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Originally Posted by
Cory Bauer
Marz, wouldn't it make more sense to have a profitable business plan in place for the next 5-10 years until downloadable HD movies can become a reality, instead of spending millions simply to (allegedly) confuse the consumer and stall the adoption of HDM? Yes, yes it would.
Profitable? Like trying to ensure that HDi and their VC-1 codec is on next generation discs profitable? Because there's certainly no profit being made on the hardware side for Toshiba who has certainly priced out any competion in selling their players at a loss (you can look at Onkyo who recently stopped any production of HD DVD players because of this). And even then, HD DVD is more of a backup plan to the true reality that even Bill Gates talks about--that they wan't everything streamed from a hard disk...and you can bet your tuckus that their going to have their licenses, codecs, interactivity code, DRM, etc. all over it. So, yeah, it totally makes sense that they are stifling the high-def opitical market, as downloads are their ultimate goal and where they would get the most PROFIT from in that they'll sell consumers movies via their download fees.
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Won't the HDM players reach $99 pricetags within 1-2 years time, essentially replacing regular DVD players in all stores and leaving the consumer no choice but to go home with an HDM player whether they wanted one or not? Yes, yes they will.
There you go again, as if consumers are robbed of their agency. No, consumers always have a choice. And unfortunately, due to Microsoft and Toshiba taking on the rest of the industry most consumers are going to wait it out until a clear victor emerges or not buy at all making the market niche, especially if it drags on 1-2 years time. This will leave DVD as the optical format going forward (also a win for Toshiba as they have many vested royalties in the format), with...you guessed it "downloads" being offered in high def with yours truly, Microsoft waiting in the wing for those interested consumers.
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Since Sony is Microsoft's number one competitor in the console realm, and since Sony banked their entire share of the console market on forcing the adoption of their next video format, wouldn't it be in Microsoft's best interest NOT to aid Sony in achieving their goals? HD DVD being the anti-Sony is reason enough for Microsoft to genuinely support and bolster HD DVD. And hell, what if HD DVD won? Then what? Is Microsoft going to take everyone's players away and make them download movies on their computers instead?
First, Sony isn't forcing anything, again, consumers have the agency to buy or not to buy the PS3. Second, yes it is in Microsoft's best interest not to aid Sony, but is it in their best interest to also stagnate the optical market...why yes, yes it is as the amount of revenue they'll get from downoads will far outweigh the revenue from a product that has 20-30 marketshare and is going up against a format that is widely adopted by the industry as a whole. The other reason you fail to be mentioning is that Microsoft is basically supporting HD DVD because they were infuriated by not having their HDi proprietary interactivity code on Blu-ray...so, I guess it is alright for them to blow up the high-def optical market because they didn't get their way according to you huh?
Be honest with yourself. If Microsoft was REALLY interested in the HD DVD format as you claim they are, why didn't they include an internal drive in the Xbox360? You know if they're that interested in seeing HD DVD succeed? Was it because they were protecting the "choice" of the consumer....rubbish. Again, the consumer would have the choice to buy or not to buy the 360 if it had an internal HD DVD drive. They wan't to stifle the high-def optical market so as to steer consumers to digital delivery where they would profit the most. I gave you two examples of Microsoftees saying just what I'm telling you here, and yet you attempt to rationalize the main driver for Microsoft as being just to support HD DVD. Don't be naive.
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Microsoft supporting Blu-Ray would be like Apple including Windows as their default OS. It's got nothing to do with delaying HDM adoption until Microsoft "perfects" movie downloads. Lord knows Microsoft couldn't perfect anything whether they had 5 or 5,000 years. The only company who should have a vested interest in delaying HDM adoption for internet-delivered high definition is Apple. You know, that company whose audio/video devices and software can actually be used by normal people.
No, Microsoft supporting Blu-ray would be like them joining the DVD Forum and diplomatically coming to an agreement on a standard. Funny how 169 other companies came to an agreement on the standard of Blu-ray via the BDA, but somehow, Microsoft got their panties all in a wad. Moreover, your wrong again as Apple has a vested interest in Blu-ray as well, being in the patent pool for H.264 which is used on most Blu-ray discs and being a member of the BDA Board of Directors where they are getting royalties.
Where's Microsoft?...there's your answer...no HDi for you. (The BDA as a body voted for BD-J)
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Next you're going to try and tell me Windows Vista is just a half-hearted ploy by Microsoft to stall the adoption of Windows XP until they perfect this other super-awesome operating system they really want people to buy instead.
No, I would just simply tell you that Windows Vista is just a half-hearted ploy by Microsoft to gouge consumers into thinking it is any different that their previous OS and make bank. Vista sucks, plain and simple. I know because I manage over 18,000 systems in an enterprise with it and it is nothing but endless headaches, but I have job security with it that's for sure :-). The super-awesome operating system is made by their competitor, Apple...the one I can take solace in going home too.
