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Beats acquisition would give Iovine and Dr. Dre senior positions at Apple, report says - Page 3

post #81 of 599
Quote:
Originally Posted by Apple ][ View Post
 

 

Get back to me when Apple hires Marilyn Manson and gives him a senior position in the company.

 

What's next? Is Old Dirty Bastard going to take over as CEO after Tim Cook?

 

Is Apple going to release their own line of gold grillz? It would match with the gold iPhone, and bitches would love it.

Lighten up, cowboy! Steve Jobs was also an angel...he would never swear in a corporate...oh wait.

post #82 of 599
I don't think you folks get it. Those guys can provide inside connections to the music industry. Also, someone like Dr Dre will help Apple "keep it realz".
post #83 of 599
Quote:
Originally Posted by Tallest Skil View Post

Yes, as a businessman. Not an innovator, an inventor, a thinker, a pusher, nor even potentially the type of businessmen desired (or lacking, if any) at Apple, is all. Just as a businessman. Many shades of that.

For a position dealing with their music side of business I don't see Dre as being a bad choice by any measure. Remember that exclusive Beyoncé album that launched last year? Perhaps Apple wants more of that.

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post #84 of 599
Quote:
Originally Posted by Rogifan View Post


With what we know there seems to be zero upside. All we can hope for is that either there's a lot we don't know and Apple has big plans that will surprise us or they never go through with the deal.

Beats only has $350 Million in revenue.  I wouldn't value this company at $3.2 Billion.  What's their profitability on their music subscription service?  Probably not much.

 

If Beats makes 10% Net Profits to Gross Revenue, then they would be bringing in around $35 Million after tax profit.  And Apple would be stupid enough to pay $3.2 Billion for that?  Cook has to be completely out of his mind to pay 91 times earnings.   Please don't tell me that Cook & Co. is THAT stupid.

post #85 of 599
Quote:
Originally Posted by drblank View Post

Beats only has $350 Million in revenue.  I wouldn't value this company at $3.2 Billion.  What's their profitability on their music subscription service?  Probably not much.

That was 2011. They were projected to have $1.4 billion in 2013, and some poster here claimed with $250-300 million in net profits. If that is true and their growth rate from 2011 is still in action then $3.2 billion isn't unreasonable.

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post #86 of 599
Quote:
Originally Posted by Tallest Skil View Post

I fail to see what personal worth has anything whatsoever to do with Apple.
Really? You fail to see what a music mogul and self-made multi-millionare in the relm of music could bring to Apple/iTunes?
post #87 of 599
Quote:
Originally Posted by Tallest Skil View Post

Quote:
His wealth is a direct result of his capability as a business man, and from a very young age that is not unlike Steve Job and other exceptional leaders.

Yes, as a businessman. Not an innovator, an inventor, a thinker, a pusher, nor even potentially the type of businessmen desired (or lacking, if any) at Apple, is all. Just as a businessman. Many shades of that.

@TS Jimmy is a creative -- a talent that many here, including me, do not understand -- but they prototype what the public buys ..,
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post #88 of 599
This whole thing is much likely to be a "partnership program" much like the Apple-Nike one, designed to give Beats early access to Apple Tech, in exchange for exclusive products and ecosystem integration. Apple buys IP and integrated technologies, not companies like Beats, it prefers to make allies and work with them.... as long as they don't steal their ideas (aka Microsoft, Samsung, Google.....)
post #89 of 599
Quote:
Originally Posted by drblank View Post
 

 

Apple selling crappy headphones?  There's no upside to that.

 

Apple already sells crappy headphones, they just don't charge $200 for them.

post #90 of 599
Quote:
Originally Posted by SolipsismX View Post


That was 2011. They were projected to have $1.4 billion in 2013, and some poster here claimed with $250-300 million in net profits. If that is true and their growth rate from 2011 is still in action then $3.2 billion isn't unreasonable.

 

I just went to a CrunchBase site and they listed them as being acquired, so according to CrunchBase (I have no knowledge of how reliable they are) lists the deal as a done deal.   http://www.crunchbase.com/organization/beats-by-dr-dre

 

As far as their sales/profits for 2013, I did read they are on track to do $1.4 Billion in gross sales for 2013, but it didn't mention anything about making $250 to $350 Million in profit.


