Originally Posted by macslut
Further, I don't see t competing in the fashion sector. The tech and fashion sectors have tried intersecting in the past, and it's never worked out well for either.
If Apple has taught us anything, it's that we shouldn't judge the future based on what has (or has not) worked before. :)
There are numerous ways in which Apple products currently touch on the fashion world (without necessarily competing directly in that space). Also, Apple recently appointed Burberry CEO Angela Ahrendts to head up their work with retail and online stores. Although this doesn't imply a direct competition with fashion products per se, I think that it indicates Apple's awareness of the broader design landscape within which their products exist.
If iWatch even exists (and I really hope they don't call it that), then there will be a definite and obvious overlap with the fashion world. In terms of competition, I would actually say that Apple has no serious competitors in the wearables space (at least, not in terms of anything more sophisticated than a FitBit) - so the field is still wide open for them. However, I think they will need to more keenly sharpen their instincts about fashion in ways they haven't previously.
I actually don't think it makes sense for Apple to go near this space at all unless they can do with wearables what they did with tablets - that is, completely redefine the entire product category and create a fresh starting line. If they simply release a touch screen watch, then I have doubts about their ability to do this.
If, however, they are developing something very different (e.g. a seamless band/bangle where the entire surface is a new kind of touch interface), then I think that would be genuinely interesting (this is why I dislike the term "iWatch" - I'm hoping Apple are more inventive than that...)