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Apple stores pull Wiley titles over new Steve Jobs biography

post #1 of 53
Thread Starter 
In its latest desperate attempt to control the media, and more specifically the presses, Apple has pulled all books published by John Wiley & Sons from its retail stores in protest of an unauthorized biography of Apple CEO Steve Jobs about to be released by the publisher.

"The books disappeared from Apple stores last week after a month of increasingly contentious discussions about publication of the book, "iCon Steve Jobs : The Greatest Second Act in the History of Business,'' author Jeffrey S. Young told The Mercury News.

The book, co-authored by William L. Simon, is said to offer "an unflinching account of the rise, fall and rebirth of one of Silicon Valley's most charismatic figures."

"It became increasingly clear that Apple was not happy with the publication of the book," Wiley executive Kitt Allan told The Mercury News. "Recently, the meaning of that became clear when Apple told us that our technology books were immediately being pulled from their Apple retail stores. But, of course, Wiley stands behind our authors."

Some of the titles being pulled include David Pogue's popular "Macs For Dummies," and Bob LeVitus' "Mac OS X Tiger For Dummies." Meanwhile, about half a dozen books by long-time Mac columnist Andy Ihnatko have also been dropped, including "The Mac OS X Tiger Book," "The Mac OS X Panther Book," and "The GarageBand Book."

"It stinks," LeVitus told The Mac Observer. "I'm sad that Mac users won't find my books at the Apple Store. At the same time I'm tickled that Wiley did the right thing in spite of the pressure. Since Amazon.com, Borders, Barnes & Noble, WalMart and many other fine booksellers carry my books and have lower prices, I don't expect to lose many sales (or much sleep) over the whole sordid affair."

You can pre-order your copy of "iCon Steve Jobs : The Greatest Second Act in the History of Business'' from Amazon.com for $16.47. It's expected to ship in May.
post #2 of 53
I wonder if I can get this audiobook from the iTunes Music store when it is available...
post #3 of 53
It's not "in spite of " it's because of, and it's is truly pathetic, embarassing, juvenile and downright shitty. Way to go Apple. Public relations for dummies coming right up.

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post #4 of 53
What could be so bad about the book?
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post #5 of 53
Quote:
Originally posted by Not Unlike Myself
What could be so bad about the book?

Well if the author slags of Jobs or makes him look bad - Jobs has a temper rembmber! Remember ATi
post #6 of 53
The title would lead one to think the book was complimentary of Jobs, wouldn't it?

Later,
kc
post #7 of 53
What's bullshit is ethically if you are going to do an unauthorized biography of a person that you don't subjectively inflate or deflate the persona you are authoring.

If it is a book co-authored by individuals who've had personal gripes with Steve Jobs all one creates is half-truths, conjecture and misinformation about Steve which reflects poorly on Apple.

Here is a concept: Objectivity warts and all should be the only purpose of writing such a book. However, since everyone loves to gossip one can downright falsify and/or embellish information that isn't factual, create more half-truths ultimately selling millions because we know how very few people enjoy reading about icons if there isn't gossip thrown into the pot.
post #8 of 53
Quote:
Originally posted by coxnvox
The title would lead one to think the book was complimentary of Jobs, wouldn't it?

Later,
kc

If iCon is meant to mean "Icon" with the 'i' lowercase in order to be cute, then yes. If it is meant to be "Con" with an Apple-style 'i' in front, then no.

Just from that title, I'd be a little pissed too if I were Jobs.
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post #9 of 53
Thread titled changed I see, still think Apple are being pathetically puerile. I mean " the greatest second act in the history of business" is such an insult.

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post #10 of 53
Quote:
Originally posted by coxnvox
The title would lead one to think the book was complimentary of Jobs, wouldn't it?

Later,
kc

Not necessarily -- the first thing I see when I read the title is "iCon" which could be seen as "I con...".

As in, a less than complimentary reference to the famous / infamous Steve Jobs Reality Distortion Field.
post #11 of 53
Then that would mean " I con Steve Jobs", out of what? A large amount of money? A spanish colonial style house?