Tim Cook, in my book, has just dropped a point for this kind of purchase.  

post #91 of 599
Quote:
Originally Posted by Rogifan View Post


The fact we've gone a day and a half with dead silence from Apple pretty much tells me this is a done deal. I'm just venting right now because I think it's a stupid idea. Especially the notion that Apple needs the Beats brand to become cool with teenagers. Or that someone like Dr Dre would become an Apple executive. I'm still hoping its just a bad dream and I'll wake up to hear Apple played us all.

 

First, Apple typically doesn't respond to rumors and second do you have any proof whatsoever that Apple initiated any of these rumors? IMO this whole beats thing is all pure BS, as find it hard to fathom that Apple would spend 3.2B on a beats acquisition.

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post #92 of 599
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Artificial intelligence is no match for natural stupidity.

 

"A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete...

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Artificial intelligence is no match for natural stupidity.

 

"A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete...

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post #93 of 599
Quote:
Originally Posted by SolipsismX View Post

What about the iTunes app finally melting away (as people here have been wanting) and in its place we get a Beats app that is solely focused on music?
Finally an interesting thought amongst all the alarmist knee jerking. Maybe the purchase signals a wholesale change in the way Apple handles music and other media. I get the feeling most people here represent the 'old' way of doing business. My kids and their friends use iPhones, Macs and iPads, but the only time they use iTunes is to rent the odd movie.
post #94 of 599
Here's the reason. Apple needs to own a cheaper label (much like the fashion houses do) where they can release products without tarnishing the Apple name, yet taking business away from their competitors. A "Beats Phone" with iOS on it will take away much of Samsungs market yet increase users of the Apple ecosystem. Buying Beats gives Apple freedom to do things and profit from the lower end of the market without tarnishing the brand. Iovine is a great asset and Beats streaming tech will help iTunes.
post #95 of 599
Quote:
Originally Posted by Macky the Macky View Post

In the next installment of this series of rumors building upon rumors, these two rumored Apple co-CEOs will be picking out their furniture for their rumored offices in the mother ship.

I predict a TMZ will report a struggle between the Iovine/Dre/Tyrese camp and the Ahrendts/Ive/Schiller camp for control of the floundering Apple, when the board asks CEO Tim Cook to step down after Apple fails to keep up with the Samsungs as the Galaxy S9 reaches 11 inches, while Apple is stuck in the past at 6 inches with the iPhone 8S. Ive is quoted as refusing to abandon the principle of two handed elegance you can fit in your coat pocket, while Dre is said to want a "phat phablet" clocking in at 12-inches. When asked why, Dre is reported to have said that Apple needed to "come correct" when going up against Samsung, and oneupmanship was how Apple could reestablish "street cred." The two camps also fought over Iovine's proposal for Apple to acquire the Marc Ecko brand. Ahrendts was quoted as saying "eww" threatening to resign if Apple did. The Ecko deal fell through in late 2018, however.

How's that for the sky is falling?

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post #96 of 599
Quote:
Originally Posted by bennettvista View Post

Here's the reason. Apple needs to own a cheaper label (much like the fashion houses do) where they can release products without tarnishing the Apple name, yet taking business away from their competitors. A "Beats Phone" with iOS on it will take away much of Samsungs market yet increase users of the Apple ecosystem. Buying Beats gives Apple freedom to do things and profit from the lower end of the market without tarnishing the brand. Iovine is a great asset and Beats streaming tech will help iTunes.
Except Beats headphones are not cheap price wise. So using the Beats brand to sell cheap phones doesn't make sense. I don't get why Apple would need to spend $3B to create downmarket branded products.
post #97 of 599
Quote:
Originally Posted by Dick Applebaum View Post


I don't see Dr. Dre taking an active role in Apple management -- any more than AlGore or the head of the Apple db Filemaker nee Nutshell does (can't even remember the name).

Randy Ubillos does a pretty good job of overseeing FCPX and iMovie without disrupting Apple's overall plans.

For the umpteenth time it's not about headphones, rather it is a strategic move to gain a pre-eminate
position in media streaming ...

I may be old, but I'm open minded...

