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Apple's second 'your verse' story focuses on iPad in mountaineering

post #1 of 56
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Apple on Tuesday expanded its "your verse" iPad media campaign by adding a second story to its dedicated mini site, this time highlighting the tablet's use in professional mountain climbing.

Mountaineering
Adrian Ballinger and Emily Harrington use Apple's iPad to scale the world's highest peaks. | Source: Apple


Following up on the underwater exploration vignette that launched alongside the "your verse" TV ad, Apple's latest post shows how mountaineers Adrian Ballinger and Emily Harrington use the iPad to navigate the world's highest peaks.

From the webpage:

In exploring frigid and unforgiving altitudes that most humans visit only in the comfort of a pressurized jet cabin, one piece of equipment has become essential to them: their iPad.


Apple explains the duo uses the iPad and the Gaia GPS topography app to map out climbs, study terrain, plot routes and decide where to camp.

"Five years ago, it was hard to even get a paper map of these places," Ballinger said. "Now with the iPad it's remarkable how much we can plan ahead."

Ballinger and Harrington also use their iPad's communications capabilities to blog, post photos and connect with people via social media. This real-time story telling would be next to impossible without the iPad. In addition, the iPad's GPS functionality helps to "chronicle," or verify, a climb for government agencies and mountaineering organizations.

In a routine climb, the iPad is used in almost every stage of ascent, from setting up base camp to reaching the summit. As the route progresses, available oxygen levels decrease, meaning tools and equipment must be continuously pared down along the way until only the essentials are being toted. The iPad is included in the pack used to summit the mountain and, aside from a radio, is the only electronic device that makes it to the top.

With the iPad, the pair's expeditions have been made a bit safer, allowing them to try new routes and explore more remote places, Ballinger said.
post #2 of 56
Operating temperature: 32° to 95° F (0° to 35° C)
Nonoperating temperature: -4° to 113° F (-20° to 45° C)

Modified iPads because of the technical aspects?
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post #3 of 56
Though not in the list of tech specs, if I recall, there is an altitude limit of about 10000 ft.
post #4 of 56
Ok I love Apple's new design language on their website but that top navigation bar needs to be redone. It doesn't fit in with the new design language at all. The heavy, glossy look is so 8-10 years ago.

2wpnm7a.jpg
post #5 of 56
Quote:
Originally Posted by Rogifan View Post

Ok I love Apple's new design language on their website but that top navigation bar needs to be redone. It doesn't fit in with the new design language at all. The heavy, glossy look is so 8-10 years ago.

 

Yah because the most important thing in design is to slavishly follow trends ;)

post #6 of 56
Quote:
Originally Posted by Takeo View Post

Yah because the most important thing in design is to slavishly follow trends 1wink.gif
Um because it doesn't fit with the rest of their design language on the site? It just looks out of place. And personally I was never really a fan of Apple's website in the past. I don't see them following trends right now but rather finally implementing good design (apart from the out of place nav bar).
post #7 of 56
Quote:
Originally Posted by waldobushman View Post

Though not in the list of tech specs, if I recall, there is an altitude limit of about 10000 ft.

MR user post:
Quote:
It says 10 000 ft but don't planes usually go above this. Will my iPad be usable on the plane??

'No comment'
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post #8 of 56
Quote:
Originally Posted by waldobushman View Post

Though not in the list of tech specs, if I recall, there is an altitude limit of about 10000 ft.

Not sure about that. I regularly use my iPads above 10,000 ft with no problems.
post #9 of 56
Quote:
Originally Posted by PhilBoogie View Post

Quote:
Originally Posted by waldobushman View Post

Though not in the list of tech specs, if I recall, there is an altitude limit of about 10000 ft.

MR user post:
Quote:
It says 10 000 ft but don't planes usually go above this. Will my iPad be usable on the plane??

'No comment'

No doubt the question was about commercial, but general aviation rules do allow cabin pressure altitudes much higher than 10,000 ft.
post #10 of 56

Love that apple highlighted this use of the iPad. I have been using the iPad a hiking gps ever since the iPad 2 came out. Its really one of the best hiking gps's you can buy. When the iPad 3 with retina display came out I ditched my dedicated Delorme GPS and iPad became my go to gps. iPad mini just reinforced this and now iPad mini rentia I think its the holly grail of hiking tools so far.
The battery is amazing. Can track my hike for a couple of days. (delorme would last 1 day at most)The ease of using your finger (or touch screen gloves) to move around the map, select points see your stats is light years beyond those clunky buttons you see on most hiking gps's 