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post #12 of 53
Quote:
Originally posted by ct77
Not necessarily -- the first thing I see when I read the title is "iCon" which could be seen as "I con...".

As in, a less than complimentary reference to the famous / infamous Steve Jobs Reality Distortion Field.

I read it as i Con - but icon as well (as a second meaning)
post #13 of 53
Not selling the book at Apple Stores is one thing.

Attempting to intimidate the publisher by dropping all of their titles in Apple Stores in retaliation is another. Very, very lame -- downright pathetic in fact.
post #14 of 53
I hate to say it, but Apple's stance has actually made me MORE curious about this book.. I probably would not have even bothered with it... But now I will be reading the book just to see what the big stink is all about... Sorry Steve!
post #15 of 53
Unbelievably JUVENILE behavior by Steve Jobs & Apple. This is just unbelievable. It's one thing to not carry the biography -- but to actually HURT & PUNISH NEW MAC USERS by not showing them the full breadth of Mac books that are available to purchase is actually only going to HURT APPLE in the long run! Customers should be able to walk into any Apple Retail Store and see the entire selection of Apple "how to" books on the market. Not having the full selection of books to choose from is A HORRIBLE BUSINESS DECISION that hurts Apple in the long run, and hurts their customers in the short run. NICE GOING, APPLE. You've pulled an idiotic move that hurts potential Mac customers.
post #16 of 53
Why don't we refrain from judgement on Apple's decision until the book is released. Apple made a business decision - maybe the book harms Apple because of an anti-Job stance. Maybe the book is extremely harsh. Apple has been discussing this for a month, obviously trying to stop it being released. They decided not selling their other titles was the only way to respond. Yes it may harm Apple users who may want help but Apple have a responsibility to act for their share holders - not for Job's whims. However it is possible Jobs had a tantrum.
post #17 of 53
boy O boy

it hasn't been a good week for Apple. first Tiger ships early, then the Amazon G5 announcement, and now this book. sh*t like this happens when you're big and you want to control every little detail. it's just not possible.

we've all heared Jobs has a fierce temper. (i know personally from email exchanges, and i'm simply an end user!) i just can't understand how he has sucessfully built these businesses and technologies with this anger. maybe that new book will clue me in!
post #18 of 53
Quote:
Originally posted by AppleInsider
In its latest desperate attempt to control the media, and more specifically the presses,

Folks, I hate to play devil's advocate, but the reality is that Apple can stock whatever they want in their stores. There's nothing draconian or evil about them making decisions based on what companies make them happy. If I ran a business and a publisher did something I didn't like, I would probably do the same thing. It's their store, their shelves and their space. There is nothing Big Brother-ish about it.

Now, if Apple were pulling strings to get book stores and libraries to do that same, then maybe you would have something, but just pulling things from a publisher that makes them unhappy...? That deserves to be labelled a "latest desperate attempt to control the media"? That's overreacting a bit. Get a grip.
post #19 of 53
Quote:
Originally posted by mdriftmeyer
What's bullshit is ethically if you are going to do an unauthorized biography of a person that you don't subjectively inflate or deflate the persona you are authoring.

If it is a book co-authored by individuals who've had personal gripes with Steve Jobs all one creates is half-truths, conjecture and misinformation about Steve which reflects poorly on Apple.

Here is a concept: Objectivity warts and all should be the only purpose of writing such a book. However, since everyone loves to gossip one can downright falsify and/or embellish information that isn't factual, create more half-truths ultimately selling millions because we know how very few people enjoy reading about icons if there isn't gossip thrown into the pot.

+1 -- you hit the nail on the head. it's people like you that balance out the tree-hugging hippies and titty whiners with logical, non-subjective COMMON SENSE.
post #20 of 53
Oh my G__ Steve, I love ya but grow up just a little. Please.
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post #21 of 53
Quote:
Originally posted by inkswamp
Folks, I hate to play devil's advocate, but the reality is that Apple can stock whatever they want in their stores. There's nothing draconian or evil about them making decisions based on what companies make them happy. If I ran a business and a publisher did something I didn't like, I would probably do the same thing. It's their store, their shelves and their space. There is nothing Big Brother-ish about it.

