or Connect
AppleInsider › Forums › Software › Mac Software › Monday at WWDC: Apple delivers big surprises as most predictions ended up wrong
New Posts  All Forums:Forum Nav:

Monday at WWDC: Apple delivers big surprises as most predictions ended up wrong

post #1 of 95
Thread Starter 
Apple's 2014 Worldwide Developer Conference started much the same way as previous years' events have, with a long line of attendees wrapped around the block waiting to hear what the company had available to show during its opening Keynote address. There were lots of surprises.



In fact, most of what Apple showed to its developers and the media came as a series of unexpected surprises, while most of the rumored "roundup" of speculation turned out to be wrong, from "Healthbook" screenshots to the rumored "iOS TextEdit and Preview" to the "removal" of Game Center and the addition of a "Control Center for OS X," an iPad "split screen UI" and a secondary iPad display feature.
Virtually every significant new iOS and OS X feature that Apple unveiled and subsequently detailed on its website was a real surprise.
The rumor mill also offered no inkling of the majority of Apple's big news items, ranging from Apple's entirely new "Swift" programming language to OS X Yosemite's new focus on Spotlight search; a new Widget store for Notification Center; new privacy and performance features in Safari; new Messages features; new Mail markup features; the new iCloud Drive; any hint of the new Handoff, Instant Hotspot, SMS/Phone integration between iOS and OS X that Apple collectively referred to as "Continuity"; the new iCloud Photo Library and revamped Photo apps for iOS and Mac; new Keyboard features and third party flexibility; new Family Sharing; and new enterprise features, including connectivity with third party cloud storage services.

Virtually every significant new iOS and OS X feature that Apple unveiled and subsequently detailed on its website was a real surprise, while nearly every WWDC rumor ended up being wrong or significantly off the mark. Clearly, Apple's "doubling down" on secrecy has paid off.

Apple's secrecy--and the company's productivity over the last year--were warmly received by the throngs of thousands of developers visiting from 69 different countries, who applauded not only throughout the initial Keynote address, but also during the State of the Union, where Apple further unveiled a series of other developments that continue to remain confidential.



In fact, the only thing that seemed to quell developers' WWDC excitement had to be the marginally dismal lunch provided by Moscone Center's caterer. Even so, despite the variety of new food options that have opened in close proximity to the convention venue, attendees filled out the enormous food hall (above), with an apparent majority using the lunch break to also work from their laptops.



After lunch, developers again queued up (above) to attend the State of the Union briefing (below), which continued longer than scheduled. However, nobody seemed to be complaining as Apple's representatives revealed more about the company's Mac and iOS initiatives and technologies.

Instead, there was lots of additional applause in response to a variety of new announcements, including plenty of excited whoops of excitement that came from specific individuals at the revelation of certain features that appeared to address specific issues they had been wrestling with in particular.



After the State of the Union, it appeared that most developers elected to also stay for the Apple Design Awards, where a series of student and professional developers were awarded prizes for exceptional work on creative and technically noteworthy apps and games for both the Mac and iOS platforms.



Today, WWDC will begin the first of the weeks' roughly 100 technical sessions and 120 lab sessions, where the 5,000 attending developers can get face time with the over 1,000 engineers Apple has on hand to help answer questions and solve issues.
post #2 of 95
Extensions, Integration of OS X and iOS, iCloud Drive, Enterprise, HomeKit, Touch ID API, HealthKit, Spotlight, beautiful new OS X (iOS should go this road, too!), .... and Swift!

It was overwhelming!

Best WWDC in 12 years!
post #3 of 95

Go figure....all the predictions were wrong. Just goes to show most people (analysts) don't now their ass from a hole in the ground when it comes to Apple things, what they're doing, and what they should be doing. 

 

It was an amazing keynote! Lots of surprises.

post #4 of 95
Loved it.. seeing many poo poo'ing it on other sites.. but they either didn't watch it keynote or are very anti-apple at this point.

Overall I think this was a great WWDC, awesome setup for the hardware coming this fall! Even more excited about getting an iPhone 6.. much less seeing what other hardware they might have in the pipeline!
post #5 of 95
Quote:
Originally Posted by poksi View Post

Extensions, Integration of OS X and iOS, iCloud Drive, Enterprise, HomeKit, Touch ID API, HealthKit, Spotlight, beautiful new OS X (iOS should go this road, too!), .... and Swift!

