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Google taps former fashion executive to head Glass team - Page 2

post #41 of 55

How innovative

post #42 of 55
LOL!
What a freaking joke!!!
It's a goddamn spy camera.
post #43 of 55
Quote:
Originally Posted by SpamSandwich View Post

It won't help. Nothing will help. For people who already wear glasses Glass will have to be nearly invisible to other people to be acceptable. For the non-glasses wearing public, it will never be widely accepted. People who are wearing Glass look deranged.

Precisely. This idea that non-glasses-wearing people would be prepared to wear glasses to do a Google search was doomed from the start.
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"If the young are not initiated into the village, they will burn it down just to feel its warmth."
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post #44 of 55
Quote:
Originally Posted by macxpress View Post

GoogleInsider...

No; this is Apple Insider.
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"If the young are not initiated into the village, they will burn it down just to feel its warmth."
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post #45 of 55
Quote:
Originally Posted by jkichline View Post

Quote:
Originally Posted by pazuzu View Post

Childishly bashing the innovators- are we? Rich.
It's not bashing, it's honest criticism that needs to be accounted for in the innovation process. Just because you *can* do something doesn't mean you *should* and technology needs to be appropriate to fit or influence the culture.

I think that Google is doing the exact opposite of what they should do, and the reason is they want everyone to wear Google Glass so they can harvest their personal data. The technology would be perfect for key industries. For instance, medical personnel and emergency responders or warehouse employees. There are a million applications on the professional side where it wouldn't be weird to see someone wearing these. Instead, they hire a fashion nut to try to go after high-end fashion with a ridiculous accessory.

Google... is tone deaf when it comes to what people want. True innovators can hear they music before they write it and that music resonates with the culture of the time. Google is just marching along to the same old tune someone else wrote and hoping to be cool.

I should mention that I own a Google Glass for my business and wrote an alpha version of an app. After demonstrating it to my users, they all say the same things that I'm saying... it's not going to be social acceptable and it's dang expensive. Even if they make it fashionable, it will be the pinnacle of douchery like owning a Hummer with spinners.

You pretty much get to the heart of the matter. I see Google Glasses selling to a very small audience of professionals, which is the exact opposite of what they want. Their whole business model is built on mass adoption, so they can acquire the data. They could hardly have thought of two more opposing forces.
"If the young are not initiated into the village, they will burn it down just to feel its warmth."
- African proverb
Reply
"If the young are not initiated into the village, they will burn it down just to feel its warmth."
- African proverb
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post #46 of 55
Quote:
Originally Posted by 512ke View Post

Points to Google for making an innovative project and trying to improve it.

They need to change the bad rep of this product as being for glassholes.

There is nothing innately good about innovation. Most of what Apple makes are failures. They then select one out of the endless line of failures to be a success.
"If the young are not initiated into the village, they will burn it down just to feel its warmth."
- African proverb
Reply
"If the young are not initiated into the village, they will burn it down just to feel its warmth."
- African proverb
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post #47 of 55
Quote:
Originally Posted by jakeb View Post

It's kind of hilarious to see them position Glass as technology that "keeps you in the moment" when the primary objection to Glass is that your attention will forever be split between the online and offline worlds.

Google Glass is a magnified version of the barrier between people that exists when either or both of their attention is divided between their phone and the person they are talking with.
"If the young are not initiated into the village, they will burn it down just to feel its warmth."
- African proverb
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"If the young are not initiated into the village, they will burn it down just to feel its warmth."
- African proverb
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post #48 of 55
Quote:
Originally Posted by Danox View Post

What is sad, is Google's utter lack of hardware prowess, 2 years after the initial announcement the Google Glass, is still not a sellable product not by a long shot.

Of course. Google had hoped the suckers...er, "explorers" who bought into the beta program would work out all the kinks for them.

Proud AAPL stock owner.

 

GOA

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Proud AAPL stock owner.

 

GOA

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post #49 of 55

 

post #50 of 55

Google car is at the Glasshole intersection of Dork St and Moron St.

post #51 of 55
Quote:
Originally Posted by maccherry View Post

LOL!
What a freaking joke!!!
It's a goddamn spy camera.

 

Only when the red recording indicator light is NOT on. Which is never because it has no recording indicator light.

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
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post #52 of 55
Quote:
Originally Posted by Suddenly Newton View Post
 

 

Only when the red recording indicator light is NOT on. Which is never because it has no recording indicator light.

 

LOL! :)

 

Yeah, the number of places where these won't be allowed is staggering (and going to increase).  It's going to be a lot of money to spend on something that you can barely use.

post #53 of 55

Google thinks somehow she can figure out a way to market and sell or even re-engine the devices that makes your eyes cross, to be some sort of fashion statement.

 

I guess Google hasn't notice that Geek and Fashionista do not go well together.

 

Good luck with that, 

post #54 of 55
Quote:
Originally Posted by Maestro64 View Post
 

Google thinks somehow she can figure out a way to market and sell or even re-engine the devices that makes your eyes cross, to be some sort of fashion statement.

 

I guess Google hasn't notice that Geek and Fashionista do not go well together.

 

Good luck with that, 

 

Fashionista and Google go together like water and oil.

 

Yeah.

post #55 of 55
Quote:
"Can technology be something that frees us up and keeps us in the moment, rather than taking us out of it? Can it help us look up and out at the world around us, and the people who share it with us?"
 
Audacious questions, indeed ... but perhaps in a different way than how she intended them.
 
I was struck by the inanity (if not duplicity) of this sentiment, on a couple of levels.  And while these statements may be true, certainly in a marketing double-speak kind of way, it'd only be on a very superficial level.
 
The purpose of an appliance like Google Glass is, ultimately, to have you looking at more of Google's content, more of the time (and without the 'inconvenience' of having to pull out a smartphone, which cuts down on that 'duty cycle' considerably).
 
It's not about "freeing us up", looking at the people around us, or those other things.  Those needs might be better served by simply putting the device away, and actually being in the present.  But that, obviously, isn't optimal for a big technology company like Google.
 
Their goal, simply, is to integrate themselves, ever more deeply, into any and every waking moment possible.  The more "eyeballs" consuming Google-related content, the better for them.  (And ideally, it'd asymptotically approach as much of the time you're awake as possible.)
 
So "Glass", in this or some other, cosmetically-appealing form, could turn out to be a very productive start.
 
In order to do that, of course, they have to make the means of "consuming" their content seem novel and "cool" -- hence, their hiring of a high-profile fashion exec to oversee it.
 
These observations are actually not meant to sound cynical, just as a statement of fact.  Senior execs at Google (and other publicly-held companies) have a fiduciary and legal obligation to their shareholders to provide the maximum, ongoing return on their investment possible.  Period.  The only question is how.
 
And all that's not to mention the added "revenue streams" created by the reams of location/video/photo/social and other information which get beamed back to the mothership, for "Big Data" analysis, and monetization via repackaging and reselling the results however they can think up.
 
(Speaking of which, this looks like a potentially interesting documentary: "Terms and Conditions May Apply".)
 
Anyway, none of this works as well unless they can convince people that some type of ubiquitous, always-on, always-in-your-field-of-view "product" is cool.
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