Originally Posted by robbiuno
He is simply trying to manipulate the market to suit himself. I thought there were rules against that.
That's evident here too:
Originally Posted by sog35
No one really cares about Market Cap. i don't care if the market cap is the same but if the stock price goes up 30% I'd be really happy.
In other words, it doesn't matter if Apple's value goes up, it's all about how much their own stock is worth. This counters the rhetoric about Apple being undervalued - in reality it doesn't matter, they just want the price up so they can profit. When trying to convince other people it's a good idea, it's about how Apple would save hundreds of millions while spending billions and that's basic math about why it's good. Or how it benefits all shareholders when it's really just the ones that know about an increased buyback. Why would anyone sell their stock if they knew Apple had plans to accelerate a buyback?
Stock buybacks are described as a way of 'giving money back to the shareholders' because that's what's happening. This doesn't really benefit Apple unless they were to reissue the shares they bought back later on at a higher price. There's already a large commitment to buying back shares, if Apple has no other plans for the money then they can do it at a later date.
If people are genuinely interested in being long-term investors, what's the rush?
Originally Posted by Jack Baker
Um, no, they are not valued lower. AMZN has a p/e of 1500 and Google has a p/e of 29. Apple has a p/e of 9 x cash.
That ratio's for growth potential - potential isn't current value. The overall present company value is their market cap and Apple's is higher than any other company:
"Definition of 'Market Capitalization'
The total dollar market value of all of a company's outstanding shares."