I've been a free beta tester for the app they feature, Gaia gps. Its awesome. Unlimited topo maps (plus lots of other kinds of maps), can search for points Of interest on the map, track your hike & stats, load other hikes (gpx format), take pictures pinned to the map and most importantly can download maps for off the grid use. There's also a ton of other apps use can use for hiking and a ton of accessories that make your iPad waterproof, crash resistant, cold temp use etc.. 

iPad mini rentia + these apps easily make it one of the best hiking gps and has saved my ass a few times when I either couldn't see where I was going, or took a wrong turn. (I always bring a paper map as back up)

I've used my iPad in below 0 temps before and have not had an issue yet. (though I keep it in my back pack until I need/want to use it)

 

Theres also the bonus of being able to watch a movie or listen to music when you're down for the night and if you have cell signal, (more common than you would think) you can facetime/skype with your family/friends, pretty amazing 

post #11 of 56

Samsung's gonna clone this. I can already see it in my head, they'll have posters, adverts and huge banners titled "Your S"..... oh wait...

post #12 of 56
Quote:
Originally Posted by dnd0ps View Post

Samsung's gonna clone this. I can already see it in my head, they'll have posters, adverts and huge banners titled "Your S"..... oh wait...

"...Sverse"?

Proud AAPL stock owner.

 

GOA

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Proud AAPL stock owner.

 

GOA

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post #13 of 56
Quote:
Originally Posted by Rogifan View Post

Ok I love Apple's new design language on their website but that top navigation bar needs to be redone. It doesn't fit in with the new design language at all. The heavy, glossy look is so 8-10 years ago.

2wpnm7a.jpg

Apple needs to ensure they have sufficient space to add the new product categories as well. I wonder if iPod will be removed as a top level device category this year. iPod unit sales have dropped 52% YoY from 12,769,000 to 6,049,000.
Edited by MacBook Pro - 2/18/14 at 7:32am
post #14 of 56

I'm sorry but everyone says the iPad is a toy and not useful for doing anything except playing Angry Birds.  They should have used a Microsoft Surface with MS Office and then they could have really done a professional job.  MS Office always comes in handy when climbing mountains especially if you need to make up a quick spreadsheet or Powerpoint presentation to show people when you get back to base camp.

post #15 of 56
Quote:
Originally Posted by MacBook Pro View Post

Apple needs to ensure they have sufficient space to add the new product categories as well. I wonder if iPod will be removed as a top level device category this year. iPod unit sales have dropped 52% YoY from 12,769,000 to 6,049,000.
Yes. Perhaps new categories will force them to update the nav bar design. Go to apple.com and the site looks so nice with the background and thinner white text over it. That heavy gray nav bar kind of ruins the effect.
post #16 of 56
Quote:
Originally Posted by PhilBoogie View Post

Operating temperature: 32° to 95° F (0° to 35° C)
Nonoperating temperature: -4° to 113° F (-20° to 45° C)

Modified iPads because of the technical aspects?

Dunno, but on a trip to South Georgia Island, the day temp was average -12C. I bought a backpack with a slide-in compartment that hugs the small of the back. I didn't use it with an iPad, but one would have fitted there and kept quite warm. I kept my iPhone under my hat...apparently you lose a lot of heat from there, and it was fine. 1rolleyes.gif

Anyways, those limitations are just to cover Apple's ass come warranty claims and in no way limit it's actual possible use in extreme conditions
post #17 of 56
Quote:
Originally Posted by Frac View Post

I kept my iPhone under my hat...apparently you lose a lot of heat from there, and it was fine.

That is indeed what I was told in a camping equipment store, and was told to wear a hat while sleeping. I believe that was the tipping point for me and I booked hotels all over the country to avoid hat wearing hassle.
Quote:
Anyways, those limitations are just to cover Apple's ass come warranty claims and in no way limit it's actual possible use in extreme conditions

According to reader/poster kdarling the 10,000 ft limitation was set due to HDD's, but his post was years before the iPad was out. But I agree, limited liability could be it. Still, in their defence, they swap a seemingly broken device with a new one very easily. Or at least, here in The Netherlands.
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post #18 of 56
Quote:
Originally Posted by peteo View Post

Love that apple highlighted this use of the iPad. I have been using the iPad a hiking gps ever since the iPad 2 came out. Its really one of the best hiking gps's you can buy. When the iPad 3 with retina display came out I ditched my dedicated Delorme GPS and iPad became my go to gps. iPad mini just reinforced this and now iPad mini rentia I think its the holly grail of hiking tools so far.

