Originally Posted by GQB
You don't develop an entirely new paradigm for media consumption and distribution overnite. You stake out territory and adjust as necessary. Focusing on 1 year sales of one piece of the puzzle is terribly naive.
But in any event, bully away, Steve.
No, you don't. you work it out over whatever period it takes before you release it, overnight.
The problem with Jobs & co. is that they have gotten too arrogant. They try to bulldoze their way through everything. Sometimes that works, but sometimes it doesn't.
It worked for music, though now there could be problems. But for movie content, and Tv content, it hasn't worked as well as they thought it would. They thought the studios would roll over for them on the alter of sales, but that didn't happen.
The studios were wary of allowing Apple control over their distribution and prices, after seeing how that worked for the music industry.
Most have not even come to the table, and now one has left and gone elsewhere.
This can't be glossed over the way some want to think it can be. Apple will simply have to give, at least partly.
The industry is evolving, and Apple must evolve with it. There are far more places for this content to be offered.
If Apple isn't careful, someone will hit upon the right combination, and Apple will be left standing alone, or will have to capitulate quickly, the way they did after Amazon started their music service, by lowering the price for DRM-less music. You don't think Apple wanted to do that, do you? For the first time they were caught flatfooted with higher pricing.
This is one reason why there are people who are not happy. They feel as though they are pawns in Apples fights in the industry. What was rightly expected was that more studios would release Tv shows and movies over time, so that now their might be at least a couple of thousand of released movies on the site, including new ones from all distributers.
But, this hasn't happened, and it now looks as though it might never happen.
I'm hoping that there is some work going on behind the scenes that will help to resolve this, but we can't assume that there is.
Hopefully, there will be some good news at MacWorld.