It was overwhelming!

Best WWDC in 12 years!
I remember when Google announced the completely indulgent Chromebook Pixel laptop. It was a joke. The only reason they released it was to push this meme that they can do cool hardware like Apple. And sure enough the media ran with it. Even some Apple bloggers too started saying it would be easier for Google to get good at what Apple does best than the reverse. What Apple showed yesterday is that they're coming close to feature parity with Android. But at the same time they pushed things that only Apple can provide - like seamless integration and superior app platform. My only concern is how iCloud holds up when iOS 8 and new iPhones are announced. If it all works as announced it will be HUGE. If not, there will be a lot of unhappy customers.
post #6 of 95
I really enjoyed both OS X and iOS 8's new feature set.

Apple gave everyone what they wanted plus some.

We now have quick reply, a file system, better keyboards, safari extensions, and widgets all introduced in one version of iOS.

The continuity stuff in Mac was awesome as well.

As a side note, I can see that Apple has really paved the way for future wearable devices that take advantage of continuity and Apple's other developer features released today.
post #7 of 95

I predicted Metal 2 days ago: post #68  (almost)

 

I said they should make low level graphics API to replace OpenGL, but it should cover Mac and iOS - what they delivered only covers iOS.

post #8 of 95
Keeping software secret should be trivial for Apple. Any software inklings we get (e.g. Healthbook) are controlled leaks by the powers that be. Keeping hardware secret is a very different story.
post #9 of 95
Quote:
Originally Posted by Rogifan View Post

I remember when Google announced the completely indulgent Chromebook Pixel laptop. It was a joke. The only reason they released it was to push this meme that they can do cool hardware like Apple. And sure enough the media ran with it. Even some Apple bloggers too started saying it would be easier for Google to get good at what Apple does best than the reverse. What Apple showed yesterday is that they're coming close to feature parity with Android. But at the same time they pushed things that only Apple can provide - like seamless integration and superior app platform. My only concern is how iCloud holds up when iOS 8 and new iPhones are announced. If it all works as announced it will be HUGE. If not, there will be a lot of unhappy customers.
Another thing I loved about WWDC was the focus on spotlight.

With Spotlight's web search feature Apple is going to shift hundreds of millions of iOS and Mac customers away from google search.

Genius.
post #10 of 95
Quote:
Originally Posted by macxpress View Post

Go figure....all the predictions were wrong. Just goes to show most people (analysts) don't now their ass from a hole in the ground when it comes to Apple things, what they're doing, and what they should be doing. 

It was an amazing keynote! Lots of surprises.
listening to all these financial analysts on Bloomberg and CNBC is hilarious! It's almost like they're reading from the same script. All of them disappointed because no new hardware was announced yesterday. All of them saying that hardware is more important to Apple than software is. Even though a lot of these clowns are the same ones claiming Apple is doomed because they're too much of a hardware company. 1rolleyes.gif

What I'm getting a kick out of though are the butt hurt Apple bloggers annoyed because their leaks/predictions were inaccurate. Mark Gurman actually tweeted that he thinks Apple changes the name and UI for their health app because of the things he leaked. He's just pissed because what he leaked turned out to be wrong. What's sad though is all the attention he's getting as though he's an authority on all things Apple. He was on Twit last night and was decidedly 'meh' on everything Apple announced saying that all it's doing is catching them up to where Android already is. Again he was just butt hurt because he didn't have the inside scoop on a lot of the things Apple did announce yesterday. He had nothing on 3rd party keyboards, inter app communications, opening up Touch ID to 3rd parties, new programming language. He had none of that. And he predicted hardware announcements which we didn't get. And just as I'm typing this I see he's going to be a guest on CNBC this morning. Sigh. 1rolleyes.gif
post #11 of 95
Quote:
Originally Posted by blackbook View Post


Another thing I loved about WWDC was the focus on spotlight.

With Spotlight's web search feature Apple is going to shift hundreds of millions of iOS and Mac customers away from google search.

Genius.

 

That is exactly what I conclude when I saw the demo. Google should be scared, Apple is making it easier for Mac used to avoid going to any thing google, I also suspect when Spotlight goes out and gather that information it presents it is anonymizing  it in a way that Google can not gather stats on you. Also I notice spotlight did not show they google results first that were provide direct links to other websites verses google paid search results

post #12 of 95
Quote:
Originally Posted by blackbook View Post

Another thing I loved about WWDC was the focus on spotlight.