 

Beats make most of their money from headphones.  Apple doesn't need to buy another company to go into audio streaming, they already do this, they just have to do a subscription service.  

post #98 of 599
Quote:
Originally Posted by Realistic View Post

First, Apple typically doesn't respond to rumors and second do you have any proof whatsoever that Apple initiated any of these rumors? IMO this whole beats thing is all pure BS, as find it hard to fathom that Apple would spend 3.2B on a beats acquisition.
I never suggested Apple initiated these rumors. Also just because it's a head scratcher doesn't mean it's BS. If it really was BS Apple wouldn't let everyone and their mother speculate on it for a day and a half. They'd deny it. There's a big difference between a rumor like this and most of the Apple rumors we see on a daily basis.
post #99 of 599
Quote:
Originally Posted by Suddenly Newton View Post

Quote:
Originally Posted by Macky the Macky View Post

In the next installment of this series of rumors building upon rumors, these two rumored Apple co-CEOs will be picking out their furniture for their rumored offices in the mother ship.

I predict a TMZ will report a struggle between the Iovine/Dre/Tyrese camp and the Ahrendts/Ive/Schiller camp for control of the floundering Apple, when the board asks CEO Tim Cook to step down after Apple fails to keep up with the Samsungs as the Galaxy S9 reaches 11 inches, while Apple is stuck in the past at 6 inches with the iPhone 8S. Ive is quoted as refusing to abandon the principle of two handed elegance you can fit in your coat pocket, while Dre is said to want a "phat phablet" clocking in at 12-inches. When asked why, Dre is reported to have said that Apple needed to "come correct" when going up against Samsung, and oneupmanship was how Apple could reestablish "street cred." The two camps also fought over Iovine's proposal for Apple to acquire the Marc Ecko brand. Ahrendts was quoted as saying "eww" threatening to resign if Apple did. The Ecko deal fell through in late 2018, however.

How's that for the sky is falling?

Craziest thing I've heard so fR!
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post #100 of 599
Quote:
Originally Posted by drblank View Post

Quote:
Originally Posted by Dick Applebaum View Post

I don't see Dr. Dre taking an active role in Apple management -- any more than AlGore or the head of the Apple db Filemaker nee Nutshell does (can't even remember the name).


Randy Ubillos does a pretty good job of overseeing FCPX and iMovie without disrupting Apple's overall plans.


For the umpteenth time it's not about headphones, rather it is a strategic move to gain a pre-eminate

position in media streaming ...


I may be old, but I'm open minded...

Beats make most of their money from headphones.  Apple doesn't need to buy another company to go into audio streaming, they already do this, they just have to do a subscription service.  
Loll
Nicely put ... Forget the fucking headphones -- this is about Internet streaming for the next 10 years.
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post #101 of 599
Quote:
Originally Posted by Rogifan View Post

Dr Dre is going to be an Apple executive. Cook has lost his fucking mind. 1oyvey.gif

 

Steve Jobs was an Apple executive, why not Dr. Dre ?

 

It is remarkable how weak-minded some people on this board are.

They cannot comprehend anything that is not quantified in bits and bytes.  This is really sad.

 

Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes.

...While some see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.

post #102 of 599
Quote:
Originally Posted by AppleSauce007 View Post

Steve Jobs was an Apple executive, why not Dr. Dre ?

It is remarkable how weak-minded some people on this board are.
They cannot comprehend anything that is not quantified in bits and bytes.  This is really sad.


Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes.
...While some see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.
Apple buying Tesla might fit what you wrote above. Buying an overpriced headphone company does not. Here's what Cook said on Apple's earnings call last month:
Quote:
"From an acquisition point of view, we have done 24 in 18 months. That shows that we're on the prowl, I suppose you could say. We look for companies that have great people and great technology and that fit culturally, and we don't have a rule that says we can't spend a lot, or whatever."
Where is the great technology and cultural fit with Beats?
post #103 of 599
Quote:
Originally Posted by Rogifan View Post

Except Beats headphones are not cheap price wise. So using the Beats brand to sell cheap phones doesn't make sense. I don't get why Apple would need to spend $3B to create downmarket branded products.

