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Apple to roll-out iTunes movies and 'one more thing'

post #1 of 162
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The charismatic leader and co-founder of Apple Computer, Steve Jobs, plans to summon the worldwide media to a special event this month in which he'll usher in a new chapter in the company's digital media strategy, AppleInsider has learned.

Although the semi-official word out of Apple Americas is that invitations to the event have "not been sent" out, a seemingly inadvertent leak out of Apple Europe last week pinned the affair for Tuesday, September 12. It will be hosted by Jobs in a yet-to-be disclosed California location and beamed via satellite throughout the world.

Jobs will have much to talk about during the event, sources familiar with the chief executive's plans have said, including new iMacs and a much-anticipated update to the iPod nano. But the real push, they say, will be tied to the big screen.

After what has seemed like nearly two years of rampant speculation and unbridled enthusiasm on the part of its fans, the Cupertino, Calif.-based Apple is ready to introduce its al la carte feature film download service as part of iTunes.

Though slightly battered in his negotiations with major motion picture studios, Jobs is expected to announce that flicks from at least one major studio will be immediately available for download starting at just $9.99 a pop. In very much the same way national television networks elected to join the iTunes video bandwagon after some initial hesitation, additional studios are likely to follow suit in the coming months.

For some time now, published reports have insinuated that Apple and Jobs would be unwilling to launch a movie download service without a wide, touch-screen video iPod player to coincide. But as he reclines with his feet perched on the sprawling Apple boardroom conference table, Jobs is likely enjoying a chuckle or two -- he's been planning something bigger, something better, something everyone will want.

Just as he asserted that consumers are more eager to own their music tracks for 99 cents a piece rather than rent them on a monthly basis, he realizes that few are willing to plunk down ten bucks for a two-hour movie that they'll have to watch with their neck cranked towards a miniature screen resting in the palm of their hand. As someone at the forefront of the motion picture industry, he knows films are designed for the big screen and later adapted for the home living-room theater.

For these reasons, Jobs many months ago commissioned an elite group of Apple engineers to get the ball rolling on an intuitive hardware solution that would more closely tie the company's digital media strategy to the living-room. And so AppleInsider has been told, Apple has been quietly developing a video streaming device that will interface with an updated version of its iTunes jukebox software.

It's arguably been one of the most closely guarded secrets at Apple since the evolution of the first iPod digital music player, which forever altered the landscape of the music industry when it was introduced in October of 2001. Only a select bunch inside Cupertino have heard of the latest device and even fewer have seen it. Therefore, further details are few and far between.

Insiders can only presume the device will take up the form of a video-enabled version of Apple's existing AirPort Express wireless base station, which lets users stream their iTunes music tracks from their computers to their home stereo receivers. It also acts as a wireless 802.11 router and printing hub.

Though largely unconfirmed, there has been anecdotal evidence to support the notion that the streaming device may find its way into the AirPort Express product family. In particular, Apple last month began to constrain new shipments of AirPort Express modules to its US-based retail distributors, promising fresh shipments at a later date. In an August 6th filing, the company also reapplied for an 'AirPort Express' trademark with the United States Patent and Trademark Office.

Still, it should be noted, that although the streaming device has been targeted for an unveiling during this month's affair, it has yet to receive Jobs' official stamp of approval. Insiders say spotted development of the device, most likely related to its embedded firmware, is still undergoing tests. And unless completely satisfied with its performance, Jobs could delay roll-out until a slightly later date.

Nevertheless, this month's media event will bear the fruits of several other Apple product initiatives. First and foremost, insiders have said, will be an introduction of the company's largest and most stunning iMac to date: a widescreen, possibly high-definition model, built around what appears to be a 23-inch display. As AppleInsider reported last week, existing iMac models will also be refreshed around Intel Corp.'s new Core 2 Duo mobile processors, formerly reference by the 'Merom' moniker.

With dozens of tractor-trailer-mounted container ships seen leaving Foxconn's Far East manufacturing facilities over the past week, Apple's next-generation iPod nano digital music players also appears to be a lock for the event.

As AppleInsider exclusively reported back in April, the company has been toiling away on a redesigned iPod nano that will feature controller chips from Samsung, at least double the storage capacity of today's models, and come clad in non-scratch metal alloy enclosures. Despite rumors of delays, it was also reported that the new players remained on track for an introduction this month.

