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Briefly: Apple TV retail placement, startup stills; Sydney store hiring

post #1 of 15
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Most Apple retail stores will trim at least three Apple Macs from their forward-position display counters to make room for Apple TV displays later this month. Meanwhile, stills from a start-up movie expected to ship on the wireless media device have been posted online. And Apple is moving rapidly to align staff for its first Australian retail store.

Apple TV retail display details

Following the arrival of Sony Bravia flat-screen LCD displays at Apple retail stores last week, our friends over at ifoAppleStore claim to have uncovered some details on planogram layout and placement for the Apple TV displays

According to the retail site, most standard footprint Apple stores will be removing three computers on the right-side wall display counter to make space for the 32-inch television sets and Apple TV media hubs. At most of the company stores, the space will be to the front (ifo diagram) of the right-side Genius Bar, making the displays visible through the stores' front windows.

ifo adds that current release date rumors for the Apple wireless video hub are now hovering around February 28th.

Apple TV startup screen still

On a related note, Venice, Calf.-based design firm Logan has posted to its websites several still images from a movie file expected to be used by Apple during the startup process of Apple TV.

The clip employs imagery similar to that already used to promote Apple TV on Apple's website and during the recent Macworld conference, such as a cascading wall of digital TV screens dissolving like space dust into the media device.

Stills from the Apple TV splash movie | Source: Logan

Apple begins hiring for Sydney store

Meanwhile, it appears that Apple will move swiftly to open its first official retail outlet over in Australia.

Just days after the Sydney development authority granted the company's request for a building permit, the Mac maker on its Australian website posted job listings for a variety of retail positions at the store, including Store Manager, Assistant Store Manager, Creative, Mac Genius, and Mac Specialist.

The approximate 15,000-square-foot store on the corner of King and George streets will span three floors and sport a protruding glass atrium with a suspended 10-foot Apple logo between levels two and three.
post #2 of 15
Slow news day?
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post #3 of 15
Those stills aren't from the startup of AppleTV (well, they might be), but you can see that actual video right now on apple.com/itunes then dragging your mouse over "Introducting AppleTV."
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post #4 of 15
It is slightly different, the ending at least
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Originally Posted by addabox

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Originally Posted by addabox

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post #5 of 15
Quote:
Originally Posted by geekdreams View Post

Slow news day?

No kidding. What in the hell do I care if an Apple store on the other side of the planet is hiring people?
post #6 of 15
Quote:
Originally Posted by bdkennedy1 View Post

No kidding. What in the hell do I care if an Apple store on the other side of the planet is hiring people?

Some readers actually live on 'the other side of the planet'....
post #7 of 15
Yeah.. I live on the other side of the planet, and that really got me excited! (Though I'm in Melbourne, not Sydney, so slightly less excited..)

Despite popular belief, the world don't revolve around the US bdkennedy.

Jimzip
"There's no time like the present, and the only present you'll never get, is time." - Me
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"There's no time like the present, and the only present you'll never get, is time." - Me
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post #8 of 15
I think the main point is that an Apple Store job posting isn't big news, which is fine, it only got a very few lines in the article anyway.
post #9 of 15
Yeah, I know it's small, I don't see the problem with tidbits every now and then though.
I'm not being nasty, just wanted to say that there are always people out there that care about news, no matter how small.
Peace, love and mungbeans everyone.

Jimzip
"There's no time like the present, and the only present you'll never get, is time." - Me
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post #10 of 15
I assume with all that Core Animation in the start up sequence alone that AppleTV runs a cut down Leopard.
post #11 of 15
Quote:
Originally Posted by SurfRat View Post

Those stills aren't from the startup of AppleTV (well, they might be), but you can see that actual video right now on apple.com/itunes then dragging your mouse over "Introducting AppleTV."

Nice thanks. It doesn't auto-load, I have to click on the bottom left small "replay" icon to get it to play.
post #12 of 15
Quote:
Originally Posted by Stecs View Post

Some readers actually live on 'the other side of the planet'....

Exactly what I was going to say.
post #13 of 15
Quote:
Originally Posted by mrtotes View Post

I assume with all that Core Animation in the start up sequence alone that AppleTV runs a cut down Leopard.

That's a big assumption that its using Core Animation. It just as easily could be just a movie file that plays. You don't need leopard to see the one on Apple's page.
post #14 of 15
Quote:
Originally Posted by geekdreams View Post

Slow news day?

What did you expect when the title started with 'Briefly'?
post #15 of 15
Quote:
Originally Posted by Louzer View Post

That's a big assumption that its using Core Animation. It just as easily could be just a movie file that plays. You don't need leopard to see the one on Apple's page.

Well of course on Apple's page it is obviously a quicktime movie.

I know that you don't need CoreAnimation to have that kind of effects (like the iTunes Artwork screen saver in Tiger) but they must have some kind of OS on there so using current latest seems sensible.
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