Originally Posted by Banalltv
I'm confused, is this the same as AppleCare?
No. AppleCare is an actual warranty extension for your product, covering repairs, etc.
Originally Posted by AjayBot
Salesperson vs. Genius
As a supplement to the above post:
The main reason why you see smart Geniuses and dumb salespersons is because to become a salesperson, you have to have been born 17 years ago, and able to work. The only knowledge you need to sell a product is what it does, what problems of customers it solves, and prices.
To become a genious you have to be laptop, desktop, and OS certified before they even look at you.
I'm proud to say I'm working on becoming a genius
Its like if you bought a HP computer from Walmart, would you go to the guy that sold you it and seriously expect him to help solve your fatal error with an error of 0x0000031? So why would you go to a salesperson in an Apple store when their job is to sell, not service.
And I like .mac. Its really good product/service, I'm just a starving college student right now. Hey is .mac an education expense?
Having been an Apple Store employee I caution you against the Genius position. It's certainly a good entry-level position, but the job seems pretty demanding (mentally really to deal with all the disgruntled parents who want to know why you won't replace the Nano their 10-year old smashed in the door) and pays crappy. After leaving the company I was called about a year later and asked if I'd be interested in applying for an open Genius spot (note: I had absolutely NO Apple certs), and was quoted a salary that was in the low $30s. Which, frankly, is pretty crappy given the level of knowledge you need in order to be an effective Genius. It's no wonder they have such high turnover behind the Genius Bar. There's also not much avenue for advancement so far as I can tell. So while you'll be doing quite well if you can swing a Genius position while still being in school, you might be seriously disappointed with your earnings when you graduate. I think the position would have been fun, but I couldn't justify the retail hours and BS I saw from management coupled with a sizable pay cut.
Originally Posted by SimonL
Nice timing! I was hoping to extend the AppleCare on my MacBook... but for £199... I think not.
But the pricing change is excellent for me. I've never needed to use the Training included in the package before. So for me this is a V.v.good thing!
Yet another genius idea by Apple
I generally don't go for warranties but I've owned two Apple portables which, while being amazing products in general, have both needed at least one thing done to them over the life of owning the product. And each of those repairs would have been more expensive out-of-pocket than buying the AppleCare for the product.
Originally Posted by JazzJackrabbit86
Take a moment to read the whole article. It mentions how Mac Specialists have certain goals to meet. It's pretty unfortunate that a kid can make a $5,000 sale for the company and then be reprimanded for not attaching Pro-Care or .Mac. It's definitely the crappiest part of that job.
This to me was one of the most frustrating things about working as a sales associate at the Apple Store. I specifically remember one day when I sold the second-highest dollar amount for the day (far and above my other sales associates, but below one guy who managed to snag a multi-machine business deal) but I was not congratulated at all the next day on the "sales leader" board...for while I sold more than $10K worth of stuff in a 5 hour shift, my attach rates for AppleCare, .Mac, and ProCare were not as high as the supervisors believed they should be. However my colleague who sold only the cheapest iBook at an education discount but managed to tack on AppleCare and .Mac got a her name highlighted, circled, and stars drawn around it for her 100% AppleCare and .Mac attach rate. Way to go!
There was little incentive, so far as I could tell, to actually make your attach rates, unless you were selling hundreds of thousands of dollars worth of equipment and trying to make the paltry bonus you may or may not get at the end. Furthermore part of your goal is to actually understand customers' needs, and it's not always in the best interest of someone to buy all those attach items. I talked to a number of customers who came back in the store complaining they had been sold this $99 .Mac service and had no idea what it did or what it was for--or worse their kid/friend/coworker/whatever told them they could have gotten most of those services free--and felt like they had been duped into spending money on something they didn't need. And I had to then try to make up some excuse for why they *did* in fact need the service. I was extremely annoyed for instance to have outfitted a nice couple who really just needed a laptop to take with them in their RV traveling with a nice iBook and I think even the AppleCare service and a printer, but no .Mac...Only to have the manager on duty come over at the cash wrap, in the process of ringing them out, and say, "Ohh did he tell you about .Mac? It protects you from viruses", and then look this couple in the eye while they said "Ohh we better get that too!" It was totally useless for these people and they now probably regret their $70 purchase and wonder why they should renew it for $100.
Being a stockholder I'm all for high margins and such, but part of the appeal of Apple and the Apple Store to me is the fact that you can go in, talk to someone, get the right stuff, get a great computer, and have an overall great experience. Hiring knowledgeable staff may help this quarter's bottom-line, but as a consumer I'm much more likely to purchase, and make repeat purchases, from someone I feel really knows their stuff. So paying a little more to hire people who actually know what their talking about in my opinion could actually lead to more sales and revenue. Also, selling people things they *don't* need is a quick way to lose customers who could otherwise have represented significant sales down the road. Also, if Apple considers the Genius position to be one of their best assets in increasing sales and conversion rates, paying them a more reasonable salary could certainly help to get them the best talent, and to retain those people.
That was all a bit off topic I guess. So, to be on topic:
The ProCare "same day service" never seemed to be a legit selling point as half the time parts had to be ordered, so unless you were a flagship store with a giant inventory of spare parts, I don't see how they could actually honor this.