Now, if Apple were pulling strings to get book stores and libraries to do that same, then maybe you would have something, but just pulling things from a publisher that makes them unhappy...? That deserves to be labelled a "latest desperate attempt to control the media"? That's overreacting a bit. Get a grip.

The fact is that Apple pulled all books from the publisher in question in retaliation for publishing a non-authorized biography of Steve Jobs. It is a form of media control, which isn't fair for the authors of the other books suffering the brunt of the ban. It does raise numerous questions about how business can subvert the investigative imperative of the news media. True, the subject matter isn't of much importance, but the company's action does have implications for other situations. It's a desperate action chiefly because the matter is so trivial.

*And as a general rule, just because something is profitable or makes good business sense doesn't mean it's morally acceptable. Business decisions are not divorced from morality.
post #22 of 53
in retaliation for amazon.com leaking powermac g5 specs a day or so early, steve jobs has spoken to jeff bezos. amazon.com is no longer allowed to sell any apple stuff
post #23 of 53
Boys with toys.

How juvenile.
post #24 of 53
I didn't think I'd ever be in a position to call anyone childish. Something must be wrong.
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post #25 of 53
This is a dumb move.

1. The people that are hurt the most are the authors and these guys are themselves icons in the Mac world.

2. Actually, if you buy a "for Dummies" book at an Apple Store, you might not have the minimum mental acuity of the target audience. They sell books at list price! You should be able to get the book much cheaper elsewhere. It's hard to believe that the volume of books that Apple stores sells is anything more than tiny.

3. For the small tweak Apple has delivered to Wiley, the publisher is getting huge publicity. I wasn't planning on reading this, but if it starts to be widely talked about, I'll just have to.

I pretty much support Apple's prick-like behavior for those trafficking in stolen information. Whistleblower statutes are in place to allow stealing data when a vital public need to know is more important. The crooks and their moles inside Apple can rot for all I care. This time, I think they are making a stupid move. There probably will be a book about this episode: "Validating Your Enemy's Lies, Distortions and Half-Truths By Hysterically Overreacting BY Dummies."
post #26 of 53
Quote:
Originally posted by ShawnJ
The fact is that Apple pulled all books from the publisher in question in retaliation for publishing a non-authorized biography of Steve Jobs. It is a form of media control, which isn't fair for the authors of the other books suffering the brunt of the ban.

Business is based on how people or groups get along. In a business setting, if I view you as a threat or an annoyance, I likely won't help you out by stocking your products on my shelves. That's the reality of the situation. Make me mad, I don't do business with/for you. Play nice, I help you out.

And no, removing something from Apple stores is not even close to media control. I think we're all getting an overblown sense of the importance of Apple stores here. There are tons of outlets for these same books, probably several right in the shopping center that many of the Apple stores are in already. Until Apple manages to get these books pulled from all those shelves, the cries of media control are ludicrous.

It's just business. It's ugly. I don't like it any more than you do, but the bottom line is that Apple can stock what they want on their shelves for any reason that is valid to them, even childish ones. It's their store.
post #27 of 53
Quote:
Originally posted by sunilraman
in retaliation for amazon.com leaking powermac g5 specs a day or so early, steve jobs has spoken to jeff bezos. amazon.com is no longer allowed to sell any apple stuff

But that's bad for Apple, surely?! Resellers help the sales, especially iPods, they're the perfect product to buy from Amazon because of better delivery.
post #28 of 53
Quote:
Originally posted by MacCrazy
But that's bad for Apple, surely?! Resellers help the sales, especially iPods, they're the perfect product to buy from Amazon because of better delivery.

