Originally Posted by extremeskater
I think many will agree its going to be an interesting product with alot of good features. The issues im raising is what percentage of the population is going to pay 599.00 along with being trapped into a two year contract, with on discount.
At least in the US people have become use to getting there phones for next to nothing if they sign a two year contract. Having to buy a 600.00 phone along with locking into a 2 year contract could cause a mental block.
It may be a massive product and honestly I dont know what Cingulars agreement is going to be regarding contracts but massive or not doesn't ment it can't fail badly.
Well, that's one take on the situation, I respect that. I think the iPhone will be a real success. One would also need to think beyond the US market and mobile phones are bigger than computers anytime. AROUND THE WORLD.
Based on what I have read I believe even Apple has Zune like expectations for the iphone at release.
Too easy. Check this out:
MP3 players: 135million
a "Zune" expectation by Microsoft of say, 1% sold in 2007 would be something like 1.5 million units roughly.
2% sold in 2007 would be roughly 3 million units.
Let's go to mobile phones: 1000million
a "Zune" expectation by Apple
of say, 1% sold in say mid 2007-mid 2008 would be 10 million units.
(Jobs in his keynote says 1% market share for 2008 is his target)
2% sold in say mid2007-mid2008 would be 20 million units.
The profit margin on the iPhone, if you think about it as a "higher-end iPod", means that even if Apple clears only 3-5 million units per quarter, the target market and opportunity for growth, alongside higher profit margins than the low-to-mid-end iPods, the iPhone, I feel Apple, Inc. has a very bright future here, and alongside the halo effect "flow down" into the Macs (the important profit driver).
Its funny how Jobs flip flops all the time he said no one would pay money for the Zune because people don't want alot of features thats what makes the ipod so great, now he is asking people to pay alot of money for features. He does it all the time.
Well, he's a marketing guy. He also said at one time TV didn't interest him at all. At least he's not a politician. He *is* a very shrewd marketer. But, interestingly, unlike the nonsense that is Windows, at least, for those that discover it, he's marketing better products with a lot of innovation. Feature count is a niggle-type issue.