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Second "Mac Pro" filing by Apple surfaces

post #1 of 53
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Offering yet another hint that it's done using the "Power" moniker in the names of its professional computer offerings, Apple Computer this week made a second trademark filing on the phrase "Mac Pro," this time in the United States.

The first filing was made with New Zealand's Intellectual Property Office, AppleInsider reported in January. At the time, speculation based purely on the filing itself suggested that Apple was considering "Mac Pro" brand as a replacement for the company's "Power Mac" desktop computer line.

In both the November 18, 2005 filing in New Zealand and the one on May 17th, 2006 with the United States Patent and Trademark office, Apple describes Mac Pro broadly as "computers; computer hardware; computer software; computer peripherals; notebook computers; laptop computers; tablet computers; computer servers; handheld computers; mobile computers; hard drives; audio speakers; speakers for computers; radios; cameras; video cameras; telephones; mobile telephones; personal digital assistants; electronic organizers; electronic notepads; magnetic data carriers; telephones; mobile phones; computer gaming machines; microprocessors; memories boards; monitors; displays; keyboards; computer input devices; computer cables; modems; printers; parts and accessories for all the aforesaid goods."

The next major update to Apple's professional line of Power Mac desktop computers is expected in the second half of the year.

Development of the new Intel-based systems began last October as a combined effort between Apple's California design studios and Intel Oregon, the latter of which is reportedly developing the new logic-boards for Apple.
post #2 of 53
I understand that Apple wanted to get "Mac" into the name of their Macintosh computers. The move away from iBook and PowerBook made a lot of sense given this reasoning.

Now, "Power Mac" has the name "Mac", but I can see them wanting to drop "Power" too, as a way of moving away from the "PowerPC"-based machines.

"Mac mini"...well that makes sense.

But then we seem to be left with "iMac" the only remaining name from the "i" days. Though still containing "Mac" it seems oddly out of place here:

Mac mini
iMac
Mac Pro

MacBook
MacBook Pro

Then, of course, there is "XServe". But We'll let that slide because it is completely "out there".
post #3 of 53
Mac Pro is a simple and cool enough name.

This is a no-brainer.
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post #4 of 53
im very interested in seeing the specs/features of this MacPro...
post #5 of 53
I like it. Although, does anybody else think "XStation" would be cool?
post #6 of 53
Quote:
Originally posted by Robin Hood
I like it. Although, does anybody else think "XStation" would be cool?

There were (vague) rumors of such a product (above the "Power Mac") a while back. Nothing materialized (yet). I would have expected a "fully pimped out" Power Mac on steroids for "ultra professionals"...a workstation (a somewhat anachronistic term in this day and age).
post #7 of 53
Mac Wii
post #8 of 53
what happened to "macintosh"
post #9 of 53
Powerbook -> MacBook Pro
iBook -> MacBook
Mac Mini -> Mac Mini
Powermac -> Mac Pro

iMac -> Mac?

iPod -> MacPod??

iLife -> MacLife???
iTunes -> MacTunes????

Egads.

Steve Jobs -> New MacDonald?
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post #10 of 53
Apple describes Mac Pro broadly as: "computers; computer hardware; computer software; computer peripherals; notebook computers; laptop computers; tablet computers; computer servers; handheld computers; mobile computers; hard drives; audio speakers; speakers for computers; radios; cameras; video cameras; telephones; mobile telephones; personal digital assistants; electronic organizers; electronic notepads; magnetic data carriers; telephones; mobile phones; computer gaming machines; microprocessors; memories boards; monitors; displays; keyboards; computer input devices; computer cables; modems; printers; parts and accessories for all the aforesaid goods."