i was kidding mate of course amazon will continue to sell Apple stuff
post #29 of 53
Quote:
Originally posted by sunilraman
i was kidding mate of course amazon will continue to sell Apple stuff

i thought you might be, although Apple didn't use ATi when they announced new PowerMacs - it was 5 years boycott! Although I'm sure Apple didn't mind too much as Amazon were only a day early. What surprised me was a representative announced they would be available this morning. Maybe they're worried about losing sales to Amazon.
post #30 of 53
Quote:
Originally posted by inkswamp
Now, if Apple were pulling strings to get book stores and libraries to do that same, then maybe you would have something, but just pulling things from a publisher that makes them unhappy...? That deserves to be labelled a "latest desperate attempt to control the media"? That's overreacting a bit. Get a grip.

Hear, hear.
post #31 of 53
Now that I have had a day to stew on it I have come to the following conclusion.

I shouldn't let my mac cult self get fired up about this.

They are Steve's stores, and he can sell or not sell what ever he wants (even for a childish tantrum).

It's not like he is stiffling the media or burning books in the streets. He's just chosing not to sell material by the same author of someone who is critical of you.

If you were Coke, and somebody who wrote a flaming review of your soft drink owned a sugar plant.. I think you could easily justify not buying his sugar.

We are talking about something that goes on every day. Walmart won't shelf books critical of Walmart. They also will black list any other books by the same author.

Yesterday I let my Mac weirdness get the best of me.. but this seems like a non-issue now.
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post #32 of 53
Quote:
Originally posted by Not Unlike Myself
Now that I have had a day to stew on it I have come to the following conclusion.

I shouldn't let my mac cult self get fired up about this.

They are Steve's stores, and he can sell or not sell what ever he wants (even for a childish tantrum).

It's not like he is stiffling the media or burning books in the streets. He's just chosing not to sell material by the same author of someone who is critical of you.

If you were Coke, and somebody who wrote a flaming review of your soft drink owned a sugar plant.. I think you could easily justify not buying his sugar.

We are talking about something that goes on every day. Walmart won't shelf books critical of Walmart. They also will black list any other books by the same author.

Yesterday I let my Mac weirdness get the best of me.. but this seems like a non-issue now.

It's not just the author but the publisher, for the record.
post #33 of 53
Quote:
Originally posted by Not Unlike Myself
Now that I have had a day to stew on it I have come to the following conclusion.

I shouldn't let my mac cult self get fired up about this.

They are Steve's stores, and he can sell or not sell what ever he wants (even for a childish tantrum).

It's not like he is stiffling the media or burning books in the streets. He's just chosing not to sell material by the same author of someone who is critical of you.

If you were Coke, and somebody who wrote a flaming review of your soft drink owned a sugar plant.. I think you could easily justify not buying his sugar.

We are talking about something that goes on every day. Walmart won't shelf books critical of Walmart. They also will black list any other books by the same author.

Yesterday I let my Mac weirdness get the best of me.. but this seems like a non-issue now.

it's alright, i understand. i am having some very confusing feelings about the new PowerMac g5s and their shitty video cards (there i said it...!!) ... but the dual 2.0--2.7ghz benchmarks for real-world multimedia applications absolutely destroys higher ghz intel/amd offerings...
post #34 of 53
You know, I've got absolutely no problem with either the publisher or Apple. Ultimately, Apple controls what products are available in an Apple Store, and is free to use whatever criteria they want. Meanwhile, consumers are still free to pick up the book elsewhere. Eventually, someone will relent, but until then why should I care in the slightest?

My house, my choice what's allowed in it.
Apple's store, their choice what's allowed in it.
Censorship indeed. So many people have double standards.
post #35 of 53
I agree this:

1. is a very immature and childish reaction form Jobs.

2. is unreasonable. Not selling the biography is one thing, pulling all of the publisher's books, even ones written by other authors is quite another.

