Originally posted by Nine-Seventy
Can someone point out to me where it says Apple are doing more than just co-developing an iTunes mobile application for Motorola phones?
Seems like everyone thinks that Apple is getting in on the hardware side of things but I just don't buy it.
How we get from Apple making a version of iTunes called "iTunes Mobile Music" for Motorola phones, to "Apple and Motorola could soon introduce the mobile phone the two companies are developing to play music" is beyond me.
Based on all the public announcements I've seen, it is not specific hardware, but merely software. Eddy Cue, oft quoted, is vice president in charge of applications
at Apple, not hardware. His generalities morph magically into specifics at the hands of the Forbes reporter.
In true Apple style, Cue declined to say whether Jobs will indeed address the phone at that event. What weve talked about is a something that is valuable for the mass market, Cue says. It has to be a phone in the middle-tier of the market, not a $500-tier phone. It has to be very seamless to use. And were very happy with the results. FORBES
Cue is speaking in general. In general, if Apple wanted iTunes on a cell phone, "it has to be a phone in the middle-tier of the market, not a $500-tier phone. It has to be very seamless to use. And we're very happy with the results.".
Cue is jumping from 1. talking about the price range of phones (of any maker's phones, initially) that "iTunes Mobile Music" would need to work on, then
2. how the iTunes-on-a-cell-phone experience would need to be to meet Apple's standards, then to 3. how well the "iTunes Mobile Music" application is working on the Motorola phone or phones it is initially being developed for.
Yet all this is mangled by the reporter into meaning "the
That Motorola might also be making more multimedia savvy phones at the same time is not a surprise and would be happening regardless of the Apple partnership. But this does not mean they are making an iPhone.
Don't expect Jonathan Ive to be unveiling a beautiful new iPhone anytime soon kiddies.
Yes, there will likely also be a nice new Motorola phone or series, hyped to the max, that will be the first to be able to run the "iTunes Mobile Music" application, but the goal is getting the software on the middle-tier Motorola phones, not merely to introduce a single Apple-designed and styled iPhone thingy.
Do I want and hope there will be an iPhone? Sure. I just don't see it based on the public statements.