Originally Posted by AHeneen
Here's why they don't want to come down in price...it's all their R&D. For instance this directly from the MacBook "Design" page #2:
"There’s a story behind each part. Take the thumbscoop, for example. It’s the indentation that allows you to open the display. If the scoop is too deep, you put too much pressure on the display to open it. If it’s too shallow, you struggle to open the display. It may seem incidental, but if the thumbscoop is well designed, it makes the difference between a bad experience and a good one. The challenge of the thumbscoop was to create a crisply machined scoop that was still comfortable to use. The designers at Apple worked on hundreds of versions of the thumbscoop — even examining them under an electron microscope — to get it right.
Under an electron microscope eh? That bit of marketing is assuming that no-one knows what an electron microscope does or how it could be useful in this application. The answer is that it would be of zero use and that is just BS apple marketing to make you fanboys drool.
"OMG acer doesn't use dem fancy TEM microscopes, lollolololol"
What purpose could imaging the 'surface' of aluminum at the atomic level serve? Coming from someone well informed in this subject the answer is that it would serve no purpose. And saying they made hundreds of version?
"Well this latch is too big, lets make it smaller. Oh, well it's too small now, lets make it a size between the two. BINGO, that seems like a good latch groove!"
I hope you people aren't stupid enough to fall for this type of thing and actually use it to justify being ripped off by Apple. I guess it shows that you don't have to be all that smart to make money.