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Apple reveals flashy Mac OS X 10.4 Tiger retail packaging

post #1 of 30
Thread Starter 
In Wednesday's edition of an Apple news letter sent to customers, the company for the first time shows the retail packaging in which Mac OS X 10.4 Tiger is expected to ship.



The retail box is pitch black with a shiny platinum "X" that extends the full length of the packaging, complete with shadow effects to provide the illusion that the "X" is extending off the surface of the box. The news letter reiterates that Tiger is "scheduled to arrive during the first half of 2005."
post #2 of 30
Now that's what I call an X-box.
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post #3 of 30
Quote:
Originally posted by Frank777
Now that's what I call an X-box.

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post #4 of 30
Quote:
Originally posted by Frank777
Now that's what I call an X-box.

For those who don't know where to look for this, check http://www.appleinsider.com/backpage/. We're still working to link this new page properly with our forums and mainpage.

Kasper
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post #5 of 30
Quote:
Originally posted by AppleInsider
In Wednesday's edition of an Apple news letter sent to customers, the company for the first time shows the retail packaging in which Mac OS X 10.4 Tiger is expected to ship.


*hint* if you're just repeating the content from the backpage story, linking images helps
The retail box is pitch black with a shiny platinum "X" that extends the full length of the packaging, complete with shadow effects to provide the illusion that the "X" is extending off the surface of the box. The news letter reiterates that Tiger is "scheduled to arrive during the first half of 2005."

Because after Jaguar (furry spots like a jaguar), and Panther (black fur like a panther),

and the preview marketing materials


everybody expects a tiger to look... black and platinum ?
like OS X 10.3 Server ? superzoomed into only the black fur ? \
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post #6 of 30
Also scheduled for release at the same time, but less publicized...

the monochrome version of Mac OS X Tiger, a.k.a. Zebra.
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post #7 of 30
Quote:
Originally posted by curiousuburb
Because after Jaguar (furry spots like a jaguar), and Panther (black fur like a panther),

and the preview marketing materials


everybody expects a tiger to look... black and platinum ?
like OS X 10.3 Server ? superzoomed into only the black fur ? \

Its automated. When we post to Mainpage or Backpage, the script creates a forum thread with the text but does not yet know how to parse out images. The backpage is new and it will take us a week or so to get things working properly.

Best,

Kasper

BTW: What do you guys think of the Back Page design?
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post #8 of 30
I like the rat... not just any rat, a Fancy Rat!

I would think Apple would put a tiger print on the sides of that box, maybe gradating up to black at the top. A way to play off the name while leaving the simple X on the face. But I'm not in charge
post #9 of 30
Quote:
Originally posted by nagromme
I would think Apple would put a tiger print on the sides of that box, maybe gradating up to black at the top.

Naahhh, this whole "Big Cat" theme is fun and everything, but it's time to take the kid gloves off and market this thing like the kick ass OS it is.
post #10 of 30
Quote:
Originally posted by the cool gut
Naahhh, this whole "Big Cat" theme is fun and everything, but it's time to take the kid gloves off and market this thing like the kick ass OS it is.

You said it mate!

And I really like the whole new format idea. It will be good to see this develop and be bugged out.

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post #11 of 30
Well I hope you're wrong and the "big cat" reference isn't a negative... considering the big word "Tiger" on the box
post #12 of 30
Quote:
Originally posted by Kasper
BTW: What do you guys think of the Back Page design?

I like it. Two very enthusiastic thumbs up from me.
post #13 of 30
Quote:
Originally posted by Kasper
BTW: What do you guys think of the Back Page design?

Yeah, I noticed the new look and me likey. Should we expect a revised main page and forums anytime soon?
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post #14 of 30
Quote:
Originally posted by Xool
Yeah, I noticed the new look and me likey. Should we expect a revised main page and forums anytime soon?

As soon as we can figure out how to squish the main page into a similar format. We'd like all the pages to conform in size and layout. Right now the Back Page uses a fixed, slim 750 pixel page width. It will be a challenge to make the main and article pages fit a similar format. Obviously, if we did this to the forums, it may be counter productive for readers with bigger displays. The forums will gain the look at some point, but will likely remain fluid pages.

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post #15 of 30
It is doubtful that Apple will actually use this package for the final product.