3. will give this book even greater publicity.
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post #36 of 53
http://money.cnn.com/2005/04/26/news...ex.htm?cnn=yes

Wow.. he's making this newsworthy. Sweet. Way to go.
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post #37 of 53
Quote:
Originally posted by scotty321
Unbelievably JUVENILE behavior by Steve Jobs & Apple. This is just unbelievable. It's one thing to not carry the biography -- but to actually HURT & PUNISH NEW MAC USERS by not showing them the full breadth of Mac books that are available to purchase is actually only going to HURT APPLE in the long run! Customers should be able to walk into any Apple Retail Store and see the entire selection of Apple "how to" books on the market. Not having the full selection of books to choose from is A HORRIBLE BUSINESS DECISION that hurts Apple in the long run, and hurts their customers in the short run. NICE GOING, APPLE. You've pulled an idiotic move that hurts potential Mac customers.

This hurts no one. As a matter of fact this isnt going to do anything but drive sales and curiosity. more people will likely buy this book now than would have before just to get a peek at what could possibly be so confrontational. Additionally if you think that this is going to hurt apple's reputation any... think again. Everyone in the press and most consumers know that Steve Jobs & Apple make great products but can be a little detached from what is deemed corporately acceptable. Hell this isnt even close to them slapping a lawsuit against the kid from Harvard without even flenching. Apple does what it feels is in its best interest and doesnt waste time trying to figure out what the rest of the world thinks about it.
post #38 of 53
Book Description:
Quote:
Lightning never strikes twice, but Steve Jobs has, transforming modern culture first with the Macintosh and more recently with the iPod. He has dazzled and delighted audiences with his Pixar movies. And he has bedeviled, destroyed, and demoralized hundreds of people along the way. Steve Jobs is the most interesting character of the digital age.

What a long, strange journey it has been. With the mainstream success of the iPod, Pixar's string of hits and subsequent divorce from Disney, and Steve's triumphant return to Apple, his story is better than any fiction. Ten years after the leading maverick of the computer age and the king of digital cool, crashed from the height of Apple's meteoric rise, Steve Jobs rose from ashes in a Machiavellian coup that only he could have orchestrated-and has now become more famous than ever.

In this encore to his classic 1987 unauthorized biography of Steve Jobs-a major bestseller- Jeffrey Young examines Jobs' remarkable resurgence, one of the most amazing business comeback stories in recent years. Drawing on a wide range of sources in Silicon Valley and Hollywood, he details how Jobs put Apple back on track, first with the iMac and then with the iPod, and traces Jobs' role in the remarkable rise of the Pixar animation studio, including his rancorous feud with Disney's Michael Eisner.
* Written with insider scoops and no-holds-barred style
* Based on hundreds of highly unauthorized interviews with Jobs' nearest and dearest
* New information on the acrimonious parting between Eisner and Jobs, the personal vendetta behind the return to Apple, and the future of iPod and the music industry
post #39 of 53
Stock holders should think about this. Apple stores are no longer going to sell profitable merchandise because Steve Jobs is throwing a hissy-fit... Is that the proper way to run a business? I don't think so, especially with all the bad press an act like this will cause.

Steve Jobs is not the owner of Apple. If he wants to use his own resources to try to keep a book that offends him form being published, that is his business. When he starts using Apple to try to influence and, if that fails, punish a publisher of a book that personally offends him, he is definitely crossing a line.

A CEO of a company is a manager that is hired by the owners (stock holders). Usually, when the CEO of a company starts treating a the corporation as his own personal kingdom, and for personal reasons has the corporation take actions that is not in the bests interest of the owners, it is time to replace the CEO.

Steve Jobs IS an icon of the computer industry, so we cut him a lot of slack, but I am not at all happy with his recent actions.
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post #40 of 53
I guess we'll all have to read the book to see what the fuss is about. What if the book doesn't just badmouth Steve.. but Apple in general? What if it reveals future products? What if it reveals some really damaging news?

Apple's not stupid nor is Steve Jobs. Personal vendetta seems less and less likely.

Anybody stop to think this could be a publicity stunt to actually INCREASE sales? (as people rush out to buy the controversial book and then to visit an Apple Store?)
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