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T-Mobile's 'Un-carrier 4.0' promo offers to pay early termination fees for switching

post #1 of 25
Thread Starter 
T-Mobile on Wednesday announced its latest plan to disrupt the U.S. wireless industry with "Un-carrier 4.0," a promotion that promises to pay customers' early termination fees when switching carriers.

Uncarrier 4.0


Along with the $350 per line, T-Mobile is also offering up to $300 for device trade-ins under the Un-carrier 4.0 program, bringing the value of switching up to $650 per line. To be eligible for the payout, customers must currently be subscribers of AT&T, Verizon or Sprint services.

"We're giving families a 'Get Out of Jail Free Card,' said T-Mobile's president and CEO John Legere. "Carriers have counted on staggered contract end dates and hefty early termination fees to keep people bound to them forever. But now families can switch to T-Mobile without paying a single red cent to leave them behind."

The program starts on Thursday and switching looks to be a simple process. Customers selecting the postpaid Simple Choice Plan first have the option of trading in their current phone, which can be worth up to $300 in instant credit to be applied to an eligible handset. After receiving the final bill from their previous carrier -- including early termination fees -- customers can send in the document for reimbursement up to $350 per line.

T-Mobile is now an Apple partner carrier and sells both the iPhone 5s and 5c, sometimes at a deep discount to spur sales.

Legere made the Un-carrier 4.0 announcement during a speech at CES, where he is touting the new initiative and getting into a bit of trouble along the way. On Monday, Legere tried to "crash" AT&T's developer party and was promptly escorted out after claims he was harassing guests. For his part, Legere said he just wanted to see Macklemore perform.
post #2 of 25
Cringe-worthy photo. Smug blowing a kiss at a phone?!? But, man, I'm popping some popcorn and getting ready to watch this fight. Go get 'em ATT. Go for it "un-carrier".

http://www.att.com/att/switcherpromo/#fbid=tW0dluAJBSW
post #3 of 25
Originally Posted by ddawson100 View Post
Smug blowing a kiss at a phone?!? 

 

That’s a kiss goodbye at an Android device, at least.

Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
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Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
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post #4 of 25
sounds like an awesome initiative. tmobile is rocking.
post #5 of 25

I'm impressed with T-Mobile, lately! I soon will be buying my  5s outright and going with T-Mobile.

 

The other telco's are fat and complacent which allows T-Mobile to "back-door" them figuratively and literally! :)

post #6 of 25
I've enjoyed the service, speed and coverage with my Retina iPad Mini on T-Mobile that I am seriously considering dumping AT&T, which I just came back to after a year with Verizon and then realized they still did't have LTE in my area, to sign up with T-Mobile for smartphone service.

"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

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"The real haunted empire?  It's the New York Times." ~SockRolid

"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

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post #7 of 25

Sounds great for most postpaid plans, unless you're on one of those monthly phone installment plans.  They will cover the ETF, but you're on your own paying off the balance of your phone.  

post #8 of 25
I will stop by tmobile this week.
post #9 of 25
I will never go back to the big 3. T-Mobile has thoroughly impressed me. Granted their data coverage is still building, but if they start getting more and more people to sign up, they can add more and more coverage. I'd love to see them take Speints place.
post #10 of 25
Quote:
Originally Posted by ddawson100 View Post

Cringe-worthy photo. Smug blowing a kiss at a phone?!? But, man, I'm popping some popcorn and getting ready to watch this fight. Go get 'em ATT. Go for it "un-carrier".

http://www.att.com/att/switcherpromo/#fbid=tW0dluAJBSW

 

The particulars of their plans are cringe worthy. They aren't even remotely price competitive. If you take the entire promo and apply it to your bill they almost become competitive with Tmobile.

Quote:
Originally Posted by kgscott86 View Post

I will never go back to the big 3. T-Mobile has thoroughly impressed me. Granted their data coverage is still building, but if they start getting more and more people to sign up, they can add more and more coverage. I'd love to see them take Speints place.

 

Sprint is god awful and now there are still rumors of them trying to buy Tmobile. I hope such offers are both rebutted and denied by regulatory agencies. Tmobile is really great in metro areas and even a bit out from them. When I travel from California to Arizona I get coverage as far out as Indio as an example and Hesperia on the way to Nevada. However there are still huge swathes of freeway without 3/4g coverage. I personally don't care because I tend to catch up on podcasts when driving distance but still needs to be addressed.