In order for Apple to grow even more, they need to have brands with separate identities where they can release products and play freely without the current scrutiny. It's much like LMVH - you have the Louis Vuitton at the top, appealing to high end, yet they own labels like Marc Jacobs, Kenzo, etc... Where they can compete against others at low prices. There's more room for experimentation and failure without getting criticized. I bet Jony feels so stifled at the moment. He wants to create freely, but anything he does comes with such a legacy attached.... Beats would be a fun place for him to play.
post #104 of 599
Quote:
Originally Posted by Rogifan View Post


Apple buying Tesla might fit what you wrote above. Buying an overpriced headphone company does not. Here's what Cook said on Apple's earnings call last month:
Where is the great technology and cultural fit with Beats?

 

Do you really believe that the Apple executive team would pay 8 times the price of NeXT for a headphone company?

Trust me this is in a dimension that you either cannot comprehend or don't want to comprehend.  It's sad either way...

 

http://www.beatsbydre.com

http://en.wikipedia.org/wiki/Dr._Dre

post #105 of 599
long time reader - first time poster

The intense negative reaction is because Apple is changing their image from a beautiful piece of refined artwork to the lowest form of human waste. They think that if Dre becomes an executive then Apple will adopt gangsta rap philosophies and begin associating with drug addiction, alcoholism, prostitution, drive-by-shootings, murder, violence against homosexuals and the brutal rape of women.

Last thought - Angela Ahrendts was known for showcasing British boy bands on her Burberry sites. I think cute and edgy is one thing, but anger and hopelessness is another.
post #106 of 599
Quote:
Originally Posted by Rogifan View Post


I never suggested Apple initiated these rumors. Also just because it's a head scratcher doesn't mean it's BS. If it really was BS Apple wouldn't let everyone and their mother speculate on it for a day and a half. They'd deny it. There's a big difference between a rumor like this and most of the Apple rumors we see on a daily basis.

Can you show me when Apple has responded to any rumor because I can't recall Apple ever having done so.

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post #107 of 599
everyone missing the picture because of the SHOCKER! price

reasons why it makes sense

Rather than start from scratch designing and making this

http://appleinsider.com/articles/14/02/18/apple-patents-sensor-packed-health-monitoring-headphones-with-head-gesture-control

also instead of Plastic on beats headphones Apple will make them stronger durable/cooler

http://appleinsider.com/articles/13/07/17/patent-reveals-apples-process-for-mass-producing-liquidmetal-alloy

Apple TV is said to come out this year
what if the Apple TV remote has hook up for headphones like the roku does? good idea more headphones to be sold for them
post #108 of 599
Quote:
Originally Posted by drblank View Post

Tim Cook, in my book, has just dropped a point for this kind of purchase.

I think the iPhone was one of the few things from Apple that was mostly applauded. The iPod and IPad were declared proof that Apple had made huge mistakes and that was under Jobs. History shows those were brilliant moves but we can't know until after the fact. Even if we assume this rumour has some truth to it, for the sake of argument, we still don't know any details as to details that could make it a worthwhile purchase.

Quote:
Originally Posted by Realistic View Post

Can you show me when Apple has responded to any rumor because I can't recall Apple ever having done so.

Yesterday she pointed out an instance of an employee rumour leaving under hostile conditions as proof that any and all rumours on the internet that Apple doesn't respond to must therefore be true. I tried to point that we were talking about an internal employee issue and noted many other rumours Apple never spoke up about that have yet to come to pass.

Quote:
Originally Posted by apple702 View Post

what if the Apple TV remote has hook up for headphones like the roku does? good idea more headphones to be sold for them

How would that benefit a family watching TV? How often are there multiple people in a room and only one wants to watch and listen to the TV? I'm sure it happens with couples in bed but I don't think it's a major concern or desire for most, especially considering the options available that don't include a Roku.

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"There is no rule that says the best phones must have the largest screen." ~RoundaboutNow

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post #109 of 599
Quote:
Originally Posted by Apple ][ View Post
What's next? Is Old Dirty Bastard going to take over as CEO after Tim Cook?

 

ODB died of a drug overdose 10 years ago.

post #110 of 599
Quote:
Originally Posted by DroidFTW View Post
 

 

ODB died of a drug overdose 10 years ago.

 

That shows you how up to date I am with any happenings in the hip hop world.

post #111 of 599
Quote:
Originally Posted by AppleSauce007 View Post

Steve Jobs was an Apple executive, why not Dr. Dre ?

