Originally Posted by leesmith
Samsung is the one being the bully. Samsung is attempting to use it's leverage as the dominant Android device manufacturer to do whatever it wants.
I think Google is the bully. Samsung is just not an easy victim.
It's funny to see that Samsung (appalling though its copying tactics are) is more or less in the same situation as Apple. They are a hardware vendor for which the software is a means to sell devices (actually, Apple is more an 'integrated experience' vendor). They are both up against pure software giants like Google and Amazon, both of the bullying kind (Amazon in the publishing world is even a worse bully than Google in any of their endeavors). What is it that makes 'software and services' giants so easily into bullies? Is it maybe necessary for their survival/success? Is it built into their business model?
I think Samsung would love to be in Apple's situation vis-a-vis software. Given their volume, if they are able to build their own ecosystem with their own OS that can be installed also on existing devices (back to S3-level stuff) they could in one fell swoop completely destroy Android. It's a tough one though, because they would also need to build a fair number of apps to start with. Suppose they:
- develop the OS, make sure it runs on a large volume of existing devices
- when it is done, announce it and promote heavily the development of apps for the first release, build an app store
- go live
Not realistic, of course, but hey fantasizing is fun. They would need a very strong leadership pushing the vision to pull this off. If they don't pull this off, it seems Google in the end must win because they have Samsung by the balls as Samsung cannot sell a device without Google's OS.
Ah well, as someone else stated: time to get out the popcorn