Apple's boxed OS software has always been labeled with its version number. Putting "Tiger" on the side instead of 10.4 would be confusing.
post #16 of 30
I can't believe nobody "gets" the new design. It's not highlighted to give the X a shadow effect. That big soft white circle on the X is a SPOTLIGHT. Get it? I think it's brilliant.

Chris
post #17 of 30
Quote:
Originally posted by chabig
I can't believe nobody "gets" the new design. It's not highlighted to give the X a shadow effect. That big soft white circle on the X is a SPOTLIGHT. Get it? I think it's brilliant.

Chris

Holy fuck. You are one clever mother fucker.

Quote:
Putting "Tiger" on the side instead of 10.4 would be confusing.

I think 10.4 is written on the very bottom of the side - if you can't see it, you may want to get your eyes checked.
post #18 of 30
Also, the font used for the 'X' logo might have changed.

The new logo design is a stand-out (way cooler than v 10.2/10.3's and the ealier 10.4 logo)
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post #19 of 30
Well you asked, I don't like the new logo. Very cartoonish for an otherwise slick interface. Doesn't go with the "feel" around here, which I really like btw.
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post #20 of 30
Oh, and doesn't this new box look exactly the X-Men 2 posters? Not that it is not cool, but the first thing I thought was X-Men.
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post #21 of 30
Quote:
Originally posted by blue2kdave
Well you asked, I don't like the new logo. Very cartoonish for an otherwise slick interface. Doesn't go with the "feel" around here, which I really like btw.

I fail to see how a silver "X" is cartoonish. I think its simplicity and overall slickness represents the OS perfectly.
post #22 of 30
Quote:
Originally posted by john.outwater
I fail to see how a silver "X" is cartoonish. I think its simplicity and overall slickness represents the OS perfectly.

I think he is talking about the cartoon mouse we have as a temp logo on our new Back Page (appleinsider.com/backpage/) and not the Tiger retail box Though I can see how this thread has confusingly been severed in two due to my misplaced request for comments on the new site design =P

As for the logo, we are open to submissions. We were going to launch an AppleInsider logo design contest, but never got around to having the official set of rules and guidelines written up. In brief, submissions must be in a scalable illustrator file and the winner will get a shuffle. Please feel free to send your submissions.

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post #23 of 30
3 of these boxes together on a store shelf will make you think you've entered the adult software section!
post #24 of 30
Has anyone noticed that the Tiger stripes are gone now from Apple's preview page? (Look at the CD in the upper-left)
http://www.apple.com/macosx/

Interesting... maybe they'll be rolling this thing out sooner? Seems odd to "reveal" the packaging and change the look of the CD unless they're getting ready to start production to me. But the move up of WWDC certainly makes me think that will be the release time. Who knows. :/
post #25 of 30
damn... I liked the Tiger Stripes.

It definetly looks like the X-Men logo now...

weird
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post #26 of 30
Quote:
Originally posted by adamrao
But the move up of WWDC certainly makes me think that will be the release time. Who knows. :/

It really doesn't make sense to me for Apple to release Tiger during the WWDC. I mean wouldn't it be better for developers to try out the final release for a bit, and then go to the conference better prepared?

Seems to me they're building a buzz. Could be any day now ....

edit: I think the change in date for WWDC has more to do with a hardware announcement rather than software.
post #27 of 30
um yeah, I didn't like the cartoon logo, I do dig the x-men logo though.
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post #28 of 30
Definitely not enough contrast in the new design colors. \
post #29 of 30
Quote:
Originally posted by the cool gut
It really doesn't make sense to me for Apple to release Tiger during the WWDC. I mean wouldn't it be better for developers to try out the final release for a bit, and then go to the conference better prepared?

Seems to me they're building a buzz. Could be any day now ....

edit: I think the change in date for WWDC has more to do with a hardware announcement rather than software.

That's exactly what I thought when I saw the announcement. If they are going to truly get a lot out of the conferences, workshops, one on one, they would need it before.

But Tiger is just too big not to have it announced at a big show. I think it will be the culmination of a lot of the power that OS X really has to offer. I believe when it is announced that it will be available immediately.
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post #30 of 30
Don't care if the box has bugs bunny on the front, as long as whats in it works, and works well
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