"tablet computers(MacTabet), speakers for computers(is Apple going to do more external speakers), mobile telephones(iPhone), personal digital assistants(Mac PDA)" A few items of interest there
Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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post #11 of 53
hmmmm.....
never say never!
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never say never!
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post #12 of 53
Quote:
Originally posted by Ireland
Apple describes Mac Pro broadly as: "computers; computer hardware; computer software; computer peripherals; notebook computers; laptop computers; tablet computers; computer servers; handheld computers; mobile computers; hard drives; audio speakers; speakers for computers; radios; cameras; video cameras; telephones; mobile telephones; personal digital assistants; electronic organizers; electronic notepads; magnetic data carriers; telephones; mobile phones; computer gaming machines; microprocessors; memories boards; monitors; displays; keyboards; computer input devices; computer cables; modems; printers; parts and accessories for all the aforesaid goods."

"tablet computers(MacTabet), speakers for computers(is Apple going to do more external speakers), mobile telephones(iPhone), personal digital assistants(Mac PDA)" A few items of interest there

SOP for a trademark filing. Cast the widest reasonable net possible.
post #13 of 53
Quote:
Originally posted by NVRsayNVR
hmmmm.....

NVRsayNVR
Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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post #14 of 53
Quote:
Originally posted by Ireland
NVRsayNVR


Agreed. Cover it all with one broad stroke of the pen (filing) and drop it like it's hot when there ready to roll out! Just don't take so damn long Apple!


"Think Alike... BE Different!"
never say never!
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never say never!
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post #15 of 53
It should be no surprise that the Power Mac will become the Mac Pro.

Hopefully we will see a smaller desktop machine simply called the Mac.
post #16 of 53
Quote:
Originally posted by kim kap sol
Mac Wii

I like it! ...or how about "Pippin" ?

http://en.wikipedia.org/wiki/Apple_Pippin
post #17 of 53
Honestly, I think this is getting out of hand.

Mac Book, Mac Pro, Mac Book Pro

All those names are very very similar. How can an uneducated person make the distinctions easily? The names are starting to merge together. The only one that is distinct is the iMac.

I think apple needs a different name than Mac Pro.

 

 

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post #18 of 53
Quote:
Originally posted by Robin Hood
I like it. Although, does anybody else think "XStation" would be cool?

Station!

...because my karma here seems horrible anyway...
Mmmm... 12" PowerBook - my best computer yet!
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Mmmm... 12" PowerBook - my best computer yet!
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post #19 of 53
Quote:
Originally posted by emig647
How can an uneducated person make the distinctions easily?

Become educated?
post #20 of 53
I thought Mac Pro was simple, but I think I would prefer to see the Macintosh name resurrected for their best computer. I like Macintosh Pro, or Pro Macintosh rather than Mac Pro. It's not very distinguishing.
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http://www.apple.com/feedback/macpro.html
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onlooker
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post #21 of 53
Quote:
Originally posted by Ireland
"tablet computers(MacTabet), speakers for computers(is Apple going to do more external speakers), mobile telephones(iPhone), personal digital assistants(Mac PDA)" A few items of interest there

MacTablet... or...or... Macblet!!!

Proud AAPL stock owner.

 

GOA

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Proud AAPL stock owner.

 

GOA

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post #22 of 53
Quote:
Originally posted by onlooker
I thought Mac Pro was simple, but I think I would prefer to see the Macintosh name resurrected for their best computer. I like Macintosh Pro, or Pro Macintosh rather than Mac Pro. It's not very distinguishing.

I agree. "Mac" is so bourgeois.

Proud AAPL stock owner.

 

GOA

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Proud AAPL stock owner.

 

GOA

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post #23 of 53
Quote:
Originally posted by SpamSandwich
MacTablet... or...or... Macblet!!!

Now that is just not funny \
Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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post #24 of 53
I'm not surprised that the iMac is the only one left with an i. The word iMac penetrated the public mind long before the iPod. Plus both the iPod and iMac are meant for the individual.
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Donald Fagen and Walter Becker
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post #25 of 53
Quote:
Originally posted by Chris Cuilla
Become educated?

Takes time to educate joe user. Sure you can pick up a flyer... and look. But it's not going to be concrete in their mind until after some time.