The battery is amazing. Can track my hike for a couple of days. (delorme would last 1 day at most)The ease of using your finger (or touch screen gloves) to move around the map, select points see your stats is light years beyond those clunky buttons you see on most hiking gps's 
I've been a free beta tester for the app they feature, Gaia gps. Its awesome. Unlimited topo maps (plus lots of other kinds of maps), can search for points Of interest on the map, track your hike & stats, load other hikes (gpx format), take pictures pinned to the map and most importantly can download maps for off the grid use. There's also a ton of other apps use can use for hiking and a ton of accessories that make your iPad waterproof, crash resistant, cold temp use etc.. 
iPad mini rentia + these apps easily make it one of the best hiking gps and has saved my ass a few times when I either couldn't see where I was going, or took a wrong turn. (I always bring a paper map as back up)
I've used my iPad in below 0 temps before and have not had an issue yet. (though I keep it in my back pack until I need/want to use it)

Theres also the bonus of being able to watch a movie or listen to music when you're down for the night and if you have cell signal, (more common than you would think) you can facetime/skype with your family/friends, pretty amazing 


What apps do you use for hiking?
post #19 of 56
Quote:
Originally Posted by PhilBoogie View Post

That is indeed what I was told in a camping equipment store, and was told to wear a hat while sleeping. I believe that was the tipping point for me and I booked hotels all over the country to avoid hat wearing hassle.
According to reader/poster kdarling the 10,000 ft limitation was set due to HDD's, but his post was years before the iPad was out. But I agree, limited liability could be it. Still, in their defence, they swap a seemingly broken device with a new one very easily. Or at least, here in The Netherlands.

Although approximately 15% of an individual's blood volume is in the head at any given moment and the scalp is extremely exposed to the elements; heat loss through the head is only approximately 10%. The key is exposed surface area; heat loss is relatively similar for any exposed region of the body.

I believe the argument is that if an individual doesn't wear a proper head covering then 50% - 70% of heat loss may occur through the head assuming that the individual is otherwise properly dressed.
post #20 of 56

"What apps do you use for hiking?"

 

 

Gaia GPS is my main app. Also use Peaks (point it to the skyline and it will tell you what mountains you are looking at), theodolite (get stats for what your are looking at) , alltrails (great to find local hikes), Maps 3D (Uses nasa DEM info to create cool 3D topo maps, gives you an idea of the height of mountain and trails)

post #21 of 56
Quote:
Originally Posted by MacBook Pro View Post

^ post

Informative; thanks
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post #22 of 56
Quote:
Originally Posted by PhilBoogie View Post
 
Quote:
Originally Posted by Frac View Post

I kept my iPhone under my hat...apparently you lose a lot of heat from there, and it was fine.

That is indeed what I was told in a camping equipment store, and was told to wear a hat while sleeping. I believe that was the tipping point for me and I booked hotels all over the country to avoid hat wearing hassle.
Quote:
Anyways, those limitations are just to cover Apple's ass come warranty claims and in no way limit it's actual possible use in extreme conditions

According to reader/poster kdarling the 10,000 ft limitation was set due to HDD's, but his post was years before the iPad was out. But I agree, limited liability could be it. Still, in their defence, they swap a seemingly broken device with a new one very easily. Or at least, here in The Netherlands.

 

Hard to spend much time above 10,000 ft in the Netherlands, I would guess.

post #23 of 56
Quote:
Originally Posted by muppetry View Post

Hard to spend much time above 10,000 ft in the Netherlands, I would guess.

Educated guess; our highest mountain hill is something like 900ft. "The rest is as flat as iOS7." Oops
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post #24 of 56
Quote:
Originally Posted by peteo View Post
 

"What apps do you use for hiking?"

 

 

Gaia GPS is my main app. Also use Peaks (point it to the skyline and it will tell you what mountains you are looking at), theodolite (get stats for what your are looking at) , alltrails (great to find local hikes), Maps 3D (Uses nasa DEM info to create cool 3D topo maps, gives you an idea of the height of mountain and trails)

 

Theodolite is an excellent app. In the US, the ScenicMap apps are very functional offline, and Topo Maps has the best set of USGS maps that I have found so far. Galileo is good for custom offline map production.

post #25 of 56
Quote:
Originally Posted by PhilBoogie View Post
 
Quote:
Originally Posted by muppetry View Post

Hard to spend much time above 10,000 ft in the Netherlands, I would guess.

Educated guess; our highest mountain hill is something like 900ft. "The rest is as flat as iOS7." Oops

 

And fortunately, these devices also work at negative elevations.

post #26 of 56
Quote:
Originally Posted by muppetry View Post

And fortunately, these devices also work at negative elevations.

Lol. That's a positive view you have
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post #27 of 56
Originally Posted by Rogifan View Post
Ok I love Apples new design language on their website but

 

*KLAXON* *KLAXON* *KLAXON*

 

Wait, hang on, shut it down; false alarm.

