Originally Posted by Rogifan
Originally Posted by MJ Web
All I can say is I hope Jony Ive understands and approves of this deal. One Jony Ive is worth 100 Dr. Dres and 50 Jimmy Iovines IMO. Good luck Apple, whatever you're doing!
Maybe when he's asked to start designing Beats headphones he'll offer his resignation.
I don't see why Jony Ive would have a problem redesigning other products, he's done the same for Leica and others.
I think Beats are already designed very well and the branding is nice too. It is unusual for Apple to maintain 3rd party branding but I think it's justified here. I expect Jony Ive will make the appropriate adjustments to the headphone design and build quality.
The comment made about retaining compatibility with Android was interesting because how could headphones be made incompatible with Android if they still use a 3.5mm jack? Beats sell wired and wireless headphones but Apple tends towards a minimal lineup. If they went all wireless, I could see some potential compatibility issues with Android if the wireless tech had some proprietary syncing.
We may not find out about the details until September as that's when the iPods usually get refreshed but I suspect there will be some drastic changes to the overall iPod segment. Turning iPods into headphones seems like a logical next step. Apple is about end-to-end models and people listen to iPods with high quality 3rd party headphones. It makes sense to me that they'd simply put the iPod inside the headphones and control the whole experience. The experience is ultimately defined by the headphones.