Kind of reminds me of that Seinfeld standup bit, where he goes [something like] "I'm a very lucky man. I got mail this morning. I don't know if I should tell you. I probably shouldn't, but... it appears, I've read, they saaaay, it seems that I have already won!"
Check out lowendmac.com. They have lots of ads, which is necessary for a free site. But note how very few are crazy flashing "winner" ads. Most are calmer "get macs at smalldog" "download typestyler, still the best, Get hard to find system software. etc..
Trainiable is to cat as ability to live without food is to human.