full stadiums for the ambiance).   My guess is that they'll figure out a price for blacked out games so you can watch them on your iDevice…. the NFL doesn't turn down revenue;-)

 

Baseball also has blackouts but it is based on television contracts/rights.  

 

I'd take NFL blackouts over MLB blackouts. MLB blacks outs nationally televised games if there happens to be a "local" team playing. If you're local team stinks like say the Marlins or Astros, you're screwed. You can't watch any other nationally broadcast game(ESPN, MLB Network etc)

 

At least with the NFL if your "local" team is blacked out,  at least you'll get 2 nationally broadcasted game on Fox or CBS.

post #17 of 20
I'm not American, and not into watching sports. That said, why is everyone talking about the software side of things? Can't the guy be hired because Apple is making a hardware device and wants his input? Like a heart rate monitor, integrated into a wrist device ...or something? I understand he's for the App Store position; meaning software, but that could be hardwired, related to hardware, so to speak(?)
I’d rather have a better product than a better price.
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I’d rather have a better product than a better price.
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post #18 of 20
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Originally Posted by snova View Post
 

Apple is doomed. /s

 

No surer sign of nothing upstairs than this refrain.

post #19 of 20

strange hire.  along with the guy from Nike who designed shoes. 

 

Apple will surprise once again

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Apple Purchases last 12 months - iPhone 5S (two), iPhone 6, iPhone 6+ (two), iPadAir, iPadAir2, iPadMini2, AppleTV (two), MacMini, Airport Extreme, iPod Classic.
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post #20 of 20

Keep in mind the NFL is the US thing, yes it is big money in the US and does have a large following, But soccer is a world sport and has a much large viewing audience than the NFL. Add this kind of sports to the ATV is going to bring more money than the NFL since soccer fan tend to watch their favorite players and teams even if they are not local to their market. But Not sure how hiring a guy from a so hum baseball team will make a difference. You have to believe this guy did a great sale job to have Apple to consider a coach for a position in retail sales. He must bring something interesting to the table.

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