Hell, if Apple isn't going to get on the ball and do something about their lame-ass marketing efforts (or lack thereof), we'll take what we can get.
The SNL crew, if indeed Mac nuts and fans, are probably like us in that they think Apple's crappy marketing approach is a total shame, so why not do what we can for the cause?
Lord knows if I ran a TV show or managed stage plays or was responsible for getting props for movies, I'd do my best to make sure that in at least 65% of the scenes, some sort of Apple product was conspicuously (did I spell that anywhere close to right?) placed.
Speaking of which, I just watched "Absolutely Fabulous" (for the first time ever, actually) on Comedy Central and it was a walking Apple commercial itself! Prominently displayed throughout the episode was a Blue Dalmation iMac, a G4 Cube and flat panel Studio Displays (looked to be 15" models). But the Apple logo (especially on the Cube and the back of the displays) got MAJOR screen time in tons of scenes.
Yeah, if Apple isn't going to step up, I guess fans and users throughout the industry may as well do what they can.
Damn shame, too...