"During times of universal deceit, telling the truth becomes a revolutionary act." -George Orwell

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"During times of universal deceit, telling the truth becomes a revolutionary act." -George Orwell

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post #11 of 25

I like T-Mo and I am going to switch.  But, this 4.0 plan is not as good as it sounds.  To get the ETF rebate from T-Mo, you have to trade-in your current phone and buy one from T-Mo for full price.  They don't give you much for the trade-in.

 

For example, for an iPhone 5c (AT&T), the trade-in value is $213.  The full price on this iPhone is $649 plus tax.  

 

Essentially, T-Mo will make a profit on the trade-in, and lose on the ETF rebate. So, for them, it's a wash (more or less, I'm guessing)

 

I will be switching, but my AT&T phones will work on T-Mo.  The Uncarrier 4.0 plan is of no value to me.

post #12 of 25
I've switched all 4 of my lines over to T-Mobile years ago and never looked back. AT&T will penny pinch you to the end. My 4 lines are less than 2 from AT&T. They just bought some 700mhz spectrum from Verizon (if everything goes well with the FCC) and that will give them the ability to reach the rural areas and penetrate buildings where data coverage is lacking some. I live in the DC Metropolitan area and I never have an issue in the tri-state area. Speeds are consistent around 25Mbps down and 15 up. Can't complain!
post #13 of 25
Quote:
Originally Posted by trumptman View Post

The particulars of their plans are cringe worthy. They aren't even remotely price competitive. If you take the entire promo and apply it to your bill they almost become competitive with Tmobile.

Sprint is god awful and now there are still rumors of them trying to buy Tmobile. I hope such offers are both rebutted and denied by regulatory agencies. Tmobile is really great in metro areas and even a bit out from them. When I travel from California to Arizona I get coverage as far out as Indio as an example and Hesperia on the way to Nevada. However there are still huge swathes of freeway without 3/4g coverage. I personally don't care because I tend to catch up on podcasts when driving distance but still needs to be addressed.

Yeah I've read about them wanting to buy it. I had sprint for a short stint and was not thrilled.

T-Mobile will get there as far as data coverage, especially if they continue to stay a treat to the big 3. T-mobile is the leader right now as far as innovation, and I'm happy about that.
Eventually people will get tired of being raped by the other and wise up and switch.
post #14 of 25
Yet another gimmick for the badly phoned. Does this offer real value? Dude, it's ridiculous.
post #15 of 25
Quote:
Originally Posted by AppleGreen View Post
 

I like T-Mo and I am going to switch.  But, this 4.0 plan is not as good as it sounds.  To get the ETF rebate from T-Mo, you have to trade-in your current phone and buy one from T-Mo for full price.  They don't give you much for the trade-in.

 

For example, for an iPhone 5c (AT&T), the trade-in value is $213.  The full price on this iPhone is $649 plus tax.  

 

Essentially, T-Mo will make a profit on the trade-in, and lose on the ETF rebate. So, for them, it's a wash (more or less, I'm guessing)

 

I will be switching, but my AT&T phones will work on T-Mo.  The Uncarrier 4.0 plan is of no value to me.

 

It's a good deal, IMO. Here is my logic:

 

You paid AT&T $99 for your 5c. You sell it privately and get top dollar. $500 on CL, eBay, whatever. Great $500, that's more then twice what T-Mo would pay you. However, it cost $99 to get the phone, before you could sell it. $500-$100 = $400. Now comes the ETF. Let's say you jumped on the 5c on launch day. AT&T gives you a credit on your ETF of $10 per month paid, $325-$30=$295. So $400-$295 (ETF) = $105.

 

T-Mo, on the other hand, will pay your ETF, then pay you $213 for the phone. $213 > $105. Trade in to T-mo is the better deal.

