Originally Posted by TenoBell
Certainly lost content is not good for iTunes. At the same time it does not help really help anyone to deny content to the most popular online retailer.
But they aren't. All of their content will be available elsewhere. And elsewhere is the majority of the market. With the content gone, Apple shrinks to a quarter of the market, and that's only counting the pay sites. If you count all of the places where it can be gotten for free, the Apple's share shrinks to perhaps 15%. The fact that Apple is now the largest retailer means nothing. They are only the largest retailer because they have loyal users. Those users will evaporate if the content isn't there to buy.
Well there were movie download sites before iTunes did. Once iTunes began offering movies and TV is when the market began to show some significant growth. Looking at sales none of the other sites have set the market on fire.
yes, of course. I say the same thing myself. But, market conditions change. When Jobs convinced the music companies to go with Apple, and the 99¢ song, it was because nothing had really worked. It was also because most executives (as they has said in interviews, at the time) didn't think it would work, or because they didn't think it would be a major area of sales. They were willing to try it.
But it's become mature, and now they want some control back. They are right that Apple charges little for content because they are only doing it to sell hardware. If Apple wanted to make a real business off music and video, they would be charging more. We benefit, but not for the reasons we like to think.
We still have to wait and see how it goes with add supported streaming. You're not allowed to keep the content and you cannot take it with you to watch at some other point. For the small amount of convenience add supported streaming offers you can just as well record the show on DVR, watch it via Video On Demand, or wait for the DVD.
I think it will do fine. People are used to ad supported content for 90 years, starting with radio. Everything we get is ad supported. Magazines, newspapers, etc. The point that this is FREE!. That's the big word. That's why people steal content. They don't want to pay. When some shows went off iTunes, my wife, instead of buying them, now watches the ad supported downloads. When the commercials come on, she does what she does when watching first run shows. No big deal. It's not like this was a new concept.
Don't forget that most DVR's don't allow you to copy the shows for keeping. My DVR died recently, and I lost an entire season of The 4400, among other shows that I hadn't gotten to see. My wife said that I should just buy them from iTunes, but they aren't there any more. I'll also have to find them somewhere else. Goodbye iTunes.
Yes we do. Are you really arguing that a lower quality movie with no surround sound and no extras in a new and untested market will sell well against the higher quality incumbent market?
Most people don't give a rats ass about quality. every time we have some discussion here about compressed audio, and a few of us talk about why we don't buy it, we get stoned from the majority who think that 128k is perfectly fine, and that there is no, or little difference between that and uncompress versions. They think that our audio systems are a waste of money, and that we are crazy for spending so much on them.
That's the market. It's the same market that demands to fill their 16:10 screens with 4;3 content, so that the manufacturers were obliged to stretch it. The same people who seem to think that purple faces are just fine. The same people who watch their 42" screens from 15 feet so that they can't even see the full rez of a 480i show, much less that of 720p content.
The same people who have 3" square speakers, and think that they sound just fine.
Most people like to THINK that they care about quality, but they really don't.
Since this is a fledgling business model that currently offers convenience over quality you cannot treat it the same way you were able to treat DVD's, which were sold at a premium based on higher quality. The studios cannot price lower quality digital downloads at the same level as DVD. The online download is an additional convenience not a whole replacement for the current DVD market. At least not yet.
Wrong. If any new service is going to succeed, it has to be well done from the beginning. Otherwise the customers won't be there. That's what's happening. Why are we even arguing about that? That's the problem Apple's havinglow sales of the ATv product. Start from there, and don't act as though it's a success. It isn't. Start from there.
I'm also willing to bet that most of the video sales are coming from a relatively few dedicated people, and from that, a large percentage of those sales are from just a few features, such as High School Movie, which is a blockbuster online.
The shortsightedness of attempting to sell digital downloads for more than the market will buy is that you risk stunting and possible severely damaging that market. The music industry is a prime example.
Even though it loos as though Apple is doing well because of that 42%, it's really just a large number among a total of little sales. The studios know that. They have the sales figures. What I read is that the sales are such a small percentage of their total, that right now, they don't care. They are willing to risk sales now, when they are trivial, rather than to take the risk that they will be locked into a model that they don't like further down the road once sales, and percentages do pick up.
I also feel as though the 800 pound gorilla, Walmart, is still strongly influencing their direction. disney was credited for breaking away, because their DVD sales are so important that they were the only major studio who could defy Walmart and get away with it.
Apple really should have started offering iTunes movies as an additional convenience to the DVD. People who bought the DVD at a slightly higher cost would then be able to download the same content from iTunes. As people become more used to downloading content, the business grows, and technology improves then they can offer higher quality downloads for more money. Attempting to charge the same price for a lower quality product would hinder the market.
There a undoubtedly many things that can be done. I'd like to see a lot of them tried, on iTtunes, as well as elsewhere. But, Jobs should be more willing to try them. Put some blockbuster movies at a higher price level, and see what happens. It's stupid to refuse to try it, and then to lose content. He isn't helping anyone at Apple, neither it's employees, stockholders (ME!!!), or users by being so defiant, and losing what it is that he already has.
What exactly am I blaming NBC of?
Ok, you've got me. In which post did I say quote that to you?