Originally Posted by anantksundaram
I'd say that roughly one or two in every ten walked out with two. So, your guess of 500 in the store that I was at may not be such a bad estimate. But I was not at a 'big city' store such as in Boston or NYC. I wouldn't be surprised if they had double that number.
So, if we say, an average of 600-700 per Apple store, we are talking about 110,000-125,000 in total? Add to that, perhaps, 25 handsets per ATT store times 1500 stores = 37,500. Thus, it is possible that Apple sold a total of ~150K - 160K handsets thru retail outlets on Day 1. Assuming equal parts 4GB and 8GB, that's $80 million - $90 million revenues.
And, no one mentioned any supply constraints for either model -- indeed, I had the sense that the employees were told that the party line was, "we have no idea how many we have left, it is just on a first come, fist served basis; we'll keep going until we run out."
Those numbers sound screwy.
I would think that ATT would get the same number of phones Apple's own stores would get, in total.
ATT has more than ten times as many stores in the US than Apple does, which is why each one might run out sooner, as the per store allocation would be less.
But, my local ATT store had almost 75 people lined up at 6:30 Friday night, from my quick, not entirely accurate, count, plus those who already bought from 6:00 P.M.
When I walked by again, about an hour later, there were still a couple of dozen outside.
That would indicate that those people were getting their phones. The store must have had at least 100.