As the company marks its way to the one billion, the iTunes shopper who download every 100,000th song will receive a prize package featuring a black 4GB iPod nano and a $100 iTunes Music Card, the company said.
One lucky grand-prize winner who downloads the billionth song from the iTunes Music Store will receive a 20-inch iMac, ten 60GB iPods (5 white/5 black), and a $10,000 iTunes Music Card to jumpstart their digital music collection.
In addition, Apple will also create a full-ride scholarship in the name of the grand-prize winner to a world-renowned music school.
"Just think: You could help launch the careers of an entire generation of musicians," Apple wrote on its Web site. An official set of contets rules was also published.
Apple kicked-off a similar promotion last July in anticipation of the 500 millionth song sold through the iTunes service. The grand-prize winner of that promotion was awarded 10 iPods of their choice to share with family and friends, an iTunes gift card for 10,000 songs and an all-expenses paid trip for four to see Coldplay on their world tour.?