It is remarkable how weak-minded some people on this board are.
They cannot comprehend anything that is not quantified in bits and bytes.  This is really sad.


Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes.
...While some see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do.

Dre is associated with gangsta rap and many think the gangsta culture promotes drug addiction, alcoholism, rape and murder. This is not a story about a misfit genius winning.
post #112 of 599
This might be the first step towards getting rid of record studios all together. Artists and Apples music distribution is all that's needed in today's age. Record companies existed in an age where the media of distribution was old school forms 1smile.gif. So this could be the beginning of something huge for the music industry.
post #113 of 599
Originally Posted by SolipsismX View Post
For a position dealing with their music side of business I don't see Dre as being a bad choice by any measure. Remember that exclusive Beyoncé album that launched last year? Perhaps Apple wants more of that.

 

Eh, I suppose you’re right.

 

Originally Posted by Lord Amhran View Post
Really? You fail to see what a music mogul and self-made multi-millionare in the relm of music could bring to Apple/iTunes?

 

No, but that’s not what I said.

 

Quote:
Originally Posted by Dick Applebaum View Post


@TS Jimmy is a creative -- a talent that many here, including me, do not understand -- but they prototype what the public buys ..,

 

That’s certainly worth considering, but 3.2 billion worth of consideration?

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post #114 of 599
Quote:
Originally Posted by SolipsismX View Post

His wealth is a direct result of his capability as a business man, and from a very young age that is not unlike Steve Job and other exceptional leaders.
So it's just a matter of time before they employ Simon Cowell then. Dr Drey. My arse.
post #115 of 599
ok this alleged acquisition is starting to make sense to me.

Iovine is a genius and basically runs the music industry.

Reading through the comments suggest most of you don't even know who Dr. Dre is.

If Apple releases these headphones I hope they get the makeover treatment in both sound and durability. They feel and sound like cheap chinese products.
post #116 of 599

This is getting really ridiculous. 

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post #117 of 599

First off, I don't think there's really any need to get too excited until Apple confirms it. If/when they do then we'll get a better idea of Cook's plans.

 

In the meantime, I'll join in with the hysterical screaming if that's okay. 

 

To all those people who trust Cook's judgement and point out that he runs the world's most successful tech company: This is very true, but remember that the know-nothing armchair experts were screaming that Browett was a bad hire from the day his appointment was announced. For armchair CEOs, they made a pretty good call as it turns out. When Browett was let go, Cook said that he was a bad fit for Apple's culture.

Having watched the celebration video, I'm wondering what would make Cook think this is a good fit.

 

Maybe Apple is thinking that they can get more protection for their ideas by rebranding themselves as a fashion house?

 

http://jezebel.com/5822762/how-forever-21-keeps-getting-away-with-designer-knockoffs

 

Or not.

 

Or maybe they're thinking there's little point in spending billions on R&D if a competitor can just walk in and steal it. Maybe they're thinking that the way forward is just to buy fashion icons and rake in the profits. When the icon falls out of fashion then they simply drop a couple of billion on the next one. Of course for that to work they need to have someone on board who understood fashion.

 

(That is a very good article by the way. Technology isn't the only industry where you can build a successful business from IP theft).

post #118 of 599

Facebook buys Whatsapp for 19 billion dollars and after the initial shock people were ok with it.    

 

Apple buying Beats make more sense because it's easy to see that Apple needs to enter the subscription 

arena and they could roll their own but if they have Iovine and Young onboard they have more influence inside 

the industry.  

 

Eddie Cue is a solid guy but he's not going to walk in and start dictating terms to music execs.   If Apple keeps the electronics I 

suspect they'll simplify the lineup a bit and eliminate products that don't sell.   It would make sense for Beats to support Airplay as well across more product lines.   This is very feasible because Broadcom has a turnkey Airplay solution dubbed WICED that should make it more affordable that was announced at CES 2014

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post #119 of 599
Quote:
Originally Posted by Apple ][ View Post

That shows you how up to date I am with any happenings in the hip hop world.

Hip... Hop? Is that like, a kind of exercise? /s

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post #120 of 599
Quote:
Originally Posted by Rogifan View Post

Where is the great technology and cultural fit with Beats?

I had the same question on hiring John Browett.

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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