This September promises to be the start of exciting new times for Apple, one of the self-proclaimed pirates of Silicon Valley. And it better be -- Jobs and Co. are betting on it big time.
post #2 of 162
Woooo first post, Might be time for a new iPod soon
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Switched permenantly! 12/08/2006
Unibody MacBook Pro ▪ 2.66Ghz Intel Core 2 Duo ▪ 4Gb Ram ▪ 500Gb 7200rpm HD ▪ Geforce 9600M GT ▪ Wireless Mighty Mouse ▪ Silver iPod Classic 160GB ▪ Black iPhone 3GS...
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post #3 of 162
So, is this music store only going to be availble to US customers llike all the other TV shows offered on iTunes?
post #4 of 162
Despite what apple says, iTunes sucks horribly at playing video. I wish they would create a whole new video-playing App and leave iTunes for the songs.
post #5 of 162
Quote:
Originally Posted by ctachme

Despite what apple says, iTunes sucks horribly at playing video. I wish they would create a whole new video-playing App and leave iTunes for the songs.

I agree, but if this is all true I expect the next iTunes update (possible iTunes 7) to be released on Tuesday as well as an iPod firmeware update as well. Needless to say it should address the problem.
post #6 of 162
I must have missed something about this video-enabled AirPort. What is the updated AirPort streaming to and from? I can see the advantage in streaming audio from a Mac to a home stereo, but video? If it's streaming from a Mac to a TV then you won't need a 23" HD iMac to watch the movie on. Surely you'd want to download the movie and then just watch it on the (extremely cool, by the sound of it) iMac. And if it's streaming (rather than downloading) from an iTMS server to the iMac then surely you're going to need one dang fast broadband connection.
post #7 of 162
Sweet, I can't wait!
post #8 of 162
This sort of device seems perfect. Instead of building a DVR type device that will become outdated within a few years, Apple will keep the majority of the grunt work on the Mac or Pc and then offload only the essential pieces to the Airport Express. This will allow for greater adoption, since it will be easier to buy a $99-$129 aiprot express rather than a $500 set top box. I am quite excited to see what apple has up their sleeves with this one.
post #9 of 162
"For some time now, published reports have insinuated that Apple and Jobs would be unwilling to launch a movie download service without a wide, touch-screen video iPod player to coincide. But as he reclines with his feet perched on the sprawling Apple boardroom conference table, Jobs is likely enjoying a chuckle or two -- he's been planning something bigger, something better, something everyone will want."

Want more than a video iPod? If iTunes does movies, then it's only a matter of time before we see a big screen iPod. And streaming? I don't know about anyone else, but if I'm watching a movie on my TV, I turn off my iMac.

The only way this could possibly work for me is if the Movie was somehow stored (maybe even temporally) in the base station. If I'm watching a movie the computer is off.
Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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post #10 of 162
I'm really looking forward to this event.
post #11 of 162
But all I want is a macbook pro. Rarrrrrrghhhhhhhhhhgghhghg, apple.....you're killing me.
post #12 of 162
I think maybe ^Ireland and I are confused about the same thing here: perhaps the answer is in what ^05elstonc said. Maybe this is like a combination of a Mac Mini and an AirPort - some sort of mini server/wireless-hub device with a DVR capability?
post #13 of 162
Quote:
Originally Posted by Longsilver

I think maybe ^Ireland and I are confused about the same thing here: perhaps the answer is in what ^05elstonc said. Maybe this is like a combination of a Mac Mini and an AirPort - some sort of mini server/wireless-hub device with a DVR capability?

It sounds like a simple AirTunes base station type device. Prob a small white box with RCA (composit/optical?) outputs that recieves a wirless signal from your Mac's airport/wireless network. The movie is downloaded from iTMS to your hard drive and then straemed over your local LAN to your base station which is connected to your TV/home theater. Sounds genius.
post #14 of 162
Quote:
Originally Posted by jdcfsu

It sounds like a simple AirTunes base station type device. Prob a small white box with RCA (composit/optical?) outputs that recieves a wirless signal from your Mac's airport/wireless network. The movie is downloaded from iTMS to your hard drive and then straemed over your local LAN to your base station which is connected to your TV/home theater. Sounds genius.

