Originally Posted by hmurchison
As much as I've read about how great an xMac would be my personal
experience selling computers to consumers has corroborated a few things.
1. Mac users don't upgrade extensively. We've never had off the shelf motherboards, GPU and more. The typical Mac user buys more RAM or storage and that's it.
I don't agree that's a problem. Only a very small percentage of PC owners upgrade either. It's a myth to think otherwise.
People often buy something because of what they THINK they will do with it, rather than what they actually will do with it. Many people who think they will upgrade their machines never do. The most they do is to add some more RAM, and possibly another HDD. Only a small number percentagewise ever upgrades the graphics card.
2. xMac loses Apple monitor sales. Let's face I've seen as many Dell monitors displaying OS X as an Apple Cinema Display. xMac simply means Apple loses revenue which offsets any mythical gain.
That's only because Apple has no inexpensive monitors. If Apple were to make a relatively inexpensive xMac, then it would behoove them to also make a relatively inexpensive line of monitors, at least one or two. That would gain them monitor sales, rather than to lose them as they do now.
3. Consumers tend to replace systems. Consumers tend to want the CPU and the display to be new. People will put up with older technology and budget to replace both the computer and display. Seen it a thousand times.
Some consumers do, some don't.
But, more importantly, I've read more than a few articles over the past two or three years in places like Computerworld and Infoworld, where in interviews about Macs in the workplace, where they said that companies don't want all-in-ones. They want to have separate monitors and computers, and that was holding back Macs in the enterprise, almost as much as anything else.
We enthusiasts see things differently but in fact we are the niche as are our desires.
Normally, I'd agree with that, as you know. I usually find that people on forums are way off base when compared to the average person, or business.
But this is one area in which I think people on the forums are right about it.
In the PC world, they've been selling all-in-ones long before Apple started selling its more modern iMacs. But sales have been dismal.
Most consumers buy what they're familiar with, which is some form of tower, because almost everyone else has that. They have it at work as well. More technically adept people, as I said before like to think they are going to do upgrades, and some of them do, but the point is not that they do, but that, again, as I said, that they think they will.
It's like cameras. Over they years I've gotten a very large number of people asking me what they should buy (because of my business). Very often they want a Canon or Nikon because of the very wide selection of lenses. Of course, almost none of those people would ever buy anything other than the usual selection, but it didn't matter. Somehow, the thought that they were available was enough to sway their decision.