Apple at the Oscars

Posted:
in General Discussion edited January 2014
"Steve Jobs spotted at the Oscars, iPad ad runs"



http://news.cnet.com/8301-13577_3-10465212-36.html

Comments

  • Reply 1 of 1
    woohoo!woohoo! Posts: 291member
    iPad commercial at Apple's website.





    http://www.apple.com/ipad/gallery/#hardware06





    Good commercial, shows off some other features.





    Does anyone notice the iPad isn't quite natural in some of the shots? Like it's a little too perfectly 2D, unmoving and the video superimposed on top or something? No screen reflections at all on those direct shots, but they are on the angled natural shots.



    Also when the people move, their legs don't move at all, like it's a backdrop image?



    There is one scene where the guy rotates the iPad only having a light hold with his right hand to move the left to reposition, yet the iPad stays in perfect 2D and doesn't fall like it should normally in that situation.



    I say these things because there is a obvious reason why natural direct shots were not taken, likely the reflections were a issue so they used their Hollywood magic, not very well apparently if a amateur like me caught them...





    Guess now we have a excuse to put our feet and knees on our desks, to support the iPad of course.
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