With Spotlight's web search feature Apple is going to shift hundreds of millions of iOS and Mac customers away from google search.

Genius.
Yep. And also notice when Craig was talking about HomeKit no mention of Nest as one of the partners Apple was working with. If Apple can get the big players on board and communicate to customers that they don't have to worry about privacy with Apple, that's a HUGE win.
post #13 of 95
Quote:
Originally Posted by Rogifan View Post


I remember when Google announced the completely indulgent Chromebook Pixel laptop. It was a joke. The only reason they released it was to push this meme that they can do cool hardware like Apple. And sure enough the media ran with it. Even some Apple bloggers too started saying it would be easier for Google to get good at what Apple does best than the reverse. What Apple showed yesterday is that they're coming close to feature parity with Android. But at the same time they pushed things that only Apple can provide - like seamless integration and superior app platform. My only concern is how iCloud holds up when iOS 8 and new iPhones are announced. If it all works as announced it will be HUGE. If not, there will be a lot of unhappy customers.

 

Don't you worry, everything will work well. iCloud congestions from now and then are expected at the beginning, but I'm sure it won't create any major difficulties, as I'm sure about writing my last project on Objective C right now ;)

post #14 of 95

A huge miss by everyone on the new programming language.  A big ha, ha, goes out to every one who said secrecy and surprises are a thing of the past now that Tim Cook is running the ship.  No one guessed the details of last years WWDC big surprise, the new Mac Pro.

Just say no to MacMall.  They don't honor their promotions and won't respond to customer inquiries.  There are better retailers out there.
Reply
Just say no to MacMall.  They don't honor their promotions and won't respond to customer inquiries.  There are better retailers out there.
Reply
post #15 of 95
Let this be a lesson for Appleinsider not to post rumours anymore. All the so called predictions that didn't end up to be true were posted here on Appleinsider.

The editor suggest that it was the media, except Appleinsider, that was wrong with it's predictions. You're just as guilty and it would be good to admit and LEARN from it.

Stop posting rumours. That's not journalism, that just to get readers and advertising money. A good journalist verifies the facts and only publishes when verified and true.
post #16 of 95
Quote:
Originally Posted by Adrayven View Post

Loved it... seeing many poo poo’ing it on other sites...

 

Meaningless drivel. The poo-poo-er’s influence no one. We need to begin ignoring them.

post #17 of 95

iCloud critics should be pretty much silenced now. Sounds like Apple knew all along that they were behind the curve with Dropbox and OneDrive and will be at least on a par with the competition. I know I will most likely move away from Dropbox and OneDrive if iCloud fits the bill.

post #18 of 95

That's awesome that they were able to keep so many secrets and have an exciting event. I like what I'm seeing in Swift and Family Sharing for sure. Well done, Apple.

post #19 of 95

The biggest, most welcome news for me was Swift.

 

I've been an aspiring Mac and iOS developer for too many years, diving into Objective-C, learning a few things, and then hitting a wall of apparently inadequate documentation so that I couldn't go on. Then after a period (sometimes years long), I'd take another stab at it.

XCode has been refined nicely by consolidating various functions, and numerous new tutorials and even Stanford courses have become available, all to encourage me to "give it another try." Every time I've tried again I've learned that much more. But I still keep bumping up against the wall of inadequate presentations of the material. Not that there isn't plenty of documentation, but to me there's a lack of a clearly defined path of learning with a balance of theory and application with a smoothly increasing level of complexity, adding more and more as one gains confidence in applying the fundamentals.

So again this year, after seeing the presentation about Swift, I'm encouraged again to give it yet another try. I downloaded "The Swift Programming Language" which embeds lots of application examples and invites experimentation along the way.

I downloaded the XCode 6 Beta, and it's truly exciting to type code in a "playground" file and see the results immediately on the right. The feel is so much more like a scripting language like Applescript or Javascript.

The book is nice and thick, and I'm resolved more than ever before to stick with this sucker this time and maybe this time I'll come out the other end with at least some rudimentary apps!

Daniel Swanson

Reply

Daniel Swanson

Reply
post #20 of 95
Quote:
Originally Posted by lkrupp View Post

Meaningless drivel. The poo-poo-er’s influence no one. We need to begin ignoring them.
Unfortunately the stock market listens to them and did yesterday. I agree we not only need to ignore them but find a way to get rid of them.
post #21 of 95

I loved it. Honestly, I'd been wanting to start coding, I just hadn't learned Objective C yet. Guess I can skip some lessons.