Yes yes yes
post #15 of 162
So it's not something you'd really use to stream to a 23" HD iMac? That makes sense. Maybe I got confused because my TV's rubbish so I'd just want to watch it on the iMac
post #16 of 162
Yeah, Apple will introduce some kind of streaming device because my ass just purchased a Slim Device's SqueezeBox a week ago.
post #17 of 162
Quote:
Originally Posted by msantti

Yeah, Apple will introduce some kind of streaming device because my ass just purchased a Slim Device's SqueezeBox a week ago.

Yeah, I hear Steve Jobs has been watching and waiting for you to buy that.

Seriously, it'll be a pain in the a** if that happens. My sympathies.
post #18 of 162
Quote:
Originally Posted by Longsilver

I must have missed something about this video-enabled AirPort. What is the updated AirPort streaming to and from? I can see the advantage in streaming audio from a Mac to a home stereo, but video? If it's streaming from a Mac to a TV then you won't need a 23" HD iMac to watch the movie on. Surely you'd want to download the movie and then just watch it on the (extremely cool, by the sound of it) iMac. And if it's streaming (rather than downloading) from an iTMS server to the iMac then surely you're going to need one dang fast broadband connection.


I predicted this almost one year ago. I am SOOOOO smart !
True, that my mockups were WAY far fetched , with a airport enabled micro projector from Apple.
I still think Apple will give us SOME kind of projection device, but I am really pleased with these news if they are true. Imagine an iPod sized projector with headphones....

Now, I go to take my medication.....
post #19 of 162
Quote:
Originally Posted by mrwilly123

But all I want is a macbook pro. Rarrrrrrghhhhhhhhhhgghhghg, apple.....you're killing me.

So do I! But a new iPod wouldn't hurt! Esspecially after my 2G iPod got stolen i Wienna this summer!
post #20 of 162
"May you live in interesting times!"
post #21 of 162
Hmm - why have all news lately centered around ipod and imac... nothing about macbook pro anymore - this does not bode well for a merom MPB soon (
post #22 of 162
Hey, what about the Mac mini? Wasn't there that report just last week that minis are in short supply and likely to be speed bumped? Now there's no mention of it.
post #23 of 162
Quote:
Originally Posted by Longsilver

I think maybe ^Ireland and I are confused about the same thing here: perhaps the answer is in what ^05elstonc said. Maybe this is like a combination of a Mac Mini and an AirPort - some sort of mini server/wireless-hub device with a DVR capability?

No, I'm not confused. The point is I don't want to watch a movie on my TV, with my iMac humming, and wasting energy in the background.
Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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post #24 of 162
Quote:
Originally Posted by akerman

Hmm - why have all news lately centered around ipod and imac... nothing about macbook pro anymore - this does not bode well for a merom MPB soon (

Well, we got no MBP when there was MBP news....so maybe no MBP news means new MBPs!
post #25 of 162
I, too have been patiently awaiting new MBP's. Passed up on tax free weekend to wait it out. I predict MBP announces soon- under the radar with little fanfare, and on the 12th, the new streaming device gets all the fanfare, etc.

I agree with the theory that flow would go from iTunes --> Mac --> new device --> TV, but even if this were the case, an HD movie is likely to be gigabytes of data- how could anything stream that much data?

I presume the device is hardwired to the TV. As the download comes from iTunes, it gets pushed to the device wireless, and it sits waiting on the device which is hooked up to the TV? Even so, I imagine it would be a little wait to get an HD movie onto such device?
post #26 of 162
Quote:
Originally Posted by jbrowdy

I, too have been patiently awaiting new MBP's. Passed up on tax free weekend to wait it out. I predict MBP announces soon- under the radar with little fanfare, and on the 12th, the new streaming device gets all the fanfare, etc.

I agree with the theory that flow would go from iTunes --> Mac --> new device --> TV, but even if this were the case, an HD movie is likely to be gigabytes of data- how could anything stream that much data?