 

Originally Posted by MacBook Pro View Post
I wonder if iPod will be removed as a top level device category this year.

 

Really? iPod? Not iTunes, which shouldn’t really be there in the first place? 

Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
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Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
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post #28 of 56
Quote:
Originally Posted by PhilBoogie View Post

Operating temperature: 32° to 95° F (0° to 35° C)
Nonoperating temperature: -4° to 113° F (-20° to 45° C)

Modified iPads because of the technical aspects?

What's the operating temperature of the human body?

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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post #29 of 56
Quote:
Originally Posted by Suddenly Newton View Post

What's the operating temperature of the human body?

I think the lowest your core temp can be is 80 F. Of course you can cut open a taun taun.
post #30 of 56
Quote:
Originally Posted by Suddenly Newton View Post

What's the operating temperature of the human body?

I'm missing something as I'm certain this one is rhetorical.
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post #31 of 56
Quote:
Originally Posted by peteo View Post
 

Love that apple highlighted this use of the iPad. I have been using the iPad a hiking gps ever since the iPad 2 came out. Its really one of the best hiking gps's you can buy.

 

I've always wished that Apple included the GPS in their wifi only iPads.

post #32 of 56
Originally Posted by Suddenly Newton View Post
What's the operating temperature of the human body?

 

I’m 96.5℉.

Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
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Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
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post #33 of 56
Quote:
Originally Posted by PhilBoogie View Post

I'm missing something as I'm certain this one is rhetorical.

Completely, yes. 1smile.gif
The iPad obviously works at that attitude. Some people never color outside the lines (drawn by manufacturer specs). Mountain climbers aren't those kind of people, or else they wouldn't climb mountains.

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"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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post #34 of 56
Quote:
Originally Posted by PhilBoogie View Post

Quote:
Originally Posted by Suddenly Newton View Post

What's the operating temperature of the human body?

I'm missing something as I'm certain this one is rhetorical.

The added subtlety, of course, is that there is generally a difference between ambient temperature and device temperature, especially for devices (or organisms) that produce heat.
post #35 of 56
My verse, in traditional haiku:
"Flappy Bird download
tap the screen furiously.
He died. Delete app."

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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post #36 of 56
Originally Posted by Suddenly Newton View Post
My verse, in traditional haiku:
"Flappy Bird download
tap the screen furiously.
He died. Delete app."

 

New product released.

It revolutionizes.

Short A A P L.

Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
Reply

Originally posted by Marvin

Even if [the 5.5” iPhone] exists, it doesn’t deserve to.
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post #37 of 56
Quote:
Originally Posted by Suddenly Newton View Post

Completely, yes. 1smile.gif
The iPad obviously works at that attitude. Some people never color outside the lines (drawn by manufacturer specs). Mountain climbers aren't those kind of people, or else they wouldn't climb mountains.

I though that perhaps you were thinking of some iPad case that can stand the conditions, perhaps even warming up with 2 penlite Duracels.
Quote:
Originally Posted by muppetry View Post

The added subtlety, of course, is that there is generally a difference between ambient temperature and device temperature, especially for devices (or organisms) that produce heat.

Good point, but I must also point out that the climber said he he also takes the iPad out and keeps it in his hands. That would expose it to the cold directly.
Quote:
“On a bad-weather day we’re checking the iPad every few minutes to make sure we’re on track,” says Harrington. “Sometimes we even keep it in our hands.”
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post #38 of 56
Quote:
Originally Posted by muppetry View Post

The added subtlety, of course, is that there is generally a difference between ambient temperature and device temperature, especially for devices (or organisms) that produce heat.

Right.
Just because you climb a mountain doesn't mean you expose your iPad to sub-zero temperatures for any dangerous period of time, for the same reason you don't climb mountains naked and wait for frostbite and hypothermia to kick in.

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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post #39 of 56
Quote:
Originally Posted by Frac View Post

Dunno, but on a trip to South Georgia Island, the day temp was average -12C. I bought a backpack with a slide-in compartment that hugs the small of the back. I didn't use it with an iPad, but one would have fitted there and kept quite warm. I kept my iPhone under my hat...apparently you lose a lot of heat from there, and it was fine. 1rolleyes.gif

Anyways, those limitations are just to cover Apple's ass come warranty claims and in no way limit it's actual possible use in extreme conditions

But then is it wise to brag about its use for mountain climbing and harse conditions in official company marketing? My iPhone is extremely wimpy in cold weather. I've had it shut down in 40 deg temp with a 50% charge. Anything below freezing and it's pretty much guaranteed to shut down.
post #40 of 56

Wanted to look at Mt. Everest on Apple Maps, searched for it several different ways, no luck.  One would think they would make it easy given this pitch.

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