 

Overall Apple proved why they're still the top company around. The Droidboys are apoplectic; it's been hilarious to watch. "BUT W3 INVENT3D T3H WIDGETZ! APPLE IS T3H COPIEZ!"

post #22 of 95
Quote:
Originally Posted by rob53 View Post


Unfortunately the stock market listens to them and did yesterday. I agree we not only need to ignore them but find a way to get rid of them.

Time to buy, buy, buy!

Just say no to MacMall.  They don't honor their promotions and won't respond to customer inquiries.  There are better retailers out there.
Reply
Just say no to MacMall.  They don't honor their promotions and won't respond to customer inquiries.  There are better retailers out there.
Reply
post #23 of 95

The reason the healthkit and homekit stuff leaked out was the fact Apple was obviously talking to companies outside of Apple and those people were leaking the information.

post #24 of 95
Quote:
Originally Posted by lkrupp View Post

iCloud critics should be pretty much silenced now. Sounds like Apple knew all along that they were behind the curve with Dropbox and OneDrive and will be at least on a par with the competition. I know I will most likely move away from Dropbox and OneDrive if iCloud fits the bill.
As with most things Apple waits until it can do things right before releasing something. iCloud Drive works with Continuity across all Apple products not just one. Apple had already allowed documents on iCloud storage for Macs but the new version is much better and a more complete cloud-based file system. I just wish they would release a version running on OSX server for enterprise use.
post #25 of 95
Quote:
Originally Posted by razorpit View Post
 

Time to buy, buy, buy!


I'm still torn between picking up a few shares post split, and buying a new Mini when they refresh so I can get beyond Lion to Yosemite. I want my iOS 8 devices to have full functionality.

post #26 of 95
Quote:
Originally Posted by rob53 View Post


Unfortunately the stock market listens to them and did yesterday. I agree we not only need to ignore them but find a way to get rid of them.

 

Well, they didn’t listen too closely apparently. AAPL was down $4 yesterday. This morning it’s up $7

post #27 of 95
Quote:
Originally Posted by Rogifan View Post

listening to all these financial analysts on Bloomberg and CNBC is hilarious! It's almost like they're reading from the same script. All of them disappointed because no new hardware was announced yesterday. All of them saying that hardware is more important to Apple than software is. Even though a lot of these clowns are the same ones claiming Apple is doomed because they're too much of a hardware company. 1rolleyes.gif

:

These dumb analysts haven't realized that this is developers conference.
post #28 of 95
Quote:
Originally Posted by lkrupp View Post
 

 

Well, they didn’t listen too closely apparently. AAPL was down $4 yesterday. This morning it’s up $7

I'm watching the comments on Yahoo finance market pulse, something that usually makes me sick to my stomach but this morning it seems to be very positive. Of course there still are comments about iOS fast reply (Messages) being taken from Blackberry but who cares. When Apple incorporates something it usually benefits the user and makes things easier to use. On other platforms it's usually a gimmick.

 

From Yahoo market pulse: "Lesson for bears: when you see this stock up several points with 2.5m volume in under 30min, that means you probably shouldn't short."

post #29 of 95
Quote:
Originally Posted by jungmark View Post


These dumb analysts haven't realized that this is developers conference.

I agree but you'll also hear from Apple-loving people that hardware has been released at previous WWDCs so people have come to expect it. Of course, WWDC has just begun and there's a few more days where "One More Thing" might pop up. 

 

(I don't have any inside information on this, I'm just repeating a typical Steve Job's statement.)

post #30 of 95
Quote:
Originally Posted by AppleInsider View Post

The rumor mill also offered no inkling of the majority of Apple's big news items

Virtually every significant new iOS and OS X feature that Apple unveiled and subsequently detailed on its website was a real surprise, while nearly every WWDC rumor ended up being wrong or significantly off the mark. Clearly, Apple's "doubling down" on secrecy has paid off.

Yes, if by " secrecy has paid off" you mean that developers were delightfully surprised that Apple could show them something unexpected and thus truly "new" because the rumor mill didn't spoil it first.

Ironic your admonishment of the rumor mill is being posted on a rumor aggregator website.