 

 

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The reason why they are analysts is because they failed at running businesses.

 

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The reason why they are analysts is because they failed at running businesses.

 

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post #26 of 53
Quote:
Originally posted by emig647
Takes time to educate joe user. Sure you can pick up a flyer... and look. But it's not going to be concrete in their mind until after some time.

It's better than an "Apple Xpv 500x24 pptt xmtiiyypphbdyd 500XSi"
Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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post #27 of 53
Quote:
Originally posted by Chris Cuilla
Become educated?

Thats too hard I want everything to be easy! the man is holding us down with their superior computert knoledge waaa!

/sarcasum
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post #28 of 53
Why not call it the UberMac? or Mac-Daddy? or the Nik-Nak-pady-Mac?

Afterthought: Drop the whole Mac thing, call it the PimpZilla!
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post #29 of 53
Mac Book mini

Any takers?
post #30 of 53
OK, I think I'm sold on PimpZilla!
onlooker
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http://www.apple.com/feedback/macpro.html
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onlooker
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post #31 of 53
Quote:
Originally posted by TenoBell
It should be no surprise that the Power Mac will become the Mac Pro.

Hopefully we will see a smaller desktop machine simply called the Mac.

o o not again a Mac evangelist
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post #32 of 53
makes sense that apple's removing "power" since they no longer use the "power" architecture.

The same way that the iMac was changed from iMac G5, "Power Macintosh" came out to distinguish the new macs with PowerPC chips from the old Macintosh computers with the 68k chips.

So in the sense of its original intent, the "power" name no longer represents what's inside the computer.


...not that macs have lost their "power"
post #33 of 53
I think they should have stuck with iBook, instead of MacBook. It just makes sense - iMac and iBook are the consumer level products. Unless.....Hmmmmmm.....maybe there IS and iBook out there still waiting to be released? A sub-$1000 laptop? Core solo? Just hoping.....for the sake of Apple's bottom line.
post #34 of 53
Apple should go with Mac Express Pro or Express Mac Pro!
post #35 of 53
Quote:
Originally posted by Cubert
maybe there IS and iBook out there still waiting to be released? A sub-$1000 laptop? Core solo? Just hoping.....for the sake of Apple's bottom line.

While part of me agrees with you, I have to suggest (sarcasticly) that Lexus and Mercadies start competing head on with the Chevy Avao, how can Lexus or Mercadies survive without a sub-$10,000 compact car?
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post #36 of 53
Extreme Turbo Mac Express Pro Ultra Edition, now with MegaPowerOmniBus and SuperSymetricHyperLinking.

The ad campaign tag line: "Die, puny earthlings!"

Say it with me.
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They spoke of the sayings and doings of their commander, the grand duke, and told stories of his kindness and irascibility.
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post #37 of 53
Quote:
Originally posted by addabox
Extreme Turbo Mac Express Pro Ultra Edition, now with MegaPowerOmniBus and SuperSymetricHyperLinking.

The ad campaign tag line: "Die, puny earthlings!"

Say it with me.

post #38 of 53
Honestly the whole idea that Power stands for PowerPC is not really well known amongst most people. Power can just as easily stand for the fact that the PowerMac is powerful compared to the consumer products. PowerMac is just such a great name in my opinion.

I do think apple needs a more consumer oriented tower that they could perhaps call the Mac pro. It is sort of a logical progression from the iMac to the Mac Pro to the PowerMac. Power is a much stronger word than Pro. I think if they want to change the name of the powermac it should ProMac and not Mac Pro. Then they can have a ProMac and a ProMac extreme or something.

basically the mac pro would be an imac in tower form that was upgradeable while the powermac or whatever they call it would have the conroe CPUs and have more expansion/RAM slots etc.
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post #39 of 53
WHOA I TOTALLY HAD NO CLUE THEY'D BE CALLING IT THE MAC PRO
post #40 of 53
Apple is beginning to show it's age. How boring. ::: runs away :::
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