Originally Posted by Gustav
Wow, tallest skil and maloderous completely miss the point. Labelling it as "Diversity for Diversity's sake" is lazy and harmful. You are turning a blind eye the fact that are circumstances in society preventing smart and qualified people from being seen or applying to Apple. This is what Cook is talking about. Believing it means Apple will hire someone not qualified for the job just to increase the diversity numbers is a lazy and ignorant take on it.
Actually, "diversity for diversity's sake is very damaging. Just not to the people who get a nearly "free ride."
As a while male, born in the United States, I have been shocked as I entered the college and workforce years to discover that the entire system was against me. Going to university cost a lot. I had to work to support myself and school and am still paying off loans. Meanwhile, I noticed the black, hispanic, and especially middle eastern folks were getting mostly free rides with grants. And they were allowed to use the money even for personal support. Meanwhile my loans must be paid in full, even the extra unused portion kept by the school.
My wife of middle eastern descent was constantly offered many benefits by this country to get ahead, with little to no investment.
Me? Perhaps because I'm white and it's expected that I grew up with a silver spoon instead of dirt poor living in the back of a trailer and eating reject food that benevolent restaurant owners so generously provided to my single mom, brother, and I.
So take that idea that diversity is the main thing that needs to be there. It doesn't. What needs to be there are hard working people who care about what they do, regardless of ethnicity or gender.
No one believes that Apple is a prejudiced company. And no one believes it's about to be one.
Moves like this to satisfy a public facing chart don't help anyone.