I don't know that you could say it was the result of Apple doubling down on secrecy. This successful unveiling probably had more to do with the fact they do their software development behind locked doors in Cupertino rather than a supply chain factory in China.
Edited by Suddenly Newton - 6/3/14 at 7:41am

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply

"Apple should pull the plug on the iPhone."

John C. Dvorak, 2007
Reply
post #31 of 95
Nice recap, Dan. 1smile.gif
post #32 of 95
Quote:
Originally Posted by blackbook View Post


Another thing I loved about WWDC was the focus on spotlight.

With Spotlight's web search feature Apple is going to shift hundreds of millions of iOS and Mac customers away from google search.

Genius.

from Google search to Microsoft Bing search, at least per a very good article on electronista through macnn, "Analysis: Apple launches total war against Android"

 

I have no problem whatsoever with this change in search vendor. Let Apple grab the search results from someone else and present them in a more meaningful way (sans ads).

post #33 of 95
Quote:
Originally Posted by jungmark View Post

These dumb analysts haven't realized that this is developers conference.
What's so damn annoying is these are the same people predicting D&G and FUD and Apple is doomed because hardware is a commodity business and Samsung is eating their lunch blah blab blah. Can't have it both ways.
post #34 of 95

Apple is like a fine wine. All in good time....

 

Looks like the market is finally getting it.

post #35 of 95
I like the direction the functionality is going. Actually this 'SMS continuity' was a thing I was thinking about a few weeks ago and thought.. why they just don't forward SMSs to/from the iPhone to the other devices... Nice they're doing that now.
What I don't like at all is the design.
OK, it's DP1, but now many things look just ugly. OK, we got used to iOS7, too, but if I see an iOS 6 device I could still cry for all this lost style and classiness.
I.e. resolutions are getting bigger and bigger, so are screens, why the hell should the '3 coloured dots' be right beside other window elemts for the first time? but of course, not at least consistantly, but ONLY in safari? I hate it.
post #36 of 95

For me, the biggest surprise was CloudKit.  I think many people didn't realize that it is a direct competition to Amazon AWS and Google AppEngine.  Developers no longer needed to setup AWS servers or even host their server app somewhere, instead, use an API directly in iOS to seamless store information in the cloud and it is free!

 

Apple gets Cloud.

post #37 of 95
Quote:
Originally Posted by Shogun View Post

Keeping software secret should be trivial for Apple. Any software inklings we get (e.g. Healthbook) are controlled leaks by the powers that be. Keeping hardware secret is a very different story.

And I look forward to the day when it will make complete sense to move all Apple manufacturing into their own secure facilities.

Proud AAPL stock owner.

 

GOA

Reply

Proud AAPL stock owner.

 

GOA

Reply
post #38 of 95
Apple should tell Yahoo if they ever want to do deep integration with iOS they need to clean up their anti-Apple drivel. Go to Yahoo Finance any day of the week and there is a hit piece on Apple. I just went there this morning to see how Apple stock was doing and I come across this stupid article from some CNNMoney contributor. 1rolleyes.gif

http://us.rd.yahoo.com/finance/external/cnnm/SIG=12pgutk29/*http://money.cnn.com/2014/06/03/technology/mobile/apple-wwdc-android-windows/index.html?source=yahoo_quote
post #39 of 95

Yesterday stuck; today sticky. Tomorrow ...

 
post #40 of 95

Nailed it in a way that no one else could.

 

http://forums.appleinsider.com/t/180406/apple-has-a-few-more-secret-banners-still-under-wraps-at-wwdc-2014/40#post_2543782

 

Like I said, Apple focussed more on Industries, with 3 of my first 4 choices hitting bulls eye. I still think Television will see something soon - with a separate App Store for content for Apple TV.

 

Like I expected, Apple's big push will not come from launching Products any more - they didnt bother to launch a single product. Can there be a more clear statement that pretty much anything Apple launches going forward will just be a hobby? They have changed their focus to ecosystem plays, working with partners to crack into industries that haven't been exploited so far. This will help them dramatically expand their reach and stickiness. This is what will help them raise their marketshare against Android.

 

The one announcement I did not predict turned out to be the biggest one - about Swift. And Swift is going to be a game-changer.

New Posts  All Forums:Forum Nav:
  Return Home
  Back to Forum: Mac Software
AppleInsider › Forums › Software › Mac Software › Monday at WWDC: Apple delivers big surprises as most predictions ended up wrong