 

Sure you have to repurchase your phone, but depending on what you currently pay. The phone will be paid off quickly, then start saving you money. Especially if you can get a one or two family members in on one of T-Mobiles Family Plan things.

post #16 of 25
Quote:
applegreen 01/08/2014 09:43 PM

I like T-Mo and I am going to switch. But, this 4.0 plan is not as good as it sounds. To get the ETF rebate from T-Mo, you have to trade-in your current phone and buy one from T-Mo for full price. They don't give you much for the trade-in



That doesn't seem to be true. It doesn't say anything about having to trade in a phone.
Quote:
Customers selecting the postpaid Simple Choice Plan first have the option of trading in their current phone

Option. And it also says nothing about paying full price for your next device.
I can only please one person per day.  Today is not your day.  Tomorrow doesn't look good either.  
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I can only please one person per day.  Today is not your day.  Tomorrow doesn't look good either.  
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post #17 of 25
Quote:
Originally Posted by AppleGreen View Post
 

I like T-Mo and I am going to switch.  But, this 4.0 plan is not as good as it sounds.  To get the ETF rebate from T-Mo, you have to trade-in your current phone and buy one from T-Mo for full price.  They don't give you much for the trade-in.

 

For example, for an iPhone 5c (AT&T), the trade-in value is $213.  The full price on this iPhone is $649 plus tax.  

 

Essentially, T-Mo will make a profit on the trade-in, and lose on the ETF rebate. So, for them, it's a wash (more or less, I'm guessing)

 

I will be switching, but my AT&T phones will work on T-Mo.  The Uncarrier 4.0 plan is of no value to me.

 

The target of uncarrier 4 is those people who are under contract but want to be out early.  Trade-in is an option.

post #18 of 25

We recently switched to Verizon and got a 5s and 5c. If I were to take advantage of this offer, would I need to sell my iPhone and buy ones that work on T-Mobile? Or will our new Verizon phones work on T-Mobile?

 

Also, I read this on one website but not sure if I'm understanding it correctly: If I were to leave Verizon and pay the ETF, would our phones be considered "unlocked" or would that require an additional step as AT&T has traditionally required?

post #19 of 25
Quote:
Originally Posted by SDW2001 View Post


It doesn't say anything about having to trade in a phone.
 

 

I thought this was the case too but, according to T-Mobile's website, you have to trade in a phone. Kind of eliminates any value of the offer considering you have to take a loss on your phone... even if you plan on, for example, switching from a Verizon 5s to a T-Mobile 5s.

 

"We'll pay the other guy's $350 for your ETF as long as you give us a $650 phone, we'll give you $300, and then you have to pay $600 for the same phone you just traded in."

post #20 of 25
As a TMobile customer have noticed their signal service has slightly improved lately. They still have a long way to go to catch up to Eastern European quality, though.
post #21 of 25
Quote:
Originally Posted by BrianCPA View Post

I thought this was the case too but, according to T-Mobile's website, you have to trade in a phone. Kind of eliminates any value of the offer considering you have to take a loss on your phone... even if you plan on, for example, switching from a Verizon 5s to a T-Mobile 5s.

"We'll pay the other guy's $350 for your ETF as long as you give us a $650 phone, we'll give you $300, and then you have to pay $600 for the same phone you just traded in."

For many people who have an older phone they want to upgrade anyway, it's a good deal, and that is who they are marketing to.
post #22 of 25
Quote:
Originally Posted by tyler82 View Post


For many people who have an older phone they want to upgrade anyway, it's a good deal, and that is who they are marketing to.

 

That makes sense. I just figured that someone with an older phone is probably at or nearing the end of their contract anyways... and, as a result, their phone probably wouldn't fetch much of a trade-in value from T-Mobile.

 

I was ready to jump ship to T-Mobile when I saw this promotion until I saw that a trade-in was required. Guess I'll stick with Verizon.

post #23 of 25

Finally I can get myself and my wife off of AT&T! iPhone 5S here I come!

Insert Witty Comment Here
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Insert Witty Comment Here
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post #24 of 25
Just dumped AT&T today for T-Mobile! I'll save about $100/mo on a 4 line family plan... and have more features and NO OVERAGES!
post #25 of 25
Quote:
Originally Posted by BrianCPA View Post

I thought this was the case too but, according to T-Mobile's website, you have to trade in a phone. Kind of eliminates any value of the offer considering you have to take a loss on your phone... even if you plan on, for example, switching from a Verizon 5s to a T-Mobile 5s.

"We'll pay the other guy's $350 for your ETF as long as you give us a $650 phone, we'll give you $300, and then you have to pay $600 for the same phone you just traded in."

You can pay $10 for a new SIM card and use your current iPhone on T-Mobile. That's what I'm doing. But you'll need to pay early termination fees in this case.
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