I presume the device is hardwired to the TV. As the download comes from iTunes, it gets pushed to the device wireless, and it sits waiting on the device which is hooked up to the TV? Even so, I imagine it would be a little wait to get an HD movie onto such device?

Well, what is the current transfer speed of 802.11g wireless? 54 mbps? I think that is more then quick enough to stream an HD movie file. I doubt the device will store anything, mearly transmit the streamed video to the TV.
post #27 of 162
If the video stream is decompressed on the Airport Express device, then it will be a fairly expensive unit (probably with a fan in it also). If the video is decompressed on the computer before streaming, then it will use up a lot of your wireless bandwidth.
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post #28 of 162
I bet, that if it's any sort of Airport Express device it will have to have a hard drive in it.
That way, you can set it to download movies whilst you're away at work or whatever.

What ever happened to the Apple Plasma Panel rumor?
post #29 of 162
Why not just give it the ability to stream video. Period. And add another USB port. Then you could just plug in the new USB EyeTV thing (can't remember its name right now, sorry) and have it stream to the computer ^_^. Sound good?
post #30 of 162
If the device had a hard drive, and one could download the movie as they watched it, then a computer wouldn't need to be involved in the process. And you wouldn't fill you computers hard drive with movies either. Now that would be the complete solution. And that sounds like something Apple would do.
Also even if they didn't make much money from selling such a device, they'd clean up with movie sales, and then later boom... the new video iPod.
Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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Citing unnamed sources with limited but direct knowledge of the rumoured device - Comedy Insider (Feb 2014)
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post #31 of 162
I would like a new cinema display.

IR+iSight.

20" Model: $550 ($450 edu)

That is all.
post #32 of 162
Quote:
Originally Posted by e1618978

If the video stream is decompressed on the Airport Express device, then it will be a fairly expensive unit (probably with a fan in it also). If the video is decompressed on the computer before streaming, then it will use up a lot of your wireless bandwidth.

I'm not sure about that if the hardware is single purpose, like that in a DVD player, then it doesn't have to be expensive at all, there are DVD players out there for under $30 USD. If it is a more general purpose processor then it might need more power, but then the decompression can still be offloaded to dedicated circutry for that so that a less powerfull processor is needed.
post #33 of 162
On these big pieces, I do enjoy the effort put in to make sure they are well written here at AI.
This one reminds me of the rumour once where someones friend bumped into an old acquaintence who was then working at Apple and the whole rumour was given as a conversation they had.
For this piece sources have clearly been probed for almost as many snippets as possible, I wonder if those sources had any clues as to the significance of the live satellite stream to a 'London location' that has been rumoured.

I relish the run-up to an event but it's a shame to have to wait until often the day after for the detail of what the reality will be in my corner of the world.
post #34 of 162
OK Bagsie - it is controlled with Apple remote and you get the Frontrow interface on the telly with DVI/HDMI connecting to the telly.

No hard drive, all your multimedia storage, is done on your home network hard drive!

It's not necessary if you telly is in the same room as you Mac but this is not normally the case (ref. family home!).
post #35 of 162
i think the movie will be stored on your HDD and stream from there.

so you download the movie like you would a song. then play it either on your computer, or TV through Airport Express Device.
post #36 of 162
What would only make this product absolutely perfect is if you could use front row (whether it is installed inside the device or just accessed from the copy of OS X on your Mac) from this device to access your media and play it on your TV. Why go to your Mac and start the streaming from there when you just open front row on your TV, browse to the video/music and press play. This would work well if your TV and mac are in two different rooms and you don't feel like getting up from the couch to have a TV show or movie you have on your Mac start playing on your TV.
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post #37 of 162
two years of rampart speculation? Speculation about a castle's defensive walls? I guess that's much more fun than rampant speculation but probably not what the author meant.
post #38 of 162
I wonder how shitty the video quality will be and how many extra features these movie downloads will come with?

I'm thinking... extremely and none.

Oh well, at least I can't be disappointed.
post #39 of 162
um, I already have this...it's called a networked dvd/media player. download any videos you want, and watch them on the home theater...oh and it's only 200 bucks.

what's more exicting to me is the nano.....my 1st gen just died!!!!

bring it on steve.
post #40 of 162
So no 6G iPod, aka "touch screen iPod" at this time?

Disappointed.
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