Originally Posted by solipsism
Or what Apple demands. And that is the bleeding edge, where price is not good for consumer.
Yes but isn't it obvious that the new Touch is bleeding edge? I mean it is possible that Apple is using a different PC board in the 32 GB device but I don't think it is likely.
That just isn't rationale to expect a doubling every year, of the 6 months you mentioned earlier with expecting a 64GB Touch back in September. If you expect a 64GB Touch in 2009, then 128GB in 2010, 256GB in 2011, 512GB in 2012, 1TB in 2013, 2TB in 2014, 4TB in 2015, 8TB in 2016, 16TB in 2017, 32TB in 2018.
Well the 64 GB device should have come in September. That would move the 256GB device up to 2010 which is just barely good enough. We really need storage parity with Classic in a flash iPod sometime in 2009. I really don't care how they get there but frankly a bigger Touch is in order. Note that doesn't have to be a hugely bigger Touch either, depending on the technology used to implement the device.
I can't find a single 64GB chip on the market, so how is that possible. Apple would have to use two chips which means going to a thicker iPod Touch. Not just for the additional ship, but for the controller and a larger battery would be needed to maintain the same battery performance as you now have two chips sucking power.
Exactly which is why I wonder why Apple dropped the two flash capability in Touch. Frankly if it was me I would have found a way to add another flash position. It really is no big deal as classic came in different thickness's over the years to accommodate more storage. As to batteries they come in all sorts of sizes I don't see this as an issue at all.
But you're not alone. Many people expect Apple to somehow turn water into wine. Each revision can't see a doubling because it's 3-4x faster than the chips are available. Then there is production ramp up to consider, costs, and other technical aspects. It just doesn't make sense.
Clearly there are chips to do that today as it appears to be a design decision on Apples part and nothing more that left us without a 64 GB Touch. It is not 3 to 4 times faster either, but rather about 1.5. That issue can be dealt with by using more flash devices not by cutting the number in half. Yeah these are aggressive numbers to look at but they are not totally unworkable.
As for form over function, the functionality has increased with the new Touch, but the move to single chip is form over upgradability , because now they can't use 32GB+16GB chips in January for concatenated a 48GB version, which the 64GB version arriving in September of that year, and so on. They could do that every 9 months for so for focused and predictable progression in capacity.
It is not upgradablability as the device aren't, unless you buy a totally new one. But I agree that the current design is troublesome in the sense that it might be a very long time before we see a capacity increase. It looks like Apple only other recourse beside waiting for process improvements is to go to stacked die technology which is expensive. If that is what is required then I say doit. At least offer people the option of buying the capacity they need.. Every body realize that it will be cheaper in 6 months so no big deal. Looking at Touch now it could be a year before we see a capacity increase.
What is obvious though is that the market certainly loves the iPods! With the new ones being all around better deals except for a Flash increase on Touch it will be very interesting to see what holiday sales are like. I suspect lots of smiles.