Originally Posted by TenoBell
Geez, this is no surprise coming from people who have already been vocal detractors of ATV.
I stopped by the store to check it out today also. And its not that bad.
Yes when you stand 12 inches away from the screen you can see jaggies. Of course you can because its SD scaled on an HD screen.
But when you stand 10 to 15 feet away you cannot see the jaggies. But no its still not as sharp as HD. I could watch a show and not be distracted by quality issues.
As another test of compression quality I looked at a couple of high contrast shows like BattleStar Galactica and Heros. The blacks were relatively strong with no blockiness, ghosting, or compression artifacts.
There is a Gnarls Barkley music video where amorphous shapes change like Rorschach Tests. Generally this would be difficult for compression because nothing stays the same for very long but I saw no compression artifacts or anomalies.
I agree it is SD and not HD but its fine for what it is.
Well, I'm certainly not a vocal detractor of Atv. I want it be to good. I suspect that in many ways it is.
But what is not good is the combination of the iTMS movie download res, whatever scaling is going on, and the Bravia LCDs in the Apple store. I haven't seen any other set-up, so that's all I can speak to.
I guess beauty is in the eye of the beholder, but honestly, I don't see how you can declare what's going on with the Apple Store set-up as being good enough. Yeah, it's not HD, it's also sub-SD and to my eyes somewhat more objectionable than VHS, since VHS has the advantage of analogue vagueness that sort of blends together.
I think this is going to be a problem. I think a lot
of people (like me) who might have come into the store thinking "cool, I'll check this out" are going to say "wow, that's really not good enough". Like I've been saying, it's actually kind of startling. This is Apple, after all, kings of sweating the details.
I mean, think about the whole widget: Apple wants us to download movies as an alternative to renting or buying a DVD. That was already a tough proposition given the relative cost, lack of special features and "near DVD" resolution, but who on earth is going to spend $300 for the privilege of watching downloads that cost more than a DVD rental (yes, you sort of own them, but the DRM makes even that less compelling) and, more importantly, look much, much
worse? Especially people who have nice big component input flat-screens and who are used to looking at upscaled progressive scan DVDs and digital cable, at the very least? I shudder to think of what this looks like on a bigger display.
Yes, I know: I can rip DVDs or find other means of getting higher res sources into iTunes/Atv friendly format. It also does music. Apple will probably eventually offer higher res downloads. And some people will certainly buy it.
But for right now, for the average, "lets watch a movie on the couch" DVD renting consumer, which Atv is presumably aimed at, I think Apple has made a huge mistake rolling this out before they could get the movie res into some kind of acceptable shape. Better scaling, more pixels, different LCD in the stores, something
I'm kind of going on about this because it seems so utterly un-Apple like, it's actually bewildering to me. Like I said in my first post, I'm trying to imagine Steve looking at what I saw and saying "yes, let's do that". I would have thought he would have said "that looks like fucking shit, fix it before we go to market".