You must be talking about a sales practice I'm not familiar with. No one I know of prices based on delivery expectations.
Apple may very well have been stuned by the sales of the 2 GHz model, but that is really a sign of not knowing their markets, and not understanding deeply the frustrations of some of their customers. I'm not really sure what there is to manage the G5 more or less completely replaced the previous desktop pro line. Yeah they did keep around a G4 to service those customers who needed it, but that is only wise management.
As far as preserving prices, for Apple ot have had ot make adjustments so early after the debut of the G5 shows more than a tiny issue. You may want to believe they are passing on savings to you but from my perspective they are trying to make up for missing the mark. But as far as picking price points, lets face it there are anumber of issues beyond the blessed price points. Things such as competition, momentum,, market share have an impact on price.
I really like a new case idea. I think this would be a very good complement to the G5. Something literaly toaster size would be very nice. The only thing I'd be concerned about is that Apple seems to un justifiably limit the pefromance of its compact models. It should not be to difficult to get a revised 970 into a toaster size machine. I do hope though that they pay attention to expansion ports in such a machine.
Originally posted by stingerman
Apple prices based on delivery expectations. They were stunned by the demand on the $2,999 model. It turned out that buyers are willing to pay that price when the technology justifies it. Apple is managing the transition across their lines in such a way to limit the damage to sales expectations of newer products may bring. Pricing is an important part of that. Imagine the hit on Apple if our expectations for a G5 notebook was only a couple of months away. Sales would plummet in the meantime and the damage to Apple would be severe.
So managing our expectations is smart. It is also smart to preserve pricing through upgrades in the line. The addition of a dual 1.8 allows Apple to pass on the savings of going into full production of the G5's and lower component costs, while maintaining a good price for them to introduce newer higher performing Powermacs. So hopefully we will see a 2.4 GHz take the top line while maintaining the 2999 price and not going higher. That way the 2 GHz will take the 2499 spot. Or maybe by then we'll be looking at 2299 and 2799.
I think that we will see new case designs in the future, a significantly smaller one for the single processor systems and priced between 1299 and 1999. And, I am hoping that the high end duals get another optical drive and two more SATA drives. This should fill out Apples headless offerings